By Prof. Willie W. Lu, wwlu@ieee.orgInternal Meeting, 4/14/2008

ChinaChina Future ofFuture of MobileMobile

Prof. Willie W. LuSpecial Advisor, C4G TACChief Architect, C4G-OWA http:// uscwc.org http://Willie.Lu

By Prof. Willie W. Lu, wwlu@ieee.orgInternal Meeting, 4/14/2008

China Long-term Strategy

除登月工程外,中国未来最重大专项项目之一是建立基于开放结构的宽带无线(包括移动)通信系统,以满足国家未来信息化建设.

Besides China Moon mission, one of the most important i l i t t t hit t b dspecial programs is to construct an open-architecture based

broadband wireless (including mobile) communication system to meet the nation’s future IT infrastructure development.

By Prof. Willie W. Lu, wwlu@ieee.orgInternal Meeting, 4/14/2008

China future mobile communicationsdevelopment whitebook, Rel.12/2007development whitebook, Rel.12/2007

Focus on B3G and 4G technologiesFocus on open architecture and converged platformFocus on industrial standards targeting emerging marketsEncourage deployment by private sectorsEncourage shared business modelsEncourage frequency sharing and dynamic allocation

By Prof. Willie W. Lu, wwlu@ieee.orgInternal Meeting, 4/14/2008

Government’s Role in China Wireless/Mobile Industryy

GSM

TD-SCDMA

WLAN/BWAChina

Long-Term Evolution

OWAOne DeviceO N b

TD-OFDMA

One NumberOne Dream

Missions and ObjectivesOpen system architectureOpen spectrum planningp p p gOpen OS and Application platform

Truly User’s Phone, not Provider or Vendor’s Phone

Powered by Open Wireless Architecture (OWA) Technology

By Prof. Willie W. Lu, wwlu@ieee.orgInternal Meeting, 4/14/2008

Gov’t Markets eGOV & WINE PurchasesGov’t Markets – eGOV & WINE Purchases

Broadband & Mobile Wireless Terminals/Devices (2Mbps 20Mbps)

Ministry of Transportation

Broadband & Mobile Wireless Terminals/Devices (2Mbps – 20Mbps)

Ministry of Railways

Ministry of Public SafetyOver $250B by 2020

y y

Ministry of Broadcasting

Customs and AirportsCustoms and Airports

Banks and Local Small-size Gov’t Networks

O h MISCOther MISCs

By Prof. Willie W. Lu, wwlu@ieee.orgInternal Meeting, 4/14/2008

China Economy OutlookChina Economy OutlookBased on Deutsche Banc Hongkong and Citigroup China Reports, 2007

No problem to continue remarkable growthTechnology will catch up very quicklygy p y q y“Hardware” is being very good – highway, IT, building, transport, …

“Software” becomes big problem – IPR, credit, ethics, teamwork….

Wireless Markets are HUGE – both gov’t and consumers’ markets

R&D Era will start from 2015, boom from 2020Well-educated oversea Chineses will help China to the next levelShanghai will catch up Hongkong in 2015, and Tokyo in 2030

By Prof. Willie W. Lu, wwlu@ieee.orgInternal Meeting, 4/14/2008

China Business LessonsChina Business LessonsDo not sell best products to China. Help your Chinese f i d b d dfriends buy good products,Do not think you have 100 years business history with ChiChina,Understand yourself before understand your business partners,Try to understand the ICT Games behind the Great Wall,…….China is changing every single day !g g y g y

By Prof. Willie W. Lu, wwlu@ieee.orgInternal Meeting, 4/14/2008

TD SCDMA Ch llTD-SCDMA ChallengesT h l t i (l k f h)Technology transparency issue (lack of research)

Network optimization and capacity optimization

IPR unclear and distributed, hard to manage

Business model unclear no workable solutionBusiness model unclear, no workable solution

Regulation and administration unclear

Story repeated in PABX case (hundreds of companies can do TD-SCDMA if the market is good)

By Prof. Willie W. Lu, wwlu@ieee.orgInternal Meeting, 4/14/2008

What’s C4G Mobile TechnologiesWhat’s C4G Mobile Technologies

O Wi l A hit t (OWA)Open Wireless Architecture (OWA)

Cost-effective and spectrum-effective high speed wirelesseffective high speed wireless transmission

4G can support high-speed transmission, but Hi h d i NOT 4GHigh-speed is NOT 4G

By Prof. Willie W. Lu, wwlu@ieee.orgInternal Meeting, 4/14/2008

For more information please visit: http://4Gsummit org/For more information, please visit: http://4Gsummit.org/