CHAP. 9

War, 41

CA $$$

“promised land”

$$$1939, War

Demand Europe

CA industries

“second” Gold Rush

Aircraft

Ships

AGRICULTUREBracero

Guest workers

ELECTRONICS 1938D. Packard, B. Hewlitt

Innovation, creativity

Pearl Harbor, 1941

INTERNMENTE.O. 9066: military areas for exclusion, ANY

persons

Few Germans, Italians

Relocated to camps

Poor food, unsanitary conditions

???Civil rights?

Nisei, American-born

Fishing industry (S.F.), high prices

Racist hysteria

442nd most decorated

BLACK MIGRATION??

1941: E.O. 8802

Whites? “invasion”

Housing discrimination=existing Black communities

ZOOT SUITS1943, servicemen looking for “hoodlums”

Blacks, Filipinos

CULTUREMusic

Radio, clubs

“hillbilly,” country

Latin musicFusion Later: Santana

FILMAfter 48, monopoly broken

Filming “on location”

Diversify: T.V., recording

MINORITIESBlacks, Mexicans

++ jobs

++middle class

POPULATION+++

1962, CA most populous

HOUSINGDemand ++

Housing “tracts”Beyond cities

SUBURBSShopping

Camping, skiing

Sports venues

Roads, freeways

Further segregation

“ghettoization”

INEQUALITIESWhite flight

Jobs, taxes –

Cities: resources, infrastructure –

1965: 85% Latinos in ethnic enclaves, barrios

CULTURERebellion

“Beats”Conformity?Playboy

CONSUMERISMT.V. ++

McDonalds, Disneyland

“California Dream”

Forefront