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Changing The Conversation: Infrastructure as a Service Fernando Rey Fernando Business Development | Cloud Services [email protected] October 20, 2011

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Page 1: Changing The Conversation: Infrastructure as a Servicedownload.microsoft.com/download/B/1/6/B168F154-2BF9... · For Service Providers, it enhances business opportunities by granting

Changing The

Conversation:

Infrastructure as a Service

Fernando Rey Fernando

Business Development | Cloud Services

[email protected]

October 20, 2011

Page 2: Changing The Conversation: Infrastructure as a Servicedownload.microsoft.com/download/B/1/6/B168F154-2BF9... · For Service Providers, it enhances business opportunities by granting

Slide with Matrix highlighting IaaS

(On-Premises)

Storage

Servers

Networking

O/S

Middleware

Virtualization

Data

Applications

Runtime

Yo

u m

an

ag

e

Infrastructure (as a Service)

Storage

Servers

Networking

O/S

Middleware

Virtualization

Data

Applications

Runtime

Oth

er M

an

ag

es

Yo

u m

an

ag

e

Platform (as a Service)

Oth

er M

an

ag

es

Yo

u m

an

ag

e

Storage

Servers

Networking

O/S

Middleware

Virtualization

Applications

Runtime

Data

Software (as a Service)

Oth

er M

an

ag

es

Storage

Servers

Networking

O/S

Middleware

Virtualization

Applications

Runtime

Data

Page 3: Changing The Conversation: Infrastructure as a Servicedownload.microsoft.com/download/B/1/6/B168F154-2BF9... · For Service Providers, it enhances business opportunities by granting

The Private Cloud Defined

3

It’s cloud dedicated to you.

Customizable Control

Elastic Usage Based Self Service Pooled

Resources

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The Microsoft Private Cloud Is…

4

All About the

App

Cross Platform

From the

Metal Up

Best-In-Class

Performance

Cloud On Your

Terms

Page 5: Changing The Conversation: Infrastructure as a Servicedownload.microsoft.com/download/B/1/6/B168F154-2BF9... · For Service Providers, it enhances business opportunities by granting

The Microsoft Private Cloud Is…

5

All About the

App

Cross Platform

From the

Metal Up

Best-In-Class

Performance

Cloud On Your

Terms

Page 6: Changing The Conversation: Infrastructure as a Servicedownload.microsoft.com/download/B/1/6/B168F154-2BF9... · For Service Providers, it enhances business opportunities by granting

All About the App

6

Page 7: Changing The Conversation: Infrastructure as a Servicedownload.microsoft.com/download/B/1/6/B168F154-2BF9... · For Service Providers, it enhances business opportunities by granting

All About the App

7

Apps Power Your Business

In addition to managing servers or virtual machines, Microsoft’s private cloud

solution provides deep application insights to enable agile and predictable

application services

Page 8: Changing The Conversation: Infrastructure as a Servicedownload.microsoft.com/download/B/1/6/B168F154-2BF9... · For Service Providers, it enhances business opportunities by granting

All About the App

8

Provision Standardized

Application Services

Page 9: Changing The Conversation: Infrastructure as a Servicedownload.microsoft.com/download/B/1/6/B168F154-2BF9... · For Service Providers, it enhances business opportunities by granting

Provision Standardized

Application Services

9

HIGHLY RELIABLE AND

PERFORMING APPLICATION

SERVICES

010

010101

101010

010101

Highly reliable and performing

application services

All About the App

Page 10: Changing The Conversation: Infrastructure as a Servicedownload.microsoft.com/download/B/1/6/B168F154-2BF9... · For Service Providers, it enhances business opportunities by granting

10

Simplify Application Management

Server Application Virtualization

Easily Upgrade Applications

All About the App

Page 11: Changing The Conversation: Infrastructure as a Servicedownload.microsoft.com/download/B/1/6/B168F154-2BF9... · For Service Providers, it enhances business opportunities by granting

The Microsoft Private Cloud Is…

11

All About the

App

Cross Platform

From the

Metal Up

Best-In-Class

Performance

Cloud On Your

Terms

Page 12: Changing The Conversation: Infrastructure as a Servicedownload.microsoft.com/download/B/1/6/B168F154-2BF9... · For Service Providers, it enhances business opportunities by granting

12

HARDWARE

PARTNERS Fast Track

Cross Platform From the Metal Up

Deep integration with OEMs providing

insight and actions to account for hardware changes 1 Provision your private cloud across multiple hypervisors,

including Hyper-V, XenServer and VMware V-sphere 2 Support for your server operating systems,

including deep insight for Windows and Linux 3

OPERATING

SYSTEMS

3RD PARTY

MANAGEMENT

Take advantage of existing datacenter investments with

3rd party integration 4 Build, run and extend your enterprise applications on the

Microsoft private cloud regardless of the development

framework you choose 5

APPLICATION

FRAMEWORKS

MULTI-HYPERVISOR

MANAGEMENT XenServer vSphere

Page 13: Changing The Conversation: Infrastructure as a Servicedownload.microsoft.com/download/B/1/6/B168F154-2BF9... · For Service Providers, it enhances business opportunities by granting

The Microsoft Private Cloud Is…

13

All About the

App

Cross Platform

From the

Metal Up

Best-In-Class

Performance

Cloud On Your

Terms

Page 14: Changing The Conversation: Infrastructure as a Servicedownload.microsoft.com/download/B/1/6/B168F154-2BF9... · For Service Providers, it enhances business opportunities by granting

Best-In-Class Performance

14

Concurrent SharePoint Users

450,000+

OLTP Users

80,000 Mailboxes

20,000 It’s clear that Hyper-V R2 SP1 can be used to virtualize tier-1 data center applications

with confidence. – Enterprise Strategy Group Research, Mark Bowker

Page 15: Changing The Conversation: Infrastructure as a Servicedownload.microsoft.com/download/B/1/6/B168F154-2BF9... · For Service Providers, it enhances business opportunities by granting

Tremendous Momentum for Hyper-V

15

Change in hypervisor market share over the past 3 years

Source: IDC WW Quarterly Server Virtualization Tracker, March 2011. Data

represents x86 + EPIC based servers

“With Hyper-V, Target can reduce our stores’ server footprints without sacrificing the mission-critical application

performance that contributes to a superior retail experience for our guests.”

Jeff Mader, Vice President, Target Technology Services

30%

20%

10%

0%

Microsoft

VMware

Page 16: Changing The Conversation: Infrastructure as a Servicedownload.microsoft.com/download/B/1/6/B168F154-2BF9... · For Service Providers, it enhances business opportunities by granting

Industry Recognition

Source: Gartner (June 2011): Publication Date: 30 June 2011/ID Number: G00213635, © 2011 Gartner, Inc. and/or its Affiliates. All Rights Reserved.

The Magic Quadrant is copyrighted 2011 by Gartner, Inc. and

is reused with permission. The Magic Quadrant is a graphical

representation of a marketplace at and for a specific time

period. It depicts Gartner's analysis of how certain vendors

measure against criteria for that marketplace, as defined by

Gartner. Gartner does not endorse any vendor, product or

service depicted in the Magic Quadrant, and does not advise

technology users to select only those vendors placed in the

"Leaders" quadrant. The Magic Quadrant is intended solely as

a research tool, and is not meant to be a specific guide to

action. Gartner disclaims all warranties, express or implied,

with respect to this research, including any warranties of

merchantability or fitness for a particular purpose. This Magic

Quadrant graphic was published by Gartner, Inc. as part of a

larger research note and should be evaluated in the context of

the entire report. The Gartner report is available upon request

from (client name).

