Change Your Board Story

5/14/15 1pm Eastern

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Before We Get Started3

This presentation is being recorded!

The recording and slides will be emailed to you later this afternoon.

Please chat in any questions for our guest. We will answer them in the formal Q&A session

at the end of the presentation.

3https://bloomerang.co/demo/

3Our guest presenter

Lori L. Jacobwith

Chief Fundraising Culture Changer & Master Storyteller

IgnitedFundraising.com Nationally recognized coach and trainer Has raised more than $250 million dollars

from individual donors. Holds a BA from the University of

Minnesota, has additional training from Indiana Universitys Fund Raising School and is a longtime member of the Association of Fundraising Professionals.

Presenter: Lori L. Jacobwith of Ignited FundraisingPresenter: Lori L. Jacobwith of Ignited Fundraising

Change Your Board Story: How to Be An

Awesome Nonprofit Board Member

About Lori

25 + years as Master storyteller, fundraising culture change expert, trainer & coach.

Recognized as one of the top 30 most Effective Fundraising Consultants in the US. by The Giving Show on the Wall Street Network

Since 2001 has helped nonprofit organizations raise $250 million from individual donors & counting.

LJacobwith

@LJacobwith

www.ignitedfundraising.com

Check In Questions

Please type your comments into the question box.

What We Will Cover Today 1. Basic board duties & responsibilities.

2. What makes awesome board members?

3. What are ways the board can be involved and NOT have to ask for money?

4. What exactly do you WANT from your board?

5. Whose job is it to recruit new board members?

What We Will Cover Today 6. A powerful and engaging board

orientation process.

7. Give board members something to talk about.

8. Review what to measure & visually display.

9. Key financial information for your board.

10. Pop Quiz!

Definition

Fundraising: The raising of assets and resources from various sources for the support of an organization or a specific project.~ Source: AFP Fundraising Dictionary, (Association of Fundraising Professionals)

Definition

Development: The total process by which an organization increases public understanding if its mission and acquires financial support for its programs.~ Source: AFP Fundraising Dictionary, (Association of Fundraising Professionals)

Development: Everyones Job

Worksheets

Worksheet Section 1

I bring these talents

Type into the question box a minimum of two talents YOU bring to your organization.

1. BASIC BOARD DUTIES &

RESPONSIBILITIES

Basic Board Duties & Responsibilities

Determine your Organization's Mission and Purpose

Engage in Strategic Thinking & Planning

Approve and Monitor the Work of your Organization or Foundation

Ensure Adequate Financial Resources

Provide Effective Fiscal Oversight

Ensure Sound Risk Management Policies

Basic Board Duties & Responsibilities

Select and Support the Chief Executive and Review Their Performance

Enhance the Organization's Public Image

Carefully Select and Orient New Board Members and Board Leaders

Maintain Board Structure and Operations

Organize & Participate on Committees and Task Forces

Worksheet Section 2

Answer questions YES or NO

We provide training & support so board members can be effective in all of the

following areas

Secret to Creating an Effective Board

2. WHAT MAKES AN

AWESOME BOARD MEMBER

What Makes an Awesome Board Member

They are prepared & keep commitments.11

They speak their minds.22

They build independent relationships.33

They are resource rich.44

They are strategically engaged but operationally distant.55

http://bit.ly/ZqkMWBPost by Brad Feld

Worksheet Section 3

Answer questions:I give myself the following ranking in

these five areas

3. WHAT ARE WAYS THE BOARD CAN BE

INVOLVED AND NOT HAVE TO ASK FOR

MONEY?

Ways To Be Involved With Development

1. Make a personal financial gift.2. Invite others TO GIVE time, talent, or stuff

And for some even $. 3. Act as a true ambassador & advocate.

Really.4. Thank recent happy donors.

Ways To Be Involved With Development

2. Invite others TO GIVE time, talent, or stuff.And for some even $.

Ways To Be Involved With Development

3. Act as a true ambassador & advocate.

Really.

Ways To Be Involved With Development

4. Thank recent happy donors.

Ways To Be Involved With Development

Ways To Be Involved With Development

Board Thank You Calls

Source: Donor Centered Fundraising, Penelope Burk & Cygnus Research

0 5000 10000 15000

1st gift

2nd gift

Board Thank You Calls to

1st Time Donors

39% higher

Ways To Be Involved With Development

2 years late70% retained

39% higher

70%

Source: Donor Centered Fundraising, Penelope Burk & Cygnus Research

Ways To Be Involved With Development

Build a Relationship for Loyalty

Create a simple system

to make thank you calls

& know your donors.

Youll raise more &

create loyal donors.

Ways To Be Involved With Development

5. Participate actively in some aspect of raising awareness Share a story that paints a clear picture.

Ways To Be Involved With Development

6. Share your funding gap and explain how money makes an impact.

Ways To Be Involved With Development

Ways To Be Involved With Development

7. Hold each other accountable.

RecapWays To Be Involved in Development1. Make a personal financial gift.2. Invite others to give something. Time, talent, stuff

or even financial gifts.3. Invite people in to the organization.

Act as an ambassador & advocate.4. Thank recent happy donors.5. Participate actively in some aspect of raising awareness (story) 6. Raise awareness by sharing your money story

your funding gap & how money makes an impact. 7. Hold each other accountable.

Worksheet Section 4

Answer questions:Board members assist with & participate in fund development

in what ways?

4. WHOSE JOB IS IT TO RECRUIT NEW

BOARD MEMBERS??

RECRUITING NEW BOARD MEMBERS

Board & Volunteers: Identify & Recruit

Know what you are looking for.

