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Welcome to a World of Infinite Enterprise Business Possibilities – The CloudFX Group Nicholas Yap, VP of Enterprise Asia Email: [email protected] Mobile: +65 9073 2551

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Welcome to a World of Infinite Enterprise Business Possibilities – The CloudFX Group

Nicholas Yap, VP of Enterprise Asia

Email: [email protected] Mobile: +65 9073 2551

The CloudFX Operating Divisions and Investment Strategy

CloudFX LabsManaged Services

Digital Cloud Solutions Enterprise ITaaS Solutions

“CloudFX are dedicated to maximizing customer economic value through the use of world-class Cloud platform

solutions enabled through unequaled delivery excellence in the Cloud Technology and IT Transformation domains”

Managed

ServicesCloudFX LabsEnterprise

Solutions

Digital

Solutions

CloudFX Group | Business Capabilities and Value Creation Strategy

The cornerstones of our value creation strategy are Experience, Expertise, Independence, Innovation, Process efficency &

Partnerships. Together, these attributes create a unparalleled value chain for customers to leverage and scale with..

Business Innovation & Platforms Global Leaders Trust

The CloudFX Group | Corporate Background

2009 – Founded

– Asia HQ (SG)

2013 – IT Transformation

Trail Blazer

Experience

2016 – Globally Recognized

Cloud Platform Leader

2014 | 2015 Cloud

Technology Innovator

Investors

1208 Projects

Recognition | Awards

Platforms

A Global Market in Disruption | Change | Opportunity

The IT Business is undertaking Unprecedented Disruption & Change

“In a world of change, it is concerning that around half of CIOs surveyed do not see IT’s enterprise role changing over

the next three years. IT needs new tools if it hopes to hunt for technology-intensive innovation and harvest raised

business performance from transformed IT infrastructure, operations and applications. Without change, CIOs and IT

consign themselves to tending a garden of legacy assets and responsibilities.” Gartner, 2015

Major Obstacles for Change and Technology enabled Business Growth

1. Management of Multi Generational IT - Legacy,

VPC, Public Cloud. (Hint : Separately produces fragmentation)

3. Fragmented Cloud Management Tools –

• E-Com Service Catalogue

• Automation

• DevOp’s

• ITSM

• GRC

• Analytics & Reporting

• Billing Systems

(Hint: These should be delivered via a unified platform

architecture, not 7 separate products)

2. Cloud Strategy Implementation (Hint: “Cheap & Fast” is not a Strategy)

4. Pace of the Change –

• Tech Innovation Accelerates

• Invention comes from within

• IT Complexity Increases

• Business Expectations Rise

• Reliance on IT for $ Growth

• Skills Availability is Chronic

• Vendor Rhetoric

(Hint: Focus on core competencies and

eradicate platform complexities)

Why a Business Perspective of Cloud is Needed

1. Today’s IT Value Propositions are Outdated

2. Innovation, Quality and Service Management are the corner stones of the Value Creation Process

3. IT Management Practices have reached an Inflection Point

Generational Business Performance improvements through IT Change

Experiences | Perspectives | Insights

A Doorway to a World of Integrated & Connected Business possibilities

The Opportunity for Enterprise IT to assume responsibility to deliver positive business transformation through a

unified approach to business process and service automation, product and go to market innovation and real-time,

digital driven service delivery has never been greater than it is today”

IT Complexity Scales | What Industry Leaders do Differently

1. The Business benefits of Cloud are prioritized vs. Innovating around cloud solutions and infrastructure

2. Adopt a Unified platform approach to macro Technology transformation vs. a fragmented multi-product strategy

3. Implementing the ITSM Consumer-Provider paradigm will enable a lean and agile IT Operating model

4. Address ITaaS transformation complexity with proven engineering methodologies, frameworks and tools

How Experience & Perspectives are driving Transformative Change

The Driving Principles of the Business perspective of Cloud

1. Sustainable value is created when the Cloud transition is

addressed from the Business transformation perspective

2. The Competitive advantages that create value from Cloud are

identified when strategy is given priority over Technical issues.

3. Cross functional collaboration and business competitiveness

are outcomes of high levels of Organizational agility

4. Architecting your Cloud enabled IT Capability makes the

implementation and maintenance of your Cloud services easy.

The IT Function cannot confine itself to deploying SW, HW and

Infrastructure; it’s the Cloud Service providers role now. What

matters now is for IT to take advantage of proven competitive

differentiators to expand revenue and market share.

How CloudFX will Transform your Business | Technology Capabilities

Welcome to the New Age of Digital based Cloud Computing

Your Doorway into a world of infinite

new business possibilities through the

most advanced Cloud management

platform in the world today

1. Real Time Cloud Service integration

2. On Demand Real Time Billing Insights

3. Multi Cloud Service aggregation

4. Real time Service automation

5. Complete ITSM services on Demand

6. Fully integrated DevOp’s

7. Multi Generational Infrastructure and

Application management

8. Full Suite of PS enablement Services

9. Portfolio and architecture services

10.On Demand (turn on, turn off)

11.Managed Services (end to end)

12.Advanced Architecture blue prints

13.Single Pane of Glass Control panels

14.Policy and GRC Functionality

Infinite Financial Opportunity | Revenue Growth | Expense Rationalization

“The Business perspective of Cloud Computing is not anti-IT approach to business value; rather, it is a better-IT

perspective that seeks to combine all assets of the organization including Business, Technological, Non-

Technological, Tangible, and Intangible to help the organization prosper durably in the Cloud Era”.

Maximizing Customer | Partner Financial and Market Leadership

1. Maximize IT Enabled Revenue Growth & Drive % of Online Services Revenue

2. Maximize IT Expense Rationalization & Deliver Consumption | Cost Transparency

3. Drive Employee Productivity (Rev/Head) and User Level Innovation

4. Unlock Legacy Management OPEX & Limit Depreciation | Maximize utilization

5. Simplify Procurement Management & Drive Value based Vendor Pricing

On-Demand Cloud Solutions to Maximize Business Benefits Realization

P&L Impact, Services Revenue Growth,

Service Innovation, Reduction in Risk and

Improved Governance & Security

Increased Business Agility, Service Choice,

Service Flexibility, Operational Scale and IT

Service Management Controls

Multi-Generational Service Aggregation | Simplification | Management

“Cloud deployments are set up for failure if you don’t develop a Integrated Management strategy upfront” Gartner.

Enterprise IT must improve management and control of their multi-vendor cloud

deployments. Those Management features fall into 4 broad categories:

1. Consumption & Operations

2. Administration & Delivery

3. Budget & Optimization

4. Comparison & Selection

• Poor or Limited Definition of your Cloud & ITaaS strategy

• Limited Quantification of OPEX | SLA or Revenue Growth Opportunity

• Limited or No IT Services Automation and / or IT Service Agility

• Limited or No Costs of IT Services Delivered | Cost Transparency to Business

• Single, Consolidated Control Panels to simplify Multi Vendor Management

• Fragmentation, Presentation and Management of Generational Technology

• Limited or Multiple IT Automation | Orchestration platforms

• Web Based | E-Com IT Service Catalogue and Service Presentation

• Disparate or Multiple Cloud Vendor Deployment & Management

• Fragmented Deployment of Multi Vendor Management Tools & Services

• Disparate ITSM systems or No Cloud based ITSM Capabilities

• Separated or No DevOp’s strategy linked to Portfolio Management

• Cloud Services Integration, Migration and Management Support

• Emergence & Growth of Shadow IT (inability to serve business)

• Multi Business LOB | Divisional Service Portals (Language | Currency)

Summary | Business Technology Challenges CloudFX Will Eliminate | Enable

Platforms | Solutions | Consulting | Managed Services

The IT 3.0 Journey – A Proven Methodology for Transformative Change

SECTION 2 | Market Technology Insights

Cloud Strategic Advisory Services

Cloud Infrastructure Transformation ServicesCloud Journey Initiation

1

• Business Strategy and IT Transformation Consulting

• Defining Business and IT Capability requirements

IT Asset Optimization

2IT Service Automation & Orchestration

• Virtualise | Consolidate - Reduce cost

• Consolidate - Reduce Operational Complexity

Cloud ITSM & DevOp’s TransformationEnabling Business Agility

3

• Unlocking business productivity and value

• Increase responsiveness to change

Enterprise ITaaS and Day 2 Managed Services

Unified Platform Architecture leveraging Open Standard, Best of Breed Technology

ITaaS On Demand | Anything as a Service | ITSM on Demand | DevOp’s on Demand | Automation on Demand | Billing

Aggregation Management | Cloud Service Portals | EComm Cloud Markets | Cloud Analytics | Architecture Blue Printing

Optimizing N+3 Generational Services with Single or Multi Tenant Demand

Integrate, Aggregates & Customizes Multi-Cloud Services

to multiple IT Service consumption pathways

Centralization, Standardization, Automation & Governance of all IT Service Assets

Secure Single Enterprise Customer Tenancy

Secure Multi Customer Tenancy

Borderless Cloud Market Place

Enterprise Cloud Solutions On Demand | IT as a Service Platform Service

Advanced IT Service

Automation | Provisioning

Analytics & Reporting

DevOp’s On Demand Metered Billing & Chargeback

Public | Virtual Clouds

ITSM On Demand

Advanced Solution Design

Customized Enterprise

IT Service Portal

Security - Encryption Single Pane of Glass Management

Agile & Rapid

Integration Services

Partners

Real Time Multi Vendor Cloud Service Automation

Fully integrated management of all IT Service assets managed, controlled and enabled the same way

consumed through a single Service catalogue

Advanced IT Service Management and DevOp’s for one unified Platform

One Platform, One Cloud Management Model, One integrated DevOp’s platform, One ITSM service on demand, all

you need to do is chose which Cloud provider(s) you wish to work with and we will do the rest..

Unparalleled Business Insight drives Real Time IT Decision Making

• Dynamic Multi Vendor Billing

• Policy Driven Cost Management

• Real Time Consumption Analytics

• Advanced Management Dashboards

• Portfolio Life Cycle Management

• Vendor Costs

• User Data

• Subscription Management

Advanced, Intuitive Management Solutions to Manage your Cloud

Build Multi Vendor

Private Cloud’s in 5

minutes with SMART Buy

Complete Billing

Transparency across your

entire Service catalogue

Managed Multi Vendor

IaaS Services real time

through one panel

Managed all SaaS

users subscriptions

and Licenses

Why Choose Cloud Select as the Preferred Enterprise Platform ?

• Risk Mitigation – CloudSelect can be “bolted on” to existing systems . Proof of Concept methodologies produce more precisely defined

scopes and Statements of Work which reduce the risk of time and cost over-runs.

• Faster Transition from Existing Platforms – The time required to transition the Cloud is 40% less than any comparable offering.

• Cost Effectiveness – CloudSelect will deliver a complete transitions to the Cloud for 30% less than any other comparable solution.

• Revenue Capture – E-commerce portals compliment capacity to create large numbers of sub-stores that capture enhanced share of

customer discretionary expenditure as well as enterprise outlays on software, hardware, peripherals, office equipment, etc.

• Compatibility – CloudSelect has the capacity to work with legacy systems rather than replace them, if it is more prudent to do so

• Utilisation of Existing Infrastructure – The risk of obsolescence is reduced & higher utilisation from existing infrastructure is possible

• Operational Savings – Lower capex and lower headcount in IT departments

• Security – Higher level of security and lower risk of undetected cyber attacks

• User Friendliness – No changes to user interfaces

• Ease of Access to Customer Data – Simpler and faster access to Customer Data

• CloudSelect is the most advanced cloud transition platform available today.

CloudFX Labs | Consulting, Design & Integration | Delivers your Future state of IT

CloudFX Labs has been enabling industry leading company’s transition to hyper efficient IT Models through Advisory, Consulting,

Design and Integration services since 2009, saving clients over $347M in CAPEX and Transformed IT KPI’s and SLA’s immeasurably.

CloudFX Labs Services Portfolio

• Strategic Advisory Services

• Enterprise ITaaS Frameworks

• Distributor or SI Market Places

• Cloud Service Portal Creation

• Cloud Service Orchestration

• API / Adaptor Creation

• Workflow Architecture

• Cloud Vendor Management

• Cloud Migration Services

• Multi Vendor Billing Management

• Cloud ITSM On Demand

• Cloud DevOp’s

• Cloud Managed Services

• Virtual Architecture Design

• ISV On Boarding

• T2 Partner Stores

Managed Services that Inspire Sustainable Transformation

CloudFX Managed Services provides customers with a Complete portfolio of On Demand ITSM and Day 2 Operational

Services for all deployed Service catalogue offerings, Platform Maintenance support, Portfolio Management, Pricing,

Cloud service commission / decommission, Consumption Analytics, Billing Services, Workload Management etc..