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SPANISH NATIONAL CANCER RESEARCH CENTRE, CNIO 245ANNUAL REPORT 2015 244

CNIO FrIeNdsCNIO FrIeNds

One of the most exciting adventures we faced in 2015 was the implementation of the ‘ CNIO Friends ’ initiative, a philanthropic platform launched in late 2014 aimed at involving all social stakeholders in cancer research.

Under the slogan ‘ More research, less cancer ’, the CNIO is seeking a way to better fight the disease : through research and with everyone’s commitment, we shall combat cancer. The initiative not only responds to the need to appeal for economic support, but also aims at sharing, with the general public, the knowledge generated at a top-level centre like the CNIO ; knowledge that can be used in medicine in the future.

This year, more than 560 friends, benefactors and sponsors have placed their trust in and directed their generosity towards the Centre’s research projects. The figures are extremely good and we hope to be able to continue progressing over the course of the next few years just as we have done to date. All our supporters can follow the Centre’s latest discoveries and developments through our ‘ CNIO Friends ’ newsletter, which was launched at the beginning of the year every other month, as well as enjoy other benefits. These benefits come in the shape of guided visits to the centre or the inscription of their names on the seats of the Auditorium, one of the most emblematic and special places in the Centre where researchers discuss and share new ideas and discoveries that revolutionise biomedicine day after day ; this gesture enables our friends to symbolically partake in this important activity.

To promote our message, the Centre announced the launch of the ‘ CNIO Friends ’ social networks in February, which is aimed at creating a community and to connect with those who are fully acquainted with cancer research. Many messages of encouragement, support and congratulations are received each day through these channels ; especially via our Facebook page, which, in only 10 months, has exceeded 26,000 followers and reached more than 44,600,000 people.

In June, after 6 months of the initiative’s launch, and to celebrate the occasion, the Centre paid tribute to its donors with a video that enabled them to explain the reasons that moved them to contribute so generously to the Centre’s research projects. The video, produced by the visual artist Amparo Garrido, has been watched almost 23,500 times on YouTube channels. In October, CNIO reached an agreement with RENFE ( the Spanish rail transport operator ), which resulted in the video production travelling the length and breadth of Spain in December by being broadcasted in its high speed - long distance trains.

Thanks to all the contributions received last year, the CNIO will launch ‘ CNIO Friends ’ contracts in 2016 ; a programme aimed at postdoctoral researchers developing new projects against cancer. Almost half of all tumours can be cured today, but there is still a long way to go. ‘ CNIO Friends ’ will serve to unite everyone’s efforts in this important task.

CNIO FRIENDS

“ A dose of solidarity against cancer ”



“ We must support research studies and the work of researchers. In Spain, these Centres of Excellence are essential ; they should not only exist, but also have steady funding to carry out their work.”JAVIER GÁLLEGO

I’m investing in something that is being constructed and will endure over time. I have confidence in the team of researchers, whom I trust fully. They are a team of highly qualified professionals, and on a humane level it is number one.

CRUZ DÍAZ



“ I felt I also had to do my bit to help. It gives you a sense of self-esteem and personal satisfaction to say : I am contributing a little to our society. A way of giving back to society in return for all it has provided me in other ways.”

NEMESIO CARRO

“ I donate with my family. We consider research is a fundamental pillar for the advancement of society as a whole. You feel a certain satisfaction in saying : “ They are doing something, partly ‘ in memory of ’, but that will also benefit future generations to come.”

MARINA LIMIÑANA



“ Every Euro invested on this is a Euro invested in happiness. The other day I read that the CNIO is one of Europe’s leading Cancer Research Centres. And it is in Madrid, so you don’t have to go too far to collaborate here.”

MARCOS ARGUMOSA

In April, the sports world allied its efforts with the CNIO when the athlete Marcos Argumosa, our Super Friend Marcos, began a difficult but not impossible challenge : to run 10 consecutive marathons from Santander ( Cantabria ) to Madrid — 420 km in 10 days — to raise funds in support of ‘ CNIO Friends ’. All the companies and individuals interested in supporting Marcos could do so by purchasing kilometres through our online platform.

During the challenge, Marcos was not alone and received the support of city councils and provincial governments. On the 9th marathon, the finish line was set up at the CNIO headquarters with the support of the Banco Sabadell Foundation. That same day, CNIO scientists, including the Director, also grabbed their shoes and joined him for the last kilometres of the challenge.

As his endeavour received attention in the media, both in local radio stations and the news bulletins of Spain’s main TV channels, the engagement of new donors was boosted during those days, and in the weeks and months to come. We thank Marcos and our friends for his generosity and inspiration to help us spread the word of the initiative.

SUPER FRIEND MARCOS



‘ CONSTANTES Y VITALES ’ CAMPAIGN

Another one of our achievements in 2015 was the agreement established with the TV & Media Group ‘ Atresmedia ’, one of the leading media groups in Spain. Through this agreement, ‘ Constantes y Vitales ’ − the social responsibility initiative of the TV channel laSexta and the AXA Foundation − launched the engaging action #CadaPasoEsVital (#EachStepMatters ) with the aim of raising €100,000 in support of metastasis research at the CNIO led by Héctor Peinado, Group Leader of the Microenvironment and Metastasis Group. This campaign received enormous support from the community : more than 6,000 people donated 650,000 exercise kilometres through this platform, raising €100,000 destined to fund metastasis research led by Héctor Peinado at the CNIO.

Last but not least, we would also like to extend our heartfelt thanks to all the anonymous benefactors who have donated their legacies to support cancer research at the CNIO ( around €400,000 this year ); in doing so they have contributed to society for generations to come.

Héctor Peinado receives €100,000 from ‘ Constantes y Vitales ’ to support metastasis research at the CNIO. Pictured at the check presentation, from left, are : Josep Alfonso, Director of the ‘ Fundación AXA ’; Héctor Peinado, Group Leader of the CNIO Microenvironment and Metastasis Group ; Maria Blasco, CNIO Director ; and Mario López, Director de Antena de laSexta.

AMIGOS DEL CNIOmás INVESTIGACIÓN menos CÁNCER



ȹ Benefactor Friends

· Alberto Otero HermidaBilbao, Vizcaya

· Alfonso Agüera NietoSanta Ana-Cartagena, Murcia

· Amando Palomino LópezCáceres, Cáceres

· Andrés Sánchez ArranzMadrid, Madrid

· Andrés Viedma MedinaJaén, Jaén

· Concepción Garófano ObregónSan Fernando, Cádiz

· Diana Limiñana GregoriMutxamel, Alicante

· Francisco Javier Gállego FrancoBarbastro, Huesca

· Gema Rubio GonzálezