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CLIMATE MASTER PROGRAMS Sarah Mazze, Program Manager [email protected] (541) 346-0786

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Page 1: CLIMATE MASTER PROGRAMS Sarah Mazze, Program Manager smazze@uoregon.edu (541) 346-0786 smazze@uoregon.edu

CLIMATE MASTER PROGRAMS

Sarah Mazze, Program Manager [email protected] (541) 346-0786

Page 2: CLIMATE MASTER PROGRAMS Sarah Mazze, Program Manager smazze@uoregon.edu (541) 346-0786 smazze@uoregon.edu

CLIMATE LEADERSHIP INITIATIVE

Overview

1. Why Climate MasterTM programs?

2. Climate Master program overview

3. Replication status and goals

4. Climate Master programs in your state

Page 3: CLIMATE MASTER PROGRAMS Sarah Mazze, Program Manager smazze@uoregon.edu (541) 346-0786 smazze@uoregon.edu

CLIMATE LEADERSHIP INITIATIVE

http://img.wallpaperstock.net:81/san-francisco-wallpapers_2781_1152.jpg

Page 4: CLIMATE MASTER PROGRAMS Sarah Mazze, Program Manager smazze@uoregon.edu (541) 346-0786 smazze@uoregon.edu

CLIMATE LEADERSHIP INITIATIVE

Behavior change is the means for immediate emissions reduction

images.jupiterimages.com/.../74/47/23294774.jpg

Page 5: CLIMATE MASTER PROGRAMS Sarah Mazze, Program Manager smazze@uoregon.edu (541) 346-0786 smazze@uoregon.edu

CLIMATE LEADERSHIP INITIATIVE

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Page 6: CLIMATE MASTER PROGRAMS Sarah Mazze, Program Manager smazze@uoregon.edu (541) 346-0786 smazze@uoregon.edu

CLIMATE LEADERSHIP INITIATIVE

What does an 80% US reduction by 2050 mean?

From 24.6 (in 1990) to 4.92 tons annual per capita

• Two round trip flights to the east coast, OR

• A year of driving, OR

• A year of electricity

http://www.inhabitat.com/2007/10/20/prefab-friday-marylands-solar-decathlon-leafhouse/

images.jupiterimages.com/.../74/47/23294774.jpg

Page 7: CLIMATE MASTER PROGRAMS Sarah Mazze, Program Manager smazze@uoregon.edu (541) 346-0786 smazze@uoregon.edu

CLIMATE LEADERSHIP INITIATIVE

Goal of developing replicable model for engaging residents that:

• Increases climate literacy

• Supports individual efforts to reduce GHG emissions.

And through these, support the behaviors, policies and products needed to effectively address climate change

Page 8: CLIMATE MASTER PROGRAMS Sarah Mazze, Program Manager smazze@uoregon.edu (541) 346-0786 smazze@uoregon.edu

Research Base

• Behavior change: Information is not enough!

• Transtheoretical Change Model

• Community Based Social Marketing

• Existing programs:

• Master programs

• Auditing programs

• Watershed councils/neighborhood focus

CLIMATE LEADERSHIP INITIATIVE

Page 9: CLIMATE MASTER PROGRAMS Sarah Mazze, Program Manager smazze@uoregon.edu (541) 346-0786 smazze@uoregon.edu

CLIMATE LEADERSHIP INITIATIVE

Four Levels

• Climate Master training

• Household consultations and other outreach

• Events

• Participation on listserv

Page 10: CLIMATE MASTER PROGRAMS Sarah Mazze, Program Manager smazze@uoregon.edu (541) 346-0786 smazze@uoregon.edu

CLIMATE LEADERSHIP INITIATIVE

Climate Master Training• Low cost 30-hour training program

• “Payment” of 30-hours volunteer outreach

• Consultation and communication training

Page 11: CLIMATE MASTER PROGRAMS Sarah Mazze, Program Manager smazze@uoregon.edu (541) 346-0786 smazze@uoregon.edu

CLIMATE LEADERSHIP INITIATIVE

Page 12: CLIMATE MASTER PROGRAMS Sarah Mazze, Program Manager smazze@uoregon.edu (541) 346-0786 smazze@uoregon.edu

CLIMATE LEADERSHIP INITIATIVE

CONSULTATIONS

Page 13: CLIMATE MASTER PROGRAMS Sarah Mazze, Program Manager smazze@uoregon.edu (541) 346-0786 smazze@uoregon.edu

