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Cloud Computing for the Enterprise Dr. Werner Vogels CTO, Amazon.com April 24, 2012

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Cloud Computing for the Enterprise

Dr. Werner Vogels

CTO, Amazon.com

April 24, 2012

AWS Global Infrastructure US West

(Northern

California)

US East (Northern

Virginia)

EU (Ireland)

Asia

Pacific (Singapore)

Asia

Pacific (Tokyo)

GovCloud (US ITAR

Region)

US West (Oregon)

South

America (Sao Paulo)

AWS Regions

AWS Edge Locations

Powering the Most Popular Internet Businesses

Trusted by Enterprises

And Government Agencies

What Enterprises are Running on AWS

Web

Applications

Big Data & High

Performance Computing

Business

Applications

Disaster Recovery

& Archive

Peak Requests:

650,000+

per second

Total Number of Objects Stored in Amazon S3

2.9 Billion 14 Billion 40 Billion 102 Billion

762 Billion

262 Billion

905 Billion

Q4 2006 Q4 2007 Q4 2008 Q4 2009 Q4 2010 Q4 2011 Q1 2012

The Scale of AWS: Amazon S3 Growth

Scale & Innovation… … Drive Costs Down

Invest in Capital

Invest in Technology

Improve Efficiency

Reduce Prices

Attract More Customers

19 Price Reductions

Our Price Reduction Philosophy

AWS Platform Overview

Compute Storage

AWS Global Infrastructure

Database

App Services

Deployment & Administration

Networking

Compute Storage

AWS Global Infrastructure

Database

App Services

Deployment & Administration

Networking

AWS Global Infrastructure

Edge Locations

Availability Zones

Regions

Secure, redundant Cloud

infrastructure for global companies

and global apps

AWS Networking Services Extend your enterprise infrastructure

to the AWS Cloud

Amazon Route 53 Scalable Domain Name Service

AWS Direct Connect Private, Dedicated Connection to AWS

Amazon Virtual Private Cloud VPN to Extend Your Network Topology to AWS

Compute Storage

AWS Global Infrastructure

Database

App Services

Deployment & Administration

Networking

Compute Storage

AWS Global Infrastructure

Database

App Services

Deployment & Administration

Networking

Compute Services Scalable Linux and Windows

compute services

Auto Scaling

Rule-driven scaling service for EC2

Amazon EC2

Virtual Servers in the AWS Cloud

Amazon Elastic Load Balancing

Virtual load balancers for EC2

Compute Storage

AWS Global Infrastructure

Database

App Services

Deployment & Administration

Networking

Storage Services

Amazon S3 Redundant, High-Scale Object Store

Amazon Elastic Block Store

Persistent block storage for EC2

Scalable and Durable High Performance Cloud Storage

AWS Storage Gateway

Seamless backup of enterprise data to S3

Database Services Scalable and Durable High

Performance Cloud Storage Amazon DynamoDB

High Performance NoSQL Database Service

Amazon RDS

Managed Oracle & MySQL Database Service

Amazon ElastiCache

Managed Memecached Service Compute Storage

AWS Global Infrastructure

Database

App Services

Deployment & Administration

Networking

AWS App Services Highly abstracted services

that replace software for

commonly needed application

functionality

Amazon SES Simple Transactional Email Service

Amazon SQS Simple Queuing Service

Amazon SNS Simple Notification Service

Amazon SWF Simple Workflow Service

Amazon CloudSearch Managed Search Service that Automatically Scales

Amazon CloudFront Global Content Delivery Service

Compute Storage

AWS Global Infrastructure

Database

App Services

Deployment & Administration

Networking

Ecosystem App Services 3rd party highly abstracted services

that replace software for commonly

needed application functionality

… and already run on AWS

Test

Services

BI

Services

Developer

Services

Log Analysis

Services

Security

Services

Compute Storage

AWS Global Infrastructure

Database

App Services

Deployment & Administration

Networking

Deployment & Administration 3rd party managed services that

replace software for commonly

needed application functionality

… and already run on AWS

AWS Ecosystem

AWS Management Console Web-based management interface

Amazon CloudWatch Automated monitoring & alerts

AWS Elastic Beanstalk Java & PHP App deployment & management

AWS CloudFormation Automated AWS resource provisioning

AWS IAM Identity & Access Management

Amazon Elastic MapReduce Big Data Analytics Service

Compute Storage

AWS Global Infrastructure

Database

App Services

Deployment & Administration

Networking

2011 2010 2009 2008

82

61

48

24

2007

9

Including:

Amazon SimpleDB

Amazon Cloudfront

Amazon EBS

EC2 Availability Zones

EC2 Elastic IP Addresses

Including:

Amazon FPS

Red Hat Enterprise on EC2

Including:

Amazon RDS

Amazon VPC

Amazon EMR

EC2 Auto Scaling

EC2 Reserved Instances

EC2 Elastic Load Balance

AWS Import/Export

AWS Mngmt Console

Win Srv 2008 on EC2

IBM Apps on EC2

Including:

Amazon SNS

Amazon CloudFront

Amazon Route 53

S3 Bucket Policies

RDS Multi-AZ Support

RDS Reserved Databases

AWS Import/Export

AWS IAM Beta

AWS Singapore Region

Cluster Instances for EC2

Micro Instances for EC2

Amazon Linux AMI

Oracle Apps on EC2

SUSE Linux on EC2

VM Import for EC2

Including:

AWS Oregon Region

Elastic Beanstalk (Beta)

Amazon SES (Beta)

AWS CloudFormation

Amazon RDS for Oracle

AWS Direct Connect

AWS GovCloud (US)

Amazon ElastiCache

VPC Virtual Networking

VPC Dedicated Instances

SMS Text Notification

CloudFront Live Streaming

AWS Tokyo Region

SAP RDS on EC2

SAP BO on EC2

Win Srv 2008 R2 on EC2

Win Srv 2003 VM Import

Amazon S3 SSE

AWS Pace of Innovation…

February

Amazon DynamoDB

AWS Storage Gateway

Amazon RDS on Amazon VPC

AWS IAM Identity Federation

Windows Free Usage Tier

New Premium Support Features

New AWS Direct Connect Locations

January March

Amazon Simple Workflow Service

Amazon DynamoDB in Japan

ElastiCache in Oregon and Sao Paulo

Amazon S3 Lower Prices

AWS CloudFormation for VPC

New Osaka and Milan Edge Locations

Amazon DynamoDB in Europe

Storage Gateway in South America

CloudFront Live Streaming

Route 53 Latency Based Routing

PHP and Git for Elastic Beanstalk

CloudFront Lowers Content Expiration

RDS Increases Backup Retention

IAM Password Management

IAM User Access to Account Billing

Amazon RDS Free Trial program

Amazon EC2 Medium Instances

64-bit AMI on Small & Medium

EC2 Linux Login from Console

Beanstalk Resource Permissions

EC2, RDS, ElastiCache Lower Prices

7 6

15

…Continuing in the First Quarter of 2012

AWS Direct Connect

Private secure connection to AWS

Bypass the public Internet

High bandwidth and predictable

latency

AWS Direct

Connect

Internet

Corporate Data Center

AWS Cloud

AWS Storage Gateway

Snapshots in

Amazon S3

Your Data Center

Easily backup on-premises data to AWS

Store snapshots in Amazon S3 for

backup and disaster recovery

Simple software appliance - no changes

required to your on-premises architecture

S3

AWS

Storage

Gateway

Amazon Simple Workflow Service

On Premises Mobile Cloud

Run application workflows and business

processes on AWS

Manage processes across Cloud,

mobile and on-premises environments

Use any programming language for

workflow logic

Amazon SWF

Amazon DynamoDB

Non Relational (NoSQL)

Database

Fast & predictable performance

Seamless Scalability

Zero administration

Amazon CloudSearch

Fully managed search service

Up and running in less than an hour

Automatically scales for data and traffic

Starting at less than $100 / month

PHP & Git Deployment for AWS Beanstalk

Run and manage existing PHP

applications with no changes to

application code

Provides full control over the

infrastructure and the software

PHP

Elastic Load

Balancer

yourApp.elasticbeanstalk.com

Elastic Beanstalk

Amazon

Linux

Apache HTTP

Server Your App

git push

AWS Marketplace

Find, buy and run software running

on AWS

More than 250 listings at launch

Sell your software or SaaS app to

our hundreds of thousands of

customers

aws.amazon.com/marketplace

The AWS Mission

Enable businesses and developers to use web services

to build scalable, sophisticated applications.

The Seven Transformations

of Cloud Computing

A common misconception:

cloud computing is only about….