Gartner: Microsoft a

Leader in x86 Server

Virtualization Infrastructure

Page 17: Changing The Conversation: Infrastructure as a Servicedownload.microsoft.com/download/B/1/6/B168F154-2BF9... · For Service Providers, it enhances business opportunities by granting

The Microsoft Private Cloud Is…

17

All About the

App

Cross Platform

From the

Metal Up

Best-In-Class

Performance

Cloud On Your

Terms

Page 18: Changing The Conversation: Infrastructure as a Servicedownload.microsoft.com/download/B/1/6/B168F154-2BF9... · For Service Providers, it enhances business opportunities by granting

Cloud On Your Terms

18

Public Cloud Private Cloud Traditional

Identity

Management

Development

Highly Virtualized Datacenter

Virtualization

Page 19: Changing The Conversation: Infrastructure as a Servicedownload.microsoft.com/download/B/1/6/B168F154-2BF9... · For Service Providers, it enhances business opportunities by granting

Cloud On Your Terms

19

Identity Management Development Virtualization

Common Tools

Public Cloud Private Cloud Highly Virtualized

Datacenter

Traditional

Visibility and Control Empowerment

Identity Management Development Virtualization

Common Tools

Page 20: Changing The Conversation: Infrastructure as a Servicedownload.microsoft.com/download/B/1/6/B168F154-2BF9... · For Service Providers, it enhances business opportunities by granting

Cloud On Your Terms

20

Familiar & easy-to-

manage identity

infrastructure.

Common identity

provides consistent

sign-on and access

control for your

corporate resources.

Familiar & Consistent

Public Cloud Private Cloud Traditional Highly Virtualized

Datacenter

Identity Management Development Virtualization

Common Tools

Page 21: Changing The Conversation: Infrastructure as a Servicedownload.microsoft.com/download/B/1/6/B168F154-2BF9... · For Service Providers, it enhances business opportunities by granting

Cloud On Your Terms

21

Secure and

compliant access to

corporate resources.

Public Cloud Private Cloud Traditional Highly Virtualized

Datacenter

Single sign-on for

application services that

may span private and

public clouds.

Identity Management Development Virtualization

Common Tools

Page 22: Changing The Conversation: Infrastructure as a Servicedownload.microsoft.com/download/B/1/6/B168F154-2BF9... · For Service Providers, it enhances business opportunities by granting

Cloud On Your Terms

22

Public Cloud Private Cloud Traditional Highly Virtualized

Datacenter

Empower your app owners with application

self-service across clouds.

Identity Management Development Virtualization

Common Tools

Full visibility and control across hybrid

environments – “single pane of glass.”

Page 23: Changing The Conversation: Infrastructure as a Servicedownload.microsoft.com/download/B/1/6/B168F154-2BF9... · For Service Providers, it enhances business opportunities by granting

Cloud On Your Terms

23

Public Cloud Private Cloud Traditional Highly Virtualized

Datacenter

Provision and manage

application services

across clouds.

Identity Management Development Virtualization

Common Tools

Page 24: Changing The Conversation: Infrastructure as a Servicedownload.microsoft.com/download/B/1/6/B168F154-2BF9... · For Service Providers, it enhances business opportunities by granting

Cloud On Your Terms

24

Public Cloud Private Cloud Traditional Highly Virtualized

Datacenter

Identity Management Development Virtualization

Common Tools

Page 25: Changing The Conversation: Infrastructure as a Servicedownload.microsoft.com/download/B/1/6/B168F154-2BF9... · For Service Providers, it enhances business opportunities by granting

Cloud On Your Terms

25

Public Cloud Private Cloud Traditional Highly Virtualized

Datacenter

Enable application

portability.

