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Choosing a Mobile Event App: How to Find the Best for Your Meetings &
Conferences
Moderated by
Eric AndersenNews & Engagement
Editor
Meetings Today
Presented by
Brooke GraceySenior Mobile Events App
Strategist
CrowdCompass by Cvent
Wednesday, November 8th, 2017
This webinar is worth 1 Meeting or Event Design clock hour of continuing education
toward the initial CMP application the Events Industry Council. To receive this credit for
attending simply visit: www.meetingstoday.com/WebinarClubMobile
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HOUSEKEEPING
Brooke GraceySenior Mobile Events App Strategist
CrowdCompass by Cvent
www.crowdcompass.com
Today’s Speaker:
How to properly evaluate mobile event app providers
Ask and you shall receive:
Brooke GraceyMarketing Manager
CrowdCompass by Cvent@brooke_gracey
Meet the speaker
Take the survey and get the Definitive Guide!
Agenda
Case study: Beachbody
Evaluating providers for:
• The basics
• Engagement
• Usability & Stability
• ROI
• Planner Practicality
• Security and Support
- The need for a
mobile event app
MUST HAVENICE TO HAVE
SAME PATH FOR MOBILE EVENT APPS
Grouped Content
Session Detail Pages
Speaker Profiles
Sponsor Profiles
Document Attachments
Maps
Personalized Schedules
Live Q&A
PollingSocialBeacons
Push Notifications
Gamification
Surveys
BeachbodyCASE STUDY
We went with an app provider that didn’t execute onsite. Content
took too long to load, and push notifications didn’t work. 24/7 at our
event we were on the phone with their support team.
LEAH GREEN, BEACHBODY
“
”
Efficiencies
• Update content on
the fly
• Reduce the lead time
• Include team members
in the app build
Engagement
• Use the app as a
marketing piece
• Engage with all
Beachbody brands
• Instant updates with
push notifications
Success!
$38kPrint savings per event
5 monthsLess lead time required
The basics: content
Content
Templates &
Bulk Updates
Content
Templates &
Bulk Updates
Live Updating Features
Content
Templates &
Bulk Updates
Live Updating Features
Smart/
Customizable Content
Content
Templates &
Bulk Updates
Live Updating Features
Smart/
Customizable Content
Schedule Integration
Avoid a snoozefest: engagement
Engagement
Engagement
Across Generations
Join us in Ballroom A for the welcome reception!
Notification
OK
Engagement
Engagement
Across Generations
Social
Media Integrations
Engagement
Engagement
Across Generations
Social
Media Integrations
Networking Capabilities
Engagement
Engagement
Across Generations
Social
Media Integrations
Networking Capabilities
Session
Engagement Tools
Engagement
Engagement
Across Generations
Social
Media Integrations
Networking Capabilities
Session
Engagement Tools
Gamification
Engagement
Engagement
Across Generations
Social Media Integrations
Networking Capabilities
Session Engagement Tools
Gamification
Exhibitor Engagement
ENGAGEMENT
Engagement
Engagement Across Generations
Social Media Integrations
Networking Capabilities
Session Engagement Tools
Gamification
Exhibitor Engagement
Beacons
Lead Gathering
Avoid an untimely crash: usability & stability
Usability & Stability
Reliability
New Feature Rollouts
Experience
Stability
INTUITIVE
PERFORMANCE
INTUITIVE
PERFORMANCE
Worth the cost: return on investment
ROI
Sponsorship
Opportunities
ROI
Sponsorship
Opportunities
Reduce Costs
Make your life easier: planner practicality
Planner Practicality
Uploading Content
Live Updates
App Integrations
Event/
Session Feedback
Who’s got your back: security and support
Security & Support
Support
Data Privacy
Security
The basics: content
Avoid a snoozefest: engagement
Avoid an untimely crash: usability & stability
Worth the cost: return on investment
Make your life easier: planner practicality
Who’s got your back: security and support
The Perfect App Provider Amazing Event App
Take the survey and get the Definitive Guide!
Thank you!
QUESTIONS?
Brooke GraceySenior Mobile Event App Strategist
CrowdCompass byCvent
Eric AndersenNews & Engagement Editor
Meetings Today
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MEETINGS WEBINAR
CLUB
Choosing a Mobile Event App: How to Find
the Best for Your Meetings & Conferences
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