Saving money Doing things faster

Cloud Transforms what’s possible

Transformation 1:

Distributed Architectures Made Easy

High

Availability

Building Distributed Architectures

with Traditional Infrastructure is Difficult

Cloud Computing Makes This Easier

Distributed

Infrastructure

Building

Blocks

Availability

Zones

AWS

Regions EC2

Instances

Elastic Load

Balancer

Multi-AZ

Services

S3

RDS

DynamoDB

Loosely Coupled

Process Coordination

SWF

SNS

SQS

Architecture Templates for Common Patterns

aws.amazon.com/architecture

MICROSOFT SHAREPOINT

… open source Simian Army

coming soon

Transformation 2:

Embracing the security advantages of shared systems

Infrastructure

Every Customer Gets the

Highest Level of Security

AWS Security Infrastructure

SOC 1/SSAE 16/ISAE 3402,

ISO 27001, PCI DSS, HIPAA, ITAR,

FISMA Moderate, FIPS 140-2

Your

Apps

Applications

Flexibility to Choose the Right

Security Model for Each Application

Transformation 3:

From Scaling by

Architecture …

to Scaling By

Command

Kit, go

faster

Yes

Michael

Scaling by Architecture: NoSQL Database

Cluster

Set up

more servers

Config &

Tune Shard &

Repartition

Rinse &

Repeat

Scaling by Command with Amazon

DynamoDB

Amazon DynamoDB

Data is automatically spread

across enough hardware to deliver

single digit millisecond latency.

Transformation 4:

A Supercomputer in the Hands of Every Developer

Supercomputers Today are Privileges of the

Elite

Expensive

Rationed time

Only for the “highest value” jobs

Supercomputers by the Hour… for Everyone.

AWS built the 42nd fastest supercomputer in the world

1,064 Amazon EC2 CC2 instances with17,024 cores

240 teraflops cluster (240 trillion calculations per second)

Less than $1,000 per hour

Develops leading computational

chemistry algorithms

51,132 Cores…

3 Hours…

$4,828/ hour …

Instead of $20M in datacenter spend…

Transformation 5:

Experiment Often & Fail Quickly

Traditional Infrastructure Drives up the Cost

of Failure … Innovation Suffers

How many big ticket

technology ideas can

your budget tolerate?

Experiment Often & Fail Quickly with AWS

Cost of failure falls dramatically

People are free to try out new ideas

More risk taking, more innovation

Transformation 6:

Big Data without Big Servers

Attacking Big Data Problems Shouldn’t Be

This Complicated Storing Massive Data

Volumes Into A Huge Data

Warehouse

Investing In Expensive

Server Clusters To Process

The Data

Amazon S3

Load Data in

the Cloud

Organize &

Analyze Data

Visualize

Results

1 2 3

Amazon DynamoDB

Hadoop Clusters

Amazon EMR

The Cloud Makes This a Lot Simpler

Transformation 7:

Mobile Ecosystem for a Mobile-First World

Building Mobile

Applications on Your

Own is Hard

What Your Mobile App Requires

Rich media experience

Multi-device access

Location context aware

Real-time presence driven

Social graph based

User generated content

Virtual goods economy

Recommendations

Integration with social networks

Advertisement

Premium support

Cloud Mobile Ecosystem

PBS Video for iPad Launched Nov ‘10

PBSKids Video for iPad Launched April ‘11

Fun With Numbers - February 2012

Total Video

Unique visitors: 30M/mo

Visits: 57M/mo

Page views: 367M / mo

Video streams: 145M/mo

Hours watched: 2.3M/mo

Mobile Video

115k unique visitors per day

310k daily app opens

27% of hours watched, 40%

of streams

Thank You!

How Enterprises are using the AWS Cloud

Dan Powers

VP, Global Sales and Business Development

Trusted by Enterprises throughout the world

Why?

“IT spends 80% of its time and resources keeping the lights on”

Contract negotiation

Large Capital Expenditures

Patching Software Out of Datacenter Space

Prices too high for IT products

Slow IT Deployments Scaling down as needed

Underutilized IT Assets

Scaling up quickly

Managing physical growth

On-Premise Infrastructure is Costly & Complex

Key benefits to running in the AWS Cloud

No Up-Front

Capital Expense

Pay Only for

What You Use

Self-Service

Infrastructure Easily Scale Up

and Down

Improve Agility &

Time to Market

Low Variable

Pricing

No Up-Front Capital Expense

Up-Front On-Premise Costs

Physical Space

Cabling

Power

Cooling

Networking

Racks

Servers

Storage

Certification

Labor

On-Premise Variable Cloud Computing Costs

$0 to Get Started

Cloud Computing

Low Cost

“TCO savings inherent in a cloud provider’s environment relative to that of a

tradition enterprise datacenter may be as high as 60%.”

Invest in Capital

Invest in Technology

Improve Efficiency

Reduce Prices

Attract More

Customers

Scale & Innovation … … Drive Costs Down

Morgan Stanly Research, Cloud Computing Takes Off

Pay Only for What You Use C

om

pu

te P

ow

er

Time

Predicted Usage

Actual Usage

Waste

Customer

Dissatisfaction

Self-Service Infrastructure On-Premise

Build new environments can be

complex and slow

Cloud Computing

New infrastructure is always a few

clicks away

New Development Environment

New Test Environment

New Environment in Japan

Add 1,000 Servers

Remove 1,000 Servers

Needs Survey Assess

Plan Design Engineer

Procure Construct Commissi

on

Deploy

Source: PTS Data Center Solutions

5,000

0 Monday Tuesday Wednesday Thursday Friday Saturday Sunday

Internet Video App on Amazon EC2

From 50 to 5,000 servers in 3 days

The Animoto Blog

Num

ber

of E

C2 I

nsta

nces

Launch of

Facebook

application

Scaled to peak of

5,000 instances in

3 days

Easily Scale Up and Down

Cloud Computing is More Than Just

Virtualization Cloud Computing On-Premise

Virtualization

Self-Service Infrastructure ?

No Up-Front Capital Expense

Low Cost

Pay Only for What You Use

Easily Scale Up and Down

Improve Agility & Time-to-Market

Infrastructure-as-a-Service

Market Share Leader Leader in 2011 Gartner

IaaS Magic Quadrant

Leader in 2011 Forrester

Hadoop Wave

What Analysts are Saying about AWS

AWS Global Infrastructure US West

(Northern

California)

US East (Northern

Virginia)

EU (Ireland)

Asia

Pacific (Singapore)

Asia

Pacific (Tokyo)

GovCloud (US ITAR

Region)

US West (Oregon)

South

America (Sao Paulo)

AWS Regions

AWS Edge Locations

Built for Enterprise Security Standards

Certifications

SOC 1 Type 2 (formerly

SAS-70)

ISO 27001

PCI DSS for EC2, S3,

EBS, VPC, RDS, ELB, IAM

FISMA Moderate

Compliant Controls

HIPAA & ITAR Compliant

Architecture

Physical Security

Datacenters in nondescript

facilities

Physical access strictly

controlled

Must pass two-factor

authentication at least

twice for floor access

Physical access logged

and audited

HW, SW, Network

Systematic change

management

Phased updates

deployment

Safe storage

decommission

Automated monitoring and

self-audit

Advanced network

protection

aws.amazon.com/security

Virtual Private Cloud

10.2.1.1

Internet

VPN

10.1.1.1

Your

Network

Enterprise Apps

On AWS

10.2.1.1

Internet

10.1.1.1

AWS Direct Connect

Your

Network

Enterprise Apps

On AWS

What Enterprises are Running on AWS

Web

Applications

Big Data & High

Performance Computing

Business

Applications

Disaster Recovery

& Archive

Business apps are

more efficient

in the cloud

A Variety of Enterprise Products and Licensing Options..

SAP ERP/A1

SAP Business Objects

SAP Rapid Deployment Solutions

Oracle Applications

Oracle Fusion Middleware

Oracle DB 11g

Microsoft SharePoint Server

Microsoft Server and Tools

Microsoft Windows Server Apps

IBM DB2 and Informix

IBM WebSphere

IBM Lotus, Tivoli, etc.

Popular Applications

License

Mobility Hourly

Licensing

RedHat Enterprise Linux

JBOSS

Gluster

Benefits Infrastructure Procurement Time Reduced from over four to six weeks to minutes.

Server Image Build Process that had previously taken a half day is now automated.

Annual Infrastructure Costs Cut by 22 percent when replacing on-premise hardware with equivalent cloud resources.

Eliminating Operational Overhead of server lease returns, freeing up approximately 2 weeks of engineering overhead per year by replacing servers with equivalent cloud resources.

Amazon Corporate IT Deploys Mission-Critical

Corporate Intranet running SharePoint 2010

to AWS Cloud

• No minimum commitment up front and

pay per use brings significant savings

• Fast provisioning within minutes for

many applications

• Elasticity – the ability to expand and

contract IT infrastructure as needed

Enterprise case study Business Benefits

• Using AWS since 2010

• Operationalizing their cloud strategy

• Shell Foundation Platform – an IT

framework – is AWS approved

• Core operational applications

running in production on AWS

• Default for new apps: AWS

“The AWS Cloud brings business agility as Shell is able to deploy services much more quickly”

- Johan Krebers Vice President of Architecture

Cloud-hosted service approved by security

and privacy officers.

Compliant with data privacy requirements

in the U.S. and Europe.

E-signature application in production.

Insurance and Financial Services

company with over 15M customers.

Address security challenges while

handling customer data in a regulated

industry.

Amazon AWS services leveraged to

deliver Trend Micro SecureCloud.

“This is a fantastic cloud use case for our company – a truly

live production environment with dynamic content.”

- Rob Prager, Director of IT

Use of AWS Business Benefit

Project

- Started in Jan 2008, 5 FTE

- Focus: IT Automation on IaaS

- SAP Self-service since March 2008

- Enables unlimited # systems in clouds

- Weekly Feature Extensions

Usage

- 276 Cloud Appliances

> 600 SAP employees as direct users

from >16 countries

>10,000 SAP systems provisioned

- Cost Savings based on

1. Less expensive Hardware Hosting

2. IT Process Automation

AWS Footprint

1,100 new SAP systems

42,086 EC2 Instance Hours

39 TB EBS Storage

3 TB S3 Storage

Top 3 Consuming Departments – Avg. Cost Saving Rate: 77%

Customer Trainings

111 SAP Systems

$ 42 / SAP system

82 hrs / SAP system

Status: Pilot + Ramp up

Customer Demos

118 SAP Systems

$ 76 / SAP system

119 hrs / SAP system

Status: Productive + Ramp up

Customer Workshops

215 SAP Systems

$ 15 / SAP system

26 hrs / SAP system

Status: Productive

Source: SAP

Enterprises getting to value

quickly

in the cloud

Samsung saved $34M on their Smart Hub

application Problem:

Needed to reduce IT costs and were looking

to create a more flexible IT environment

Solution:

AWS’s low, pay-as-you-go prices and reliable

services. With every request, the application

authenticates devices, delivers apps and

content, and pushes notifications.

Business Benefits:

Saved $34M in hardware and maintenance

expenses, 85% less than running on-

premises

Problem:

Building new online services and they needed the ability to easily respond to large-scale unpredictable demand

Solution:

The scale and reliability of the AWS Cloud.

GNM uses AWS for its Apple iPhone application and Content API service

Business Benefits:

Reduced server configuration from 3 weeks to 30 minutes

Able to meet availability SLAs even with significant demand peaks after the service’s launched.

The Guardian easily responds to the

unpredictable demand of new applications

Use of AWS:

FCBarcelona’s websites, ecommerce, and

mobile applications.

Use Amazon EC2, Amazon CloudFront,

Amazon RDS, Amazon Route 53, and many

other services.

Business Benefits:

Easily respond to game day peaks

Improved time-to-market

FCBarcelona Responds to its Game Day

Demand Peaks with AWS, Saving Money

Enterprise Case Study Business Benefit

• Started moving Internet and Intranet

workloads to AWS in early 2011

• Runs 15 production applications on

AWS

• Used Amazon VPC to connect its

datacenter to the AWS cloud

“IaaS will significantly change the way IT will deliver infrastructure services to the business. We selected AWS

because they are a leader in that field.”

- Yves Martelle, Global Director of Infrastructure

• Open and flexible platform allows

Schneider to run Java and .NET apps on

Windows and Linux virtual servers

• Increased IT agility by rolling out new

applications faster on AWS

Enterprises are scaling

e l a s t i c a l l y

in the cloud

Bank – Credit-Risk Simulation

“The AWS platform was a good fit for its unlimited and flexible computational power to our risk-simulation process requirements.

With AWS, we now have the power to decide how fast we want to obtain

simulation results, and, more importantly, we have the ability to run simulations not possible before due to the large amount of infrastructure

required.”

– Castillo, Director, Bankinter

Average time-to-solution down from 23 hours to 20 minutes

Bank – Credit-Risk Simulation

“The AWS platform was a good fit for its unlimited and flexible computational power to our risk-simulation process requirements.

With AWS, we now have the power to decide how fast we want to obtain

simulation results, and, more importantly, we have the ability to run simulations not possible before due to the large amount of infrastructure

required.”

– Castillo, Director, Bankinter

Average time-to-solution down from 23 hours to 20 minutes

• EMR and S3 provided a low-cost and

high-performance foundation for

parallel applications

• Increased security by using VPC and

to extend corporate datacenter into

the AWS cloud

Big Data Case Study Business Benefit

“We see continued value in using the AWS cloud because of the flexibility and the scalability. We have a long queue of projects and we envision using AWS to help us get there.”

Jeff Sternberg, Data Science Lead Capital IQ / Standard & Poors

• Recommendation engine for investment

bankers looking for new ideas.

• Leverages EC2, EMR, S3, VPC.

• EMR pulls data from S3 for processing

and pushes the results into a SQL

database.

• Ten times as many scientists can process

studies simultaneously, compared to non-cloud

architecture

• Genetic sequence processing is twenty times

faster, without increasing compute costs

• Both companies are confident that the AWS-

based program helps Unilever’s scientists

create market-leading innovations

The Story Business Benefit

• New biology and informatics program

promotes access to public data

• Underlying architecture must keep pace with

expanding scientific discoveries

• Simple but robust solution combines Amazon

EC2, Amazon RDS, and Amazon S3 with the

open-source workflow system, eHive

“Unilever’s digital data program now processes genetic sequences twenty times

faster—without incurring higher compute costs. In addition, its robust architecture

supports ten times as many scientists, all working simultaneously.”

- Pete Keeley

Unilever Research’s eScience IT Lead for Cloud

Enterprises are

protecting their data

in the cloud

• Flexible DR architecture at low cost

• Avoided large up-front investment

• IT and Operations are more responsive to the

business

• New builds that used to take days now take hours

• U.K.-based electric company

• Needed flexible disaster recovery

• AWS offered flexibility, proven services, lower cost

• Smart421 able to quickly translate requirements

into a solution

• Running disaster recovery, testing, and

development on AWS

• Planning big data projects on AWS

“The primary driver wasn't cost, but rather the ability to set

up the infrastructure even though we recognized the design

was changing.”

- Paul Armstrong, Business Systems Manager

Use of AWS Business Benefit

HAVEN POWER

• Complete elimination of tape from the

archival process

• Faster recovery speeds

• Protects 246 nodes and 40TB daily

Business Benefits

“Since 2003 we used IT-Lifeline to safeguard

our corporate data and provide data center,

technology, and workspace recovery if

adversity strikes. Because they have delivered

their promise of recovery on multiple

occasions, we feel confident in expanding our

relationship with IT-Lifeline.”

Jim Brockett, Chief Information Officer,

Washington Trust Bank

Archive Vaulting solution

Fortune 400 Customer Uses Sonian to Migrate Archiving to AWS

Customer:

• Had a legacy on-prem archive system that wasn’t keeping up with their incoming data – 10K mailboxes

• Challenged to find support for Lotus Domino archiving

• Needed support for early-case assessment and internal investigations

Business Problem

Sonian’s email archiving

platform to enable:

• Enhanced early case

assessment activities

• Intuitive search

capabilities

• Cost-effective archiving

solution

AWS Solution

• Reduced risk on

company’s early case

assessment

• Enabled search across

millions of archived emails

to facilitate eDiscovery as

well as worker productivity

• 50% less cost than on-

premise archiving

• Reduced overhead on IT

staff to support archiving

Business Benefit

Partner:

Next Steps

Learn more on Enterprise

Cloud Computing:

aws.amazon.com/enterprise

Get started with a free trial

aws.amazon.com/free

Thank You!

# Cloud Computing for the Enterprise | London

hashtag

#AWSLondon

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Network: WCH

Username: AMAZON

Password: P6FW3HY

AWS: Overview of Security Processes

Stephen Schmidt

Chief Information Security Officer

Certifications & Accreditations

Sarbanes-Oxley (SOX) compliance

ISO 27001 Certification

PCI DSS Level I Certification

HIPAA compliant architecture

SAS 70(SOC 1) Type II Audit

FISMA Low & Moderate ATOs

DIACAP MAC III-Sensitive Pursuing DIACAP MAC II–Sensitive

Shared Responsibility Model

Customer/SI Partner/ISV controls guest OS-level security, including patching and maintenance

Application level security, including password and role based access

Host-based firewalls, including Intrusion Detection/Prevention Systems

Separation of Access

Physical Security

Multi-level, multi-factor controlled access environment

Controlled, need-based access for AWS employees (least privilege)

Management Plane Administrative Access

Multi-factor, controlled, need-based access to administrative host

All access logged, monitored, reviewed

AWS Administrators DO NOT have logical access inside a customer’s VMs, including applications and data

AWS Security Model Overview

VM Security

Multi-factor access to Amazon Account

Instance Isolation

• Customer-controlled firewall at the hypervisor level

• Neighboring instances prevented access

• Virtualized disk management layer ensure only account owners can access storage disks (EBS)

Support for SSL end point encryption for API calls

Network Security

Instance firewalls can be configured in security groups;

The traffic may be restricted by protocol, by service port, as well as by source IP address (individual IP or Classless Inter-Domain Routing (CIDR) block).

Virtual Private Cloud (VPC) provides IPSec VPN access from existing enterprise data center to a set of logically isolated AWS resources

Shared Responsibility Model

AWS

Facilities

Physical Security

Physical Infrastructure

Network Infrastructure

Virtualization

Infrastructure

Customer

Operating System

Application

Security Groups

Network ACLs

Network Configuration

Account Management

AWS Security Resources

http://aws.amazon.com/security/

Security Whitepaper

Risk and Compliance Whitepaper

Latest Versions May 2011, January

2012 respectively

Regularly Updated

Feedback is welcome

AWS Certifications

Sarbanes-Oxley (SOX)

ISO 27001 Certification

Payment Card Industry Data Security

Standard (PCI DSS) Level 1 Compliant

SAS70(SOC 1) Type II Audit

FISMA A&As • Multiple NIST Low Approvals to Operate (ATO)

• NIST Moderate, GSA issued ATO

• FedRAMP

DIACAP MAC III Sensitive IATO

Customers have deployed various compliant applications such as HIPAA (healthcare)

SOC 1 Type II

Amazon Web Services now publishes a Service Organization Controls 1 (SOC 1), Type 2 report every six months and maintains a favorable unbiased and unqualified opinion from its independent auditors. AWS identifies those controls relating to the operational performance and security to safeguard customer data. The SOC 1 report audit attests that AWS’ control objectives are appropriately designed and that the individual controls defined to safeguard customer data are operating effectively. Our commitment to the SOC 1 report is on-going and we plan to continue our process of periodic audits. The audit for this report is conducted in accordance with the Statement on Standards for Attestation Engagements No. 16 (SSAE 16) and the International Standards for Assurance Engagements No. 3402 (ISAE 3402) professional standards. This dual-standard report can meet a broad range of auditing requirements for U.S. and international auditing bodies. This audit is the replacement of the Statement on Auditing Standards No. 70 (SAS 70) Type II report. This report is available to customers under NDA.

SOC 1

Type II – Control Objectives

Control Objective 1: Security Organization

Control Objective 2: Amazon Employee Lifecycle

Control Objective 3: Logical Security

Control Objective 4: Secure Data Handling

Control Objective 5: Physical Security

Control Objective 6: Environmental Safeguards

Control Objective 7: Change Management

Control Objective 8: Data Integrity, Availability and Redundancy

Control Objective 9: Incident Handling

ISO 27001

AWS has achieved ISO 27001 certification of our

Information Security Management System (ISMS)

covering AWS infrastructure, data centers in all regions

worldwide, and services including Amazon Elastic

Compute Cloud (Amazon EC2), Amazon Simple Storage

Service (Amazon S3) and Amazon Virtual Private Cloud

(Amazon VPC). We have established a formal program

to maintain the certification.

Physical Security

Amazon has been building large-scale data centers for many years

Important attributes: • Non-descript facilities

• Robust perimeter controls

• Strictly controlled physical access

• 2 or more levels of two-factor auth

Controlled, need-based access for

AWS employees (least privilege)

All access is logged and reviewed

US West (Northern

California)

US East (Northern

Virginia)

EU (Ireland)

Asia

Pacific (Singapore)

Asia

Pacific (Tokyo)

AWS Regions

AWS Edge Locations

GovCloud (US ITAR

Region)

US West (Oregon)

South

America (Sao Paulo)

Customer Decides Where Applications and Data Reside

AWS Regions and Availability Zones

AWS Identity and Access Management Enables a customer to create multiple Users and

manage the permissions for each of these

Users.

Secure by default; new Users have no access to

AWS until permissions are explicitly granted. Us

AWS IAM enables customers to minimize the

use of their AWS Account credentials. Instead

all interactions with AWS Services and

resources should be with AWS IAM User

security credentials.er

Customers can enable MFA devices for their

AWS Account as well as for the Users they have

created under their AWS Account with AWS IAM.

AWS MFA Benefits

Helps prevent anyone with unauthorized knowledge of your e-

mail address and password from impersonating you

Requires a device in your physical possession to gain access

to secure pages on the AWS Portal or to gain access to the

AWS Management Console

Adds an extra layer of protection to sensitive information,

such as your AWS access identifiers

Extends protection to your AWS resources such as Amazon

EC2 instances and Amazon S3 data

Amazon EC2 Security

Host operating system • Individual SSH keyed logins via bastion host for AWS admins

• All accesses logged and audited

Guest operating system • Customer controlled at root level

• AWS admins cannot log in

• Customer-generated keypairs

Firewall • Mandatory inbound instance firewall, default deny mode

• Outbound instance firewall available in VPC

• VPC subnet ACLs

Signed API calls • Require X.509 certificate or customer’s secret AWS key

Amazon EC2 Instance Isolation

Physical Interfaces

Customer 1

Hypervisor

Customer 2 Customer n …

… Virtual Interfaces

Firewall

Customer 1 Security Groups

Customer 2 Security Groups

Customer n Security Groups

Virtual Memory & Local Disk

Amazon EC2 Instances

Amazon EC2 Instance

Encrypted File System

Encrypted Swap File

• Proprietary Amazon disk management prevents one Instance from reading the disk contents of another

• Local disk storage can also be encrypted by the customer for an added layer of security

Network Security Considerations

DDoS (Distributed Denial of Service): • Standard mitigation techniques in effect

MITM (Man in the Middle): • All endpoints protected by SSL

• Fresh EC2 host keys generated at boot

IP Spoofing: • Prohibited at host OS level

Unauthorized Port Scanning: • Violation of AWS TOS

• Detected, stopped, and blocked

• Ineffective anyway since inbound ports

• blocked by default

Packet Sniffing: • Promiscuous mode is ineffective

• Protection at hypervisor level

Amazon Virtual Private Cloud (VPC)

Create a logically isolated environment in Amazon’s highly scalable infrastructure

Specify your private IP address range into one or more public or private subnets

Control inbound and outbound access to and from individual subnets using stateless

Network Access Control Lists

Protect your Instances with stateful filters for inbound and outbound traffic using

Security Groups

Attach an Elastic IP address to any instance in your VPC so it can be reached

directly from the Internet

Bridge your VPC and your onsite IT infrastructure with an industry standard encrypted

VPN connection and/or AWS Direct Connect

Use a wizard to easily create your VPC in 4 different topologies

Customer’s

Network

Amazon

Web Services

Cloud

Secure VPN

Connection over

the Internet

Subnets

Customer’s isolated

AWS resources

Amazon VPC Architecture

Router VPN

Gateway

Internet NAT

AWS Direct

Connect –

Dedicated

Path/Bandwidth

Amazon VPC Network Security Controls

Amazon VPC - Dedicated Instances

New option to ensure physical hosts are not shared with

other customers

$10/hr flat fee per Region + small hourly charge

Can identify specific Instances as dedicated

Optionally configure entire VPC as dedicated

AWS Deployment Models Logical Server

and

Application

Isolation

Granular

Information

Access Policy

Logical

Network

Isolation

Physical

server

Isolation

Government Only

Physical Network

and Facility

Isolation

ITAR

Compliant

(US Persons

Only)

Sample Workloads

Commercial

Cloud Public facing apps. Web

sites, Dev test etc.

Virtual Private

Cloud (VPC) Data Center extension,

TIC environment, email,

FISMA low and

Moderate

AWS GovCloud

(US) US Persons Compliant

and Government

Specific Apps.

Thanks!

Remember to visit

https://aws.amazon.com/security

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