SECTION A

Marks 20.

Choose the right one.

i. which of the following type business very easy to form in Pakistan.a) SME b) corporation c) joint venture

ii. Entrepreneur is a person who is a:a) Risk taker b) initiator c) creative/actor d) all of the points.

iii. Innovation seven sources suggested by:a) William Sheldon b) peter ducker c) Eysench

iv. The mean age of entrepreneurial enterprises in Pakistan is.a) 15 years b) 18 years c) 22 years

v. the marketing plan section should focus for strategies for how many years.a) 1st year b) 1st three years c) four d) five years.

vi. For the success of business plan the goal should be.a) Specific b) generalized c) imaginary d) and limitless.

vii. Which of the following geographical area is of least interest with US entrepreneurs?a) Central Asia b) Europe c) transition economies d) the Far East.

viii. Which of the following is not environmental factor?a) Competition b) economy c) culture d) technology.

ix. NAFTA stands for_______________.x. strategic planning is______________________.

True/Fall.

i. Intreprenur and entrepreneur are same in meaning. T/Fii. According to Paul Hawken, goods entrepreneur is risk avoider not risk takers T/Fiii. Future oriented is the characteristic of typical entrepreneur. T/Fiv. The business plan has two essential functions: it helps the entrepreneur determine if

business will succeed, and it helps recruit manager talent to run the new company T/Fv.Before an entrepreneur can build a successful strategy; they must establish a clear mission, goals, and objectives in order to have appropriate targets at which to aim their strategy. T/Fvi. Market research is an essential task for good market planning. T/Fvii. Ethics is a custom or code of conduct need in business decision. T/Fviii. There is a concise, universally accepted definition of entrepreneurship. T/Fix. Entrepreneurs have few reference points and developed internal ethics systems and are

particularly vulnerable to ethical dilemmas. T/Fx. Most educational institutions are reducing their emphasis on entrepreneurship in course

offerings and academic research. T/F.

SECTION B. MARKS 40

Short questions.

Write short notes any four of the following.

a) strategic planningb) Sources of stressc) Marketing researchd) Sources of innovation and innovation process.e) Entrepreneurial profilef) Ethics in business decision and its laws.

SECTION C marks 40Attempt any two questions of the following.

Q1: How you can explain the environment for new venture? Is environment impact the business activities? Elaborate the significant of economic and industry environment in your own words.

Q2: “Absence or lack of strategic planning may create huge hindrances in business strategic decision”. To what extent this statement proves the strategic planning importance.

Q3: what is the role of marketing planning in business plan? What process can adopt by an entrepreneur by starting market research program for new venture.

Q4: elaborate the seven sources of innovation by peter ducker. And also discuss what sort of risk involves in innovation process.