Identity Management Development Virtualization

Common Tools

Page 26: Changing The Conversation: Infrastructure as a Servicedownload.microsoft.com/download/B/1/6/B168F154-2BF9... · For Service Providers, it enhances business opportunities by granting

On-premises Private Cloud Pre-configured

Private Cloud

Hosted Private Cloud

Hyper-V Cloud Microsoft Private Cloud Solutions

26

Hyper-V Cloud

Deployment Guides Hyper-V Cloud

Fast Track Hyper-V Cloud Service Providers

Hyper-V Cloud Accelerate

MPN Hyper-V Cloud Partners

Hyper-V Cloud Services

Dep

loym

en

t

Op

tio

ns

Pro

gra

ms

Page 27: Changing The Conversation: Infrastructure as a Servicedownload.microsoft.com/download/B/1/6/B168F154-2BF9... · For Service Providers, it enhances business opportunities by granting

With VMware,

the more VMs/server the higher the cost

Cost of Microsoft Private Cloud vs. VMware

Customer Economics for Private Cloud

Windows Server

(Datacenter),

$703K

Enrollment for

Core Enrollment

(Datacenter),

$770K

vSphere 4.1 Ent.

Plus + vCenter,

$1,036K

Private Cloud,

$667K

$0

$500

$1,000

$1,500

$2,000

$2,500

$3,000

Microsoft VMwareC

ost

(Th

ou

san

ds)

3.1X

Assumes 12:1 consolidation ratio, 1000 VMs, 84 hosts with 2 CPU each,

costs shown for 3 years for License and Maintenance

Microsoft- Enrollment for Core Infrastructure datacenter, Select A ERP 3

Yr./Processor- $4584 Windows Server Datacenter, Select A ERP 3 Yr.

L/SA/Processor- $4182

With Microsoft,

run unlimited VMs/server at

the same cost

Page 28: Changing The Conversation: Infrastructure as a Servicedownload.microsoft.com/download/B/1/6/B168F154-2BF9... · For Service Providers, it enhances business opportunities by granting

Microsoft Services for Hyper-V Cloud Provides:

28

Assessments Proof of Concepts Deployments

Flexible Private Cloud Solutions

Extensible Platform for Applications & Services

Industry Leading Cloud Design Principles

Hyper-V Cloud Services from

Page 29: Changing The Conversation: Infrastructure as a Servicedownload.microsoft.com/download/B/1/6/B168F154-2BF9... · For Service Providers, it enhances business opportunities by granting

Cloud On Your Terms: Licensing Mobility

Applications

Infrastructure as a

Service

Offer option of Partner

hosted cloud

Enhance customers’

investments

Aligning licensing for the Cloud

License Mobility to the Cloud

• Flexibility to deploy & use server VL licenses with SA in service provider datacenters

• Products include SQL Server, Exchange Server, SharePoint Server, Dynamics CRM

• SALs for SA enhancements

Effective July 1, 2011

For Customers, License Mobility provides you the

flexibility to deploy certain application server software

on-premises or in the cloud to take advantage of the

lowest cost infrastructure for changing business priorities.

For Service Providers, it enhances business opportunities

by granting deployment flexibility to the large installed

base of Microsoft Volume Licensing customers with SA.

Additionally, Service Providers can use a single

infrastructure to support their business.

On-Premises

Infrastructure &

Applications

IaaS Cloud

Hosting

Services

Shared/ virtualized

infrastructure managed by

cloud provider

Page 30: Changing The Conversation: Infrastructure as a Servicedownload.microsoft.com/download/B/1/6/B168F154-2BF9... · For Service Providers, it enhances business opportunities by granting

Hyper-V Cloud Partners

30

Find a partner with skills in virtualization

and private cloud on PinPoint

Contact a Microsoft® Certified Partner And Get Started Today!

Partners

Page 31: Changing The Conversation: Infrastructure as a Servicedownload.microsoft.com/download/B/1/6/B168F154-2BF9... · For Service Providers, it enhances business opportunities by granting

For the rest of the afternoon…

• Delivering IT as a Service with Systems Center 2012

• Hear from our partners: • Dimension Data • HP • Fujitsu • DataOne

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