client profile study

2
PROFILES AND BACKGROUND Type Public Founded January 25, 1964; 52 years ago (as Blue Ribbon Sports)[1] 1971 (as Nike, Inc.) Headquarters Washington County, Oregon, United States Area served Worldwide 2.1 CLIENTS’ PROFILE

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Page 1: Client Profile Study

PROFILES AND BACKGROUND

Type PublicFounded January 25, 1964; 52 years ago (as Blue Ribbon Sports)[1] 1971 (as Nike, Inc.)HeadquartersWashington County, Oregon, United StatesArea served WorldwideKey people Mark Parker(President and CEO)Industry Apparel, accessoriesRevenue US$30.601 billion (2015)Oprt incomeUS$4.175 billion (2015)Net income US$3.273 billion (2015)Total assets Increase US$21.600 billion (2015)Total equity Increase US$12.707 billion (2015)Employees 62,600 (2015)

2.1 CLIENTS’ PROFILE

Page 2: Client Profile Study

FACEBOOK’S MISSION

MISSION

2.1 CLIENTS’ PROFILE

•well-seen by every person who wears a pair of their shoes.•well-lived by the team of executives, developers, designers, marketers and salesforce within the company.