THE PPD PROJECTS

Pro: One‘Design with Poetry’

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The Brief

Design a piece of work based around a poem of our choice by William Allingham

Why ‘A Dream’?

EmotiveRelevant

Range of Themes

Open to interpretation

Initial Concepts

Editorial Spread

Photo story

Film

Cinemagraphs

Final Concept

Create a short film using the concept of cinemagraphs with music and ‘A

Dream’ narrated.

What is a Cinemagraph?

“Cinemagraphs are still photographs in which a minor and repeated movement action occurs.”

Concept created by Jamie Beck and Kevin Burg in early 2011 for New York Fashion week.

Cinemagraph Characteristics• Animated Gif– Restricted to 256 Colours (low quality)– Very subtle motions

• Usually highly exposed

Design Process

Storyboards

Storyboard ideas for each of the eight verses

Constraints of Final Piece• Film based around music and

cinemagraphs

• For display on screen (720p or 1080p?)

• Video bypass the 256 colour restriction on animate gifs

Test Cinemagraph

Style

• 19th Century or Contemporary?

• Dark Theme/Scary

• Representative/Avante Garde style shots

• Dark tones in music

Colour or Black and White?

Problems faced

Dark shots create a lot of video image noise that shows in animated part of

each shot

Visible Noise

Extract

ConclusionPositives:• Music and narration turned out well• Achieved what I set out to do

Improvements:• Some of the shots could have been

shot better

Any Questions?