CLIMATE LEADERSHIP INITIATIVE

• Tabling

• Public speaking

• Consultations

• Support groups

• Creative activities

• Material development

• Lightbulb exchanges

• Solar assessments

• Class demonstrations (ESL)

• Continuing education and workshops

VOLUNTEER OPTIONS

Page 14: CLIMATE MASTER PROGRAMS Sarah Mazze, Program Manager smazze@uoregon.edu (541) 346-0786 smazze@uoregon.edu

CLIMATE LEADERSHIP INITIATIVE

RESULTS• 50 person “Climate Brigade” reaching 1200 people in 6 months

• 2 tons annual emission reduction per person, 20% electricity savings

• Increases in: energy efficient purchases energy saving behaviorsuse of alternative transportationpurchase of local foodsvolunteering with organizations involved with climate changetalking to others about climate change

• Decreases in:purchase of disposable goodsEating animal products

• Addition of “climate filter”

• Empowerment, community, life changing

Page 15: CLIMATE MASTER PROGRAMS Sarah Mazze, Program Manager smazze@uoregon.edu (541) 346-0786 smazze@uoregon.edu

CLIMATE LEADERSHIP INITIATIVE

Why Climate Masters Works• Trains influential community members, who motivate and train others

• Builds self-efficacy

• Offers practical skills

• Develops peer support

• Increases personal investment

• Follow-up reinforces commitment – develops social norms

• Reaches people and moves them through all stages of change (one on one contact)

Page 16: CLIMATE MASTER PROGRAMS Sarah Mazze, Program Manager smazze@uoregon.edu (541) 346-0786 smazze@uoregon.edu

CLIMATE LEADERSHIP INITIATIVE

- Corvallis, Oregon - Salem, Oregon

- Santa Fe, New Mexico

- Bend, Portland, Roseburg, Oregon

- Baltimore, Maryland

- Arizona

- Washington Carbon Masters

- National, Climate Stewards

Replication Progress to Date

http://upload.wikimedia.org/wikipedia/commons/5/52/US_map_-_states.png

Page 17: CLIMATE MASTER PROGRAMS Sarah Mazze, Program Manager smazze@uoregon.edu (541) 346-0786 smazze@uoregon.edu

CLIMATE LEADERSHIP INITIATIVE

Page 18: CLIMATE MASTER PROGRAMS Sarah Mazze, Program Manager smazze@uoregon.edu (541) 346-0786 smazze@uoregon.edu

CLIMATE LEADERSHIP INITIATIVE

Junior Climate Stewards

http://blog.biomicrofluidics.org/CLEAN/Compact_Fluorescent_Light_Bulb.jpg

Page 19: CLIMATE MASTER PROGRAMS Sarah Mazze, Program Manager smazze@uoregon.edu (541) 346-0786 smazze@uoregon.edu

CLIMATE LEADERSHIP INITIATIVE

Funding Sources• Utilities• Fees• Stimulus Funding• Cap and trade revenue• Local businesses• Grants•Transportation programs

Page 20: CLIMATE MASTER PROGRAMS Sarah Mazze, Program Manager smazze@uoregon.edu (541) 346-0786 smazze@uoregon.edu

CLIMATE LEADERSHIP INITIATIVE

Extension and Climate Masters

Page 21: CLIMATE MASTER PROGRAMS Sarah Mazze, Program Manager smazze@uoregon.edu (541) 346-0786 smazze@uoregon.edu

CLIMATE LEADERSHIP INITIATIVE

How does this complement your existing programs?

Page 22: CLIMATE MASTER PROGRAMS Sarah Mazze, Program Manager smazze@uoregon.edu (541) 346-0786 smazze@uoregon.edu

CLIMATE LEADERSHIP INITIATIVE

NEXT STEPS WITH CLI

Adaptable Materials• Handbooks• Activities and syllabi• Consultation and worksheets• Template PowerPoints• Survey

Page 23: CLIMATE MASTER PROGRAMS Sarah Mazze, Program Manager smazze@uoregon.edu (541) 346-0786 smazze@uoregon.edu

CLIMATE LEADERSHIP INITIATIVE

NEXT STEPS WITH CLI

Training and technical assistance from CLI• One-on-one consulting• Virtual meetings• Webinar training• Live training

National network of CM programs• Interactive online forum• Regular material and program updates

Page 24: CLIMATE MASTER PROGRAMS Sarah Mazze, Program Manager smazze@uoregon.edu (541) 346-0786 smazze@uoregon.edu

CLIMATE LEADERSHIP INITIATIVE

Questions?