Media Monitoring

Social Media MonitoringRemember back in the day when having a conversation involved picking up the phone and talking to someone? Nowadays, if you tried to conduct a conversation with everyone who’s out there talking about your company, product, brand, or competitors, you could spend all day on the phone and not even finish a fraction of the list. This is where social media monitoring can help. Listen, manage, track, report and engage your conversations without even picking up the phone.

Unparalleled ContentTrack and report on over 150 million blogs, social networking sites, microblogs, online forums, 20,000+ news websites and 450+ video- and image-sharing sites.

Global Reach

Receive content from virtually every country in languages such as English, Spanish, German, French, Italian, Japanese, Simple Chinese, and more.

Workflow ManagementEngage and record conversations, assign posts for follow up, classify content, and manage with one-click workflow tools.

In-Depth Analytics Slice and analyze data on multiple levels, and easily create graphs, spot trends, and generate reports.

Engage with your audience

Personalized view

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Media Monitoring

Social Media MonitoringIn-depth analysis at your

fingertips

Listen

•Track news from millions of sources

•Cision is the only PR-services company that has complete access to Twitter

•Email alerts can be organized by topic and delivered hourly, keeping you abreast of new content so you can respond as quickly as needed

•Each article contains key metrics to allow you to demonstrate ROI:

- Engagement level

- Comments and unique commenters

- Number of views and inbound links

- Followers and following counts for Twitter posts

- Publicity value

Access Recent News Coverage •Cision’s Social Media Dashboard is a

self-service, online portal that delivers real-time access to social media coverage, plus advanced analytics

•With over 40 charts and graphs, you can find trends and new influencers

•Use word clouds to identify other keywords used in conjunction with your topics

•Access important metrics to see which posts offer the most engagement opportunity

•Customize each chart by date range, topic keyword, media type and more

Engage •The Engagement Console lets you

track, manage and engage with any social media contacts

•Desktop alerts notify you instantly when new coverage arrives

•Assign posts with priority ratings to team members for response, and classify content into categories with one-click workflow tools

•Easily review, connect and comment on those important conversations

•All conversation and classification history is saved on each article and reflected back in the Social Media Dashboard

See which top influencers are talking about you