chief’s message spring 2015 1 a message from c/c robert baldridge, sn greetings! let me know what...
TRANSCRIPT
Chief’s MessageSpring 2015 1
A Message from
C/C Robert Baldridge, SN
• Greetings!
• Let me know what you’re thinking
• I’m here to recruit
Chief’s MessageSpring 2015 2
Making the Water a Better Place
• This is our mission
• It’s who we are
• It’s what we do
Chief’s MessageSpring 2015 3
The Mission is ImportantOur Focus:
• Civic Service
• Education
• Fellowship on the Water
Chief’s MessageSpring 2015 4
Because It’s Important We Will:
• Go to the Boater
• Adapt to the need
• Partner up
• Grow
• And….
Chief’s MessageSpring 2015 7
18 for the Price of 12• ABC Classroom 18
month membership for the price of 12 option available
• Still enter students in HQ800
• Go to New Member Entry website to enter members
Chief’s MessageSpring 2015 8
Branding Standards Manual Introduced
• Brand is a valuable asset!
• Consistency will build brand strength
• Available on CommCom website
Chief’s MessageSpring 2015 9
Friends of Marketing
• Defining the brand
• Better name Recognition
• getting the word out
• Bring in more students
• www.usps.org/dues/donation
Chief’s MessageSpring 2015 10
Do Market Research
• Talk to your friends and boating neighbors and ask:
• What would they like to see in a boating skills organization?
• How would they like to learn?
• You can find out a lot, by just asking.
Chief’s MessageSpring 2015 11
Educational Department-2015
• Classroom
• On the Water
• OnLine
• Simulator
Chief’s MessageSpring 2015 12
• An updated version of ABC3 will be released, incorporating NASBLA standards for Boater Education
• Open CPN will be our Nav. Software for N, JN, AP, P, and ABC4
• Expect new seminars on VHF Radio, Using GPS, and Automatic Identification System
Educational Department-2015Classroom Course Improvements
Chief’s MessageSpring 2015 13
Educational Department-2015On-The-Water Instruction
Supplemental Onthe water programsnow available forall courses.
Practical on theWater Training and Boat OperatorCertification continue togrow.
Chief’s MessageSpring 2015 14
• Squadrons are using GoTo Meeting or Skype for Distance Learning classes.Contact Bill McManimen to find out how.
• Look for webinars on topics of interest
• Take advantage of our partners’ Distance Learning, such as Great Lakes Cruising Club
Educational Department-2015Online Courses with a Live Instructor
Chief’s MessageSpring 2015 15
• America’s Boating Course
• Weather for Boaters
• online coursesat Univ of W. Fla
• Coming:– Hurricanes
& Boats Prep– VHF Radio– Using GPS
Educational Department-2015Online Interactive Seminars & Courses
Chief’s MessageSpring 2015 16
• CPS unit in service Oct 2014
• BSVT to appear at major public events
• More units on order foruse around thecountry
Educational Department-2015Boating Skills Virtual Trainer
Chief’s MessageSpring 2015 17
• Pittsburgh PS--D/7, working with
• Fox Chapel Marine Blawnox PA
Platinum Award
$1,000
Classroom and On-the-Water EducationBrunswick Dealer Advantage
Will your Squadron be next????
Chief’s MessageSpring 2015 18
USPS – Beginning our Next USPS – Beginning our Next
100100 Years Years
Chief’s MessageSpring 2015 19
Today’s Unfortunate Today’s Unfortunate RealityReality
• Membership steadily declined• 60,000 in 1990 to 32,000 in
2014 – 47% Reduction• Dues paying membership
baseline now = about 18,000
Chief’s MessageSpring 2015 20
Today’s RealityToday’s Reality
• Lower membership = lower dues income • Forced significant
cost cutting• Reduced
functionality (cutting muscle) last several years.
Chief’s MessageSpring 2015 21
Today’s RealitiesToday’s Realities• Historically - Education Progress
funded by Dues• Current – Ed Progress held
together by patchwork of Grants• Grants are disappearing • Cutting elsewhere just not
feasible. • Need add funding back • Need addition stable income • But from where?
Chief’s MessageSpring 2015 22
Proposal: All New Members - Single
Membership ClassEffective - 1 Jan 2016
How?How?
• All New Members @ equiv. of current fam. unit rate• Grandfather Existing Single
Active Members
Chief’s MessageSpring 2015 24
Emerging Leader Academy • Coming to Raleigh 19-21
November
• Friday Leadership 101
• Saturday meet with the board to discuss current topics and squadron leadership
• Reduced rates at the Ramada next to HQ
• Friday buffet dinner
Chief’s MessageSpring 2015 29
F
IRS 990 – It’s Important!
Submit TR-1 Form to USPS HQ following successful submittal of
IRS 990
Submit TR-1 Form to USPS HQ following successful submittal of
IRS 990
Chief’s MessageSpring 2015 31
Cruise 2016
• Departs Tampa right after the 2016 Annual Meeting in Orlando
• Special USPS group pricing
• Western Caribbean
• Join the USPS group by contacting Lt Dawn Eckhart, phone (727) 403-0406 or [email protected]