When Using A Board Composition Matrix

Ask these questions: 1. What are the 3 most

important things for our board to accomplish this year?

2. Do we have the right people on the board to make that happen?

Recruiting Board Members

Be clear about all duties & responsibilities, especiallyif they include helping with development activities.

Reward the behavior you are seeking.

5. WHAT EXACTLY DO YOU WANT FROM

YOUR BOARD?

REALLY? DO YOU TELL THE TRUTH?

What Exactly Do you WANT From Your Board?

Provide Clear & Easy To Follow Direction

1. Consent Agenda

2. Meeting Agenda

3. Dashboard Financials

4. Board Succession

5. Reduced Jibber-Jabber

Best Board Meeting I Ever Attended*

http://bit.ly/BestBoardMeetingArticle

*Source: Les Wallace, Ph.D. President Signature Resources Inc.

Best Board Meeting I Ever Attended*

6. Executive Summaries

7. Strategic Dialogue

8. Board Development

9. Immediate Assessment

http://bit.ly/BestBoardMeetingArticle

*Source: Les Wallace, Ph.D. President Signature Resources Inc.

Board Self-Assessment

Board Self-Assessment To prepare for a board retreat that will

focus on setting board development and organizational priorities.

In preparation for a change in board structure or practice.

In preparation for strategic planning.

Every two years to monitor progress in board development.

6. A POWERFUL AND ENGAGING

BOARD ORIENTATION PROCESS

Do You Have a Board

Orientation Process?

Board Orientation Checklist

One hour initial meeting

Peer to Peer orientation

Program location for

orientation meeting

Orientation packet

Board Orientation ChecklistKey Areas To Focus On:

Immerse your mission into each

meeting

Personal phone call or meeting with a

pre-determined board buddy

Follow-up personal contact after first

three months of board service

7. GIVE BOARD MEMBERS SOMETHING

TO TALK ABOUT

SHARE INFORMATION THEY WILL WANT TO SHARE WITH OTHERS

Talk About Your Impact

AND what it costs, per person, per week,

per ?? to achieve that impact?

Communication1. Includes listening.

2. Its personal.

3. Provides meaningful feedback both ways.

4. Provides information and messages that inspire action.

Blog Post: Fire Starters - May 15, 2013

8. WHAT TO MEASURE AND VISUALLY

DISPLAY

DASHBOARDS & ACCOUNTABILITY VISUAL DISPLAYS

Common Mistakes

Inadequate Context for

the Data

When?

How much is left to raise?

How much time to reach

goal?

Better Context for the Data

Shows when.

Shows how much is

left to raise.

Shows amount of time

left to reach goal.

Not Helpful Visual Display

Helpful Visual Display

Accountability = Success

Accountability is being held responsible for one's actions

Categories of Nonprofit Dashboards

Four Necessary Ingredients for Holding People Accountable

Establishing clear expectations

Preparing people to meet those expectations

with needed training and support

Monitoring Performance

Attaching consequences to the results

~ Source: London, M., & London, M. (2007). First-time leaders of small groups: how to create high-performing committees, task forces, clubs, and boards. San Francisco: John Wiley & Sons

Using Dashboards to Cause Action

Board Dashboards & Data Updates

Source: Blue Avocado A Nonprofit Dashboard & Signal Light for Boards

Using Dashboards to Cause Action

Source: Blue Avocado A Nonprofit Dashboard & Signal Light for Boards

Donor Data Updates

9. KEY FINANCIAL MEASURES FOR YOUR

BOARD

MORE DASHBOARDS AND VISUAL DISPLAYS

Key Financial Information

Over the Past/Present/Future

CashCash

Net

Assets

Net

Assets

DebtDebt

Working

Capital

Working

Capital

Key Financial Information

Financials Should Tell A Story

Source: Nancy Lee, Nonprofit Consultant

Source: Nancy Lee, Nonprofit Consultant

Financials Should Tell A Story

Loris Motto for Board & Staff

It is 100% staff responsibility for board members to be

GREAT.

And it is 100% board members responsibility to DO WHAT WE SAID WED

DO.

10. POP QUIZ

Pop Quiz1. The board signs an annual board

agreement that clearly spells out what the expectations are for participation other than attending meetings.

2. Our board members know they are expected to assist with development efforts.

3. I am certain our staff provides our board with data and support to be a good board member.

Pop Quiz4. 100% of our board makes an annual

financial gift.

5. Our board members regularly share

compelling stories about our impact.

6. Our board members understand and

share information regularly about our

funding gap.

7. Our board conducts regular self-

assessments to measure their own

effectiveness.

How to Be An Awesome Nonprofit Board Member

Worksheet Section 5

Share:

One thing you learned.

One thing you will change

to create an even more effective board

ENews: www.ignitedfundraising.com

LJacobwith

@LJacobwith

Fire Starters Blog:

www.ignitedfundraising.com/blog

Books:

Complete Storytelling System

Nine Steps for A Successful Fundraising Campaign

Free Resources

http://www.ignitedfundraising.com/training/free/

Staying Connected

Free Reference Guide & ebook

http://bit.ly/bloomerangmissionpossibleCase Sensitive Link

Jim Collins, Good To Great &

The Social Sectors

Greatness is not a function

of circumstances.

Greatness, it turns out is

largely a matter of

conscious choice and

discipline.

Thank You!Thank You!

Change Your Board Story: How to Be An

Awesome Nonprofit Board Member

Questions?

Free educational resources

https://bloomerang.co/resources

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