changing perceptions presentation at the travel marketing summit 2015
TRANSCRIPT
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CHANGING PERCEPTIONS
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CHANGING PERCEPTIONS
Mickela Mallozzi - @TravelBareFeetBare Feet® TV & Web Series, Host/Producer
Eddie Bergman - @AfricaTravelATAThe Africa Travel Association, Executive Director
Michael Gigl - @AustriaTravelAustrian Tourism
Ricarda Lidner - @GermanyTourismGermany Tourism, Regional Manager of the Americas
Rob McKay - @ItsInQueensQueens Tourism Council
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WRONG PERCEPTIONS
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MAJOR EVENTS
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Photo Courtesy of: Anthony England / @EbolaPhone
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CHANGING A NEGATIVE TO A POSITIVE
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STEPS TO SUCCESS
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• 20% Organic Farmland• 20,000 Organic Farmers
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CHANGING THE EBOLA NARRATIVE
Photo courtesy of: Unite 4 West Africa
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Photo courtesy of: Magical Kenya
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Photo courtesy of: Magical Kenya
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Photo courtesy of: Magical Kenya
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STEPS TO SUCCESS
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ROLE OF MEDIA
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CHANGING THE EBOLA NARRATIVE
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CHANGING PERCEPTIONS
Mickela Mallozzi - @TravelBareFeetBare Feet® TV & Web Series, Host/Producer
Eddie Bergman - @AfricaTravelATAThe Africa Travel Association, Executive Director
Michael Gigl - @AustriaTravelAustrian Tourism
Ricarda Lidner - @GermanyTourismGermany Tourism, Regional Manager of the Americas
Rob McKay - @ItsInQueensQueens Tourism Council