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Change Management What is it? Why should we care about it as Project Managers? Elizabeth Hoburg & Sarah Schwartz 1

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Page 1: Change Management What is it? Why should we care …projectmanager.org/images/downloads/Chapter_Luncheons... · Change Management What is it? Why should we care about it as Project

Change Management

What is it? Why should we care about it as

Project Managers?

Elizabeth Hoburg

& Sarah Schwartz

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Page 2: Change Management What is it? Why should we care …projectmanager.org/images/downloads/Chapter_Luncheons... · Change Management What is it? Why should we care about it as Project

Activity & Discussion

Organizational Change Experiences

Definitions

Statistics

Popular Models

Your Thoughts

Agenda

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Page 3: Change Management What is it? Why should we care …projectmanager.org/images/downloads/Chapter_Luncheons... · Change Management What is it? Why should we care about it as Project

Word Association Activity

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Page 4: Change Management What is it? Why should we care …projectmanager.org/images/downloads/Chapter_Luncheons... · Change Management What is it? Why should we care about it as Project

Organizational Change Experiences

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Page 5: Change Management What is it? Why should we care …projectmanager.org/images/downloads/Chapter_Luncheons... · Change Management What is it? Why should we care about it as Project

Change Management Definitions

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Page 6: Change Management What is it? Why should we care …projectmanager.org/images/downloads/Chapter_Luncheons... · Change Management What is it? Why should we care about it as Project

Change management is a structured approach for ensuring that changes are thoroughly and smoothly implemented, and that

the lasting benefits of change are achieved.

http://www.mindtools.com/pages/article/newPPM_87.htm

Mind Tools (online career and management training resource)

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Page 7: Change Management What is it? Why should we care …projectmanager.org/images/downloads/Chapter_Luncheons... · Change Management What is it? Why should we care about it as Project

Change management is an approach to shifting/transitioning individuals, teams,

and organizations from a current state to a desired future state. It is an organizational process aimed at helping

change stakeholders to accept and embrace changes in their business environment or individuals in their personal

lives.

http://en.wikipedia.org/wiki/Change_management

Wikipedia

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Page 8: Change Management What is it? Why should we care …projectmanager.org/images/downloads/Chapter_Luncheons... · Change Management What is it? Why should we care about it as Project

Change management is the application of a structured process and tools to enable individuals or groups to transition from a current state to a future state, such that a desired outcome is

achieved.

http://www.prosci.com/main/change_definition.html

Prosci #1 (change management research and training organization)

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Page 9: Change Management What is it? Why should we care …projectmanager.org/images/downloads/Chapter_Luncheons... · Change Management What is it? Why should we care about it as Project

Change management is the [application of] the set of tools, processes, skills and principles for managing the

people side of change to achieve the required outcomes of a change project or initiative.

http://www.change-management.com/tutorial-definition-2010.htm

Prosci #2 (change management research and training organization)

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Page 10: Change Management What is it? Why should we care …projectmanager.org/images/downloads/Chapter_Luncheons... · Change Management What is it? Why should we care about it as Project

Change management is a systemic approach to help an organization go through major change (either planned

change or unanticipated change).

http://capsnet.usc.edu/department/talent-management/change

University of Southern California (internal definition)

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Page 11: Change Management What is it? Why should we care …projectmanager.org/images/downloads/Chapter_Luncheons... · Change Management What is it? Why should we care about it as Project

Change management, which is the term most everyone uses, refers to a set of basic tools or structures intended to keep any change effort under control. The goal is often to minimize the distractions and impacts of the change. Change leadership, on

the other hand, concerns the driving forces, visions and processes that fuel large-scale transformation.

http://www.forbes.com/sites/johnkotter/2011/07/12/change-management-vs-change-leadership-whats-the-difference/

John Kotter (change and leadership expert)

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Page 12: Change Management What is it? Why should we care …projectmanager.org/images/downloads/Chapter_Luncheons... · Change Management What is it? Why should we care about it as Project

What % of change initiatives fail?

70%

Statistics

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Page 13: Change Management What is it? Why should we care …projectmanager.org/images/downloads/Chapter_Luncheons... · Change Management What is it? Why should we care about it as Project

Popular Change Management Models

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Page 14: Change Management What is it? Why should we care …projectmanager.org/images/downloads/Chapter_Luncheons... · Change Management What is it? Why should we care about it as Project

Unfreezing

Moving

Freezing

often called Unfreeze – Change – Refreeze

Lewin’s Model

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Lewin’s Model Force Field Analysis

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Current State

Driving Forces

People

Process

Technology

Organizational Structure

Future State

Restraining Forces

People

Process

Technology

Organizational Structure

Output: Action Plan for each Force

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1. Establishing a Sense of Urgency

2. Creating a Guiding Coalition

3. Developing a Change Vision

4. Communicating the Vision for Buy-in

5. Empowering Broad-based Action

6. Generating Short-term Wins

7. Never Letting Up

8. Incorporating Changes into the Culture

Kotter’s 8-Step Process for Leading Change

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1. Preparing for Change

2. Managing Change

3. Reinforcing Change

Prosci’s 3-Phase Change Management Process

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Awareness of the need for change

Desire to participate and support the change

Knowledge on how to change

Ability to implement required skills and behaviors

Reinforcement to sustain the change

Prosci’s ADKAR Model

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1. Ending, Losing, and Letting Go

2. The Neutral Zone

3. The New Beginning

William Bridges’ Managing Transitions

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Your Thoughts!

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