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    Copyright 2010 Hewlett-Packard Development Company, L.P. HP Confidential.1

    24rd March, 2011

    HP CLOUDSYSTEMDEFINITION

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    Copyright 2010 Hewlett-Packard Development Company, L.P. HP Confidential.2

    CLOUDSYSTEM OFFERINGS

    2

    Basic ApplicationDeployment & Monitoring

    Converged Infrastructure

    Single Services ViewHeterogeneous Infrastructure

    Support

    Bursting & Bridging

    Advanced App to InfrastructureLifecycle Management

    Software as a Service

    Aggregation &Management

    CLOUDSYSTEMMATRIXPrivate, IaaS

    CLOUDSYSTEMENTERPRISE

    Private, Hybrid

    CLOUDSYSTEMSERVICE

    PROVIDERPublic, Hosted Private

    Integrated solutions for your environment

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    Copyright 2010 Hewlett-Packard Development Company, L.P. HP Confidential.33

    HP CloudSystemMatrix

    HP CloudSystemEnterprise

    HP CloudSystemService Provider

    Descriptor Private cloud environment,

    Infrastructure as a Service (IaaS),basic application deployment &monitoring

    Private and hybrid cloud; IaaS,

    PaaS and SaaS; advancedapplication to infrastructure lifecyclemanagement

    Public and hosted private cloud;

    Software as a Service aggregation &management

    TargetCustomers

    Enterprise G2K Enterprise G2K Service Provider

    Key UseModels andAttributes

    Quick deployment of private IaaS

    IT- based self service portal

    basic application deployment &

    monitoring Tightly integrated Matrix resource

    pool

    Private and Hybrid; IaaS, PaaS,SaaS

    Role-based self service portal for IT

    and Line of Business Advanced application toinfrastructure lifecycle management

    Multiple resource pools (Matrix,other HP, 3rd Party, bursting)

    Public cloud services aggregationof IaaS, PaaS, SaaS, hosted privatecloud

    Role-based self service portal forpublic consumers, IT, and Line ofBusiness

    Advanced application and networklifecycle management

    Multiple resource pools (Matrix,other HP, 3rd Party, bursting)

    CoreElements

    Matrix CSA for Matrix (Server

    Automation & SiteScope) Mandatory Services

    Matrix CSA

    Mandatory Services

    Matrix CSA

    Aggregation Platform for SaaS Network Automation Mandatory Services

    Size/ScaleBlocks

    Small (8 servers, EVA) Medium (16 servers, 3PAR) Large (64 servers, 3PAR)

    Small (8 servers, EVA) Medium (16 servers, 3PAR) Large (64 servers, 3PAR)

    Small (8 servers, EVA) Medium (16 servers, 3PAR) Large (64 servers, 3PAR)

    CLOUDSYSTEM OFFERINGS DEFINED

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    Copyright 2010 Hewlett-Packard Development Company, L.P. HP Confidential.4

    4

    H

    P

    Confidential

    CLOUDSTART AND CLOUDSYSTEM

    HP CloudStart

    Get started withCloudSystem in as little as

    30 days * Fixed price, fixed scope Same HW, SW as

    CloudSystem Matrix, withfixed bring-up services

    Application+

    Infr

    astructure

    HP CloudSystemMatrix

    Private , IaaS Basic application

    deployment and monitoring

    HP CloudSystem

    Enterprise Private and hybrid IaaS, PaaS and SaaS Advanced app to

    infrastructure lifecyclemanagement

    HP CloudSystem

    Service Provider Public and hosted private

    cloud SaaS aggregation and

    management

    * For CloudSystem Matrix configs

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    Copyright 2010 Hewlett-Packard Development Company, L.P. HP Confidential.55

    CLOUDSYSTEM DEFINITION AND STRUCTURE

    Core Platform Extensions

    Key components whichdeliver the core valueproposition of CloudSystem

    These components are

    included by default on everyconfig

    Components are defined forCloudSystem Matrix,Enterprise and Service

    Provider offerings

    Additional componentsstrategic to CloudSystem,leveraging the HP Software,TS, PSO, and ESSNportfolios

    Can be added to config basedon customer interest andneed

    Some are loaded by default to

    promote key HP differentiationfor cloud and can bedeselected

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    Copyright 2010 Hewlett-Packard Development Company, L.P. HP Confidential.66

    CLOUDSYSTEM MATRIX HIGH LEVEL DEFINITION

    Cloud Service Automation for Matrix

    Server Automation

    SiteScope

    BladeSystem Matrix

    Core Platform

    Cloud Consulting & Implementation

    (TS)Cloud Consulting & Implementation

    (PS)

    Converged Infrastructure

    Services

    Extensions

    Automation, Provisioning, Monitoring, Management

    Business Service Management

    Storage Essentials

    3PAR Storage : F class & T class*

    Tipping Point vController + vFW *

    EVA, XP, P4000

    Networking (A12500, 5800, 5100)

    Mission Critical: HP-UX &Serviceguard

    Cloud Discovery Workshop

    Support Services

    Cloud Security Analysis Service *

    Cloud Roadmap Service *

    Matrix OE

    Cloud Maps

    Core Platform components mandatoryon every Bid to be a CloudSystem

    *Strategic cloud differentiators (on by default forevery bid, but customers can opt-out)

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    CLOUDSYSTEM ENTERPRISE HIGH LEVEL

    DEFINITION

    BladeSystem Matrix

    Core Platform

    Cloud Consulting & Implementation

    (TS)Cloud Consulting & Implementation

    (PS)

    Hybrid Delivery Strategy Service

    Converged Infrastructure

    Services

    Extensions

    Automation, Provisioning, Monitoring, Management

    Business Service Management

    IT Service Management

    Storage Essentials

    Network Automation

    Advanced Resource Manager

    3PAR Storage : F class & T class*

    Tipping Point vController + vFW *

    EVA, XP, P4000

    Networking (A12500, 5800, 5100)

    Mission Critical: HP-UX &Serviceguard

    Hybrid Delivery Workload Analysis

    Cloud Discovery Workshop

    Support Services

    Cloud Security Analysis Service *

    Cloud Roadmap Service *

    Core Platform components mandatoryon every Bid to be a CloudSystem

    Matrix OE

    Cloud Maps

    Cloud Service Automation

    CSA Foundation Server (includes self

    service portal) Operations Orchestration

    Server Automation

    SiteScope

    *Strategic cloud differentiators (on by default forevery bid, but customers can opt-out)

    Database and Middleware Automation

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    Copyright 2010 Hewlett-Packard Development Company, L.P. HP Confidential.88

    CLOUDSYSTEM SERVICE PROVIDER HIGH LEVEL

    DEFINITION

    BladeSystem Matrix

    Core Platform

    Cloud Consulting & Implementation

    (TS)Cloud Consulting & Implementation

    (PS)

    Converged Infrastructure

    Services

    Extensions

    Automation, Provisioning, Monitoring, Management

    3PAR Storage : F class & T class*

    Tipping Point vController + vFW *

    EVA, XP, P4000

    Networking (A12500, 5800, 5100)

    Mission Critical: HP-UX &Serviceguard

    Hybrid Delivery Workload Analysis

    Cloud Discovery Workshop

    Support Services

    Cloud Security Analysis Service *

    Cloud Roadmap Service *

    *Strategic cloud differentiators (on by default forevery bid, but customers can opt-out)

    Core Platform components mandatoryon every Bid to be a CloudSystem

    Matrix OE

    Cloud Maps

    Aggregation Platform for SaaS

    Network Automation

    Business Service Management

    IT Service Management

    Storage Essentials

    Advanced Resource Manager

    Cloud Service Automation

    CSA Foundation Server ((includesself service portal)

    Operations Orchestration

    Server Automation

    SiteScope

    Database and Middleware Automation

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    BladeSystem Matrix Server Automation

    Sitescope

    BladeSystem Matrix Server Automation

    Sitescope DB & Middleware Automation Operations Orchestration uCMDB CSA Foundation Server (includes

    Cloud Service Portal) Aggregation Platform for SaaS Network Automation

    CloudSystem

    Matrix

    CloudSystem

    Enterprise

    CLOUDSYSTEM OFFERINGSIntegrated solutions for private, public and hybrid cloudenvironments CloudSystem

    Service Provider

    Private cloud environment,IaaS, basic applicationdeployment & monitoring

    Private & hybrid cloud; IaaS, PaaSand SaaS; advanced application toinfrastructure lifecyclemanagement

    Public and hosted private cloud;Software as a Serviceaggregation and management

    BladeSystem Matrix Server Automation

    Sitescope DB & Middleware Automation Operations Orchestration uCMDB CSA Foundation Server (includes

    Cloud Service Portal)

    Core Platform Functionality

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    Copyright 2010 Hewlett-Packard Development Company, L.P. HP Confidential.1010

    IS THERE A DIFFERENCE BETWEEN CSA FORMATRIX AND CSA IN A CLOUDSYSTEM?

    HP BladeSystemMatrix

    HP CSA forMatrix

    HP BladeSystemMatrix

    HP Cloud ServiceAutomation

    Private, focused on quick-to-deploy IaaS

    IT based self service portal

    Server lifecycle management and basicapplication deployment

    Tightly integrated Matrix resource pool

    Private and hybrid, focused on IaaS, PaaS,SaaS

    Integrates IT and Line of Business portal

    Application lifecycle management andadvanced composite app deployment

    Multi-resource pools (Matrix, traditional,heterogeneous, bursting)

    HP CloudSystem Matrix HP CloudSystem Enterprise

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    FURTHER DETAILS

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    Copyright 2010 Hewlett-Packard Development Company, L.P. HP Confidential.1212

    COMPONENT DETAILS -INFRASTRUCTURE

    Component Description Value & BenefitCloudSystem Configuration

    Matrix Enterprise SP

    BladeSystemMatrix OE

    Operating environment,management for Matrix

    Maximizes resource utilization,provisions infrastructure in minutesrather than months

    BladeSystemMatrix

    Integrated infrastructureplatform

    Maximizes resource utilization,provisions infrastructure in minutesrather than months

    3PAR Utility Storage : F-Class and T-Class

    Next generation thinprovisioned storageoptimized for hybrid cloud

    Reduced acquisition costs by 50%,reduced operating costs by 90%,improved security via full multi-tenancy

    EVA, XP, P4000 Storage Diverse portfolio oftraditional architecturestorage arrays

    Bridge to traditional storage technology,preserve existing investment

    Tipping Point V-Controller and V-Firewall

    Security solutions forphysical and virtual clouddomains

    Seamless security for entire datacenterattack surface including hypervisor

    Networking (A12500,A5800, A5100)

    High performance, flexiblecore to edge networkingfabirc

    Up to twice the performance at half thepower consumption

    Mission Critical

    HP-UX

    Matrix with HP-UX for most

    demanding mission criticalworkloads

    Uncompromising resiliency, instant

    agility; consistency with existingmission critical deployments

    Included Extension

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    Copyright 2010 Hewlett-Packard Development Company, L.P. HP Confidential.1313

    COMPONENT DETAILS - SOFTWAREComponent Description Value & Benefit

    CloudSystem Configuration

    Matrix Enterprise SP

    Cloud Maps Pre-defined templates for enabling

    infrastructure , popular applications,database, and middleware

    Fast track the development of a cloud

    service catalog and accelerateapplication deployment Cloud ServiceAutomation

    Full lifecycle management andautomation for building and managinghybrid cloud environments.

    Comprehensive cloud service deliveryand management across public, private,and traditional IT environments with one-touch provisioning and monitoring forlarge scale, heterogeneousenvironments.

    Includes:CSA Foundation Server (self-service

    portal, cloud controller, resourcemanagement, uCMDB)

    Rich enterprise portal for Line of

    Business Intelligent, multi-resource poolmanagement and orchestration

    Service model enables seamlessintegration to BSM/ITSM

    Server Automation (Enterprise EditionIncluding Application DeploymentManager)

    Server and Application lifecyclemanagement (provision, configure, patch& compliance)

    Operations Orchestration IT process automation and run bookautomation

    SiteScope Service and application monitoring

    Database andMiddlewareAutomation

    Best-practice automation for databaseand middleware

    Pre-packaged and supported contentimproves efficiency, speed and accuracyof database lifecycle management

    Cloud ServiceAutomation forMatrix

    A pre-integrated software package thatextends Matrix OE with server lifecycle& monitoring

    Includes Server Automation (Starter Ed.)and SiteScope

    When combined with matrix, enables thequickest CloudSystem deployment ,focused on private IaaS environmentswith server configuration lifecyclemanagement and application deployment

    Included Extension

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    Copyright 2010 Hewlett-Packard Development Company, L.P. HP Confidential.1414

    COMPONENT DETAILS - SOFTWAREComponent Description Value & Benefit

    CloudSystem Configuration

    Matrix Enterprise SP

    Business Service

    Management

    Performance and availability

    management solutions forvirtualized and cloud basedservices

    Improve service quality and monitor the

    total customer experience by integratinginfrastructure, application and end userperformance and availabilitymanagement

    StorageEssentials

    Deep, performance & availabilitymanagement of HP disk arraysand multi-vendor SANs

    Increase storage resource efficiency,service performance and availabilitythrough automated discovery, mapping,monitoring and capacity management ofvirtual and physical storageenvironments

    NetworkAutomation

    Lifecycle management forglobally distributedheterogeneous networks

    Change, configuration and compliancemanagement for multivendor physicaland virtual networks

    SaaS AggregationPortal

    A single point of access thatintegrates and aggregatesmultiple SaaS and hostedservices offerings

    Enables service providers to acceleraterevenue growth by providing SMBs with

    a one-stop-shop experience formultiple SaaS and hosted serviceofferings from a unified portal access.

    AdvancedResource

    Manager

    Automates decisions process andprovisioning of resources based

    on business policies, cost andperformance goals

    Intelligent Resource Management whichaccurately and automatically

    tracks/allocates resources that eachservice needs; ensured compliance

    Included Extension

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    Copyright 2010 Hewlett-Packard Development Company, L.P. HP Confidential.1515

    COMPONENT DETAILS - SERVICES

    Component Description Value & BenefitCloudSystem Configuration

    Matrix Enterprise SP

    Cloud DiscoveryWorkshop

    Build consensus on cloud visionand components

    Review cloud opportunities andimplications

    Detail key considerations for thebusiness

    Identify strategic cloud related initiativesthat promise quick and /or solid businessvalue. Gain stakeholder buy-in and givetraction to cloud projects

    Make informed business strategydecisions

    Hybrid CloudDelivery Strategy

    Learn about Hybrid DeliveryStrategy

    Develop a hybrid provisioningstrategy

    Unique, patent pending strategic thinkingmodel for business-driven managementdecisions around shared services ITdelivery models

    Cloud Consultingand Implementation(TS and PS)

    Consulting, implementation,integration services forCloudSystem

    Mitigate implementation risk with adetailed Bill of Materials andimplementation plan

    Cloud RoadmapService

    Develop strategic cloudarchitecture

    Conduct gap analysis andprogram planning

    Build multi-year roadmap forcloud adoption

    Architectural roadmap and understandingof the program, projects, and mainactivities to transform your IT organizationfrom any current state into a balancedcloud computing organization aligned tothe needs or your business

    Cloud Security

    ControlsAssessment Service

    Analysis of the CSA control

    areas of cloud security Security control maturity and

    compliance state Security and compliance

    remediation roadmap

    Understand cloud computing protection

    technologies and controls Cloud computing security and compliance

    remediation roadmap

    Hybrid DeliveryWorkload Analysis

    Run analysis on targetedworkloads

    Make efficient use of cloud infrastructureby running additional services withoutimpacting SLAs

    Characterize and combine workloads inhybrid environments

    Included Extension

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    HP CLOUDSTART: WHATS INCLUDED

    BladeSystem Matrix Self-service portal Infrastructure provisioning Capacity optimization Integrated by design

    Cloud Service Automation for Matrix Server configuration lifecycle management &

    application deployment Application monitoring

    HP CloudStart:

    Fixed price/fixed durationsolution for up to 4compute services

    Turnkey Starter Packagefor CloudSystem Matrix -

    Small

    Fixed-scope implementation services withcommon cloud functionality: Planning and service definition Compute service implementation Tiered Storage (link 2 storage tiers) Backup policies (link 2 backup policies) Security policies(link 2 security policies)

    Usage Metering and reporting

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    Copyright 2010 Hewlett-Packard Development Company, L.P. HP Confidential.1717

    CloudSystem Matrix Medium CloudSystem Matrix Large

    HP CLOUDSYSTEM MATRIX CONFIGURATION DETAILS

    CloudSystem Matrix Small

    Compute

    HP BladeSystem c7000 FlexFabric 8 HP ProLiant Blades (Intel/AMD) ProLiant DL CMS Matrix Operating Environment CSA for Matrix (SA & SiteScope)*

    HP BladeSystem c7000 FlexFabric 9 Blades (Intel/AMD) BladeSystem CMS Matrix Operating Environment

    Storage Extensions

    HP Networking Extensions

    Third Party Software Extensions

    HP BladeSystem c7000 FlexFabric 16 HP ProLiant Blades (Intel/AMD) ProLiant DL CMS Matrix Operating Environment CSA for Matrix (SA & SiteScope)*

    HP BladeSystem c7000 FlexFabric 64 HP ProLiant Blades (Intel/AMD) ProLiant DL CMS Matrix Operating Environment CSA for Matrix (SA & SiteScope)*

    HP EVA Storage

    HP 3PAR, XP, P4000 available

    3PAR Storage : F class

    HP EVA, XP, P4000 available

    Microsoft Hyper-V or VMware Microsoft Hyper-V or VMware Microsoft Hyper-V or VMware

    3PAR Storage : T class

    HP EVA, XP, P4000 available

    HP Embedded core ETH switches toconnect to customer backbone (4x10GbE links).

    HP Embedded core ETH switches toconnect to customer backbone (4x10GbE links).

    HP Embedded core ETH switches toconnect to customer backbone (4x10GbE links).

    *Must be present on initial config, maybe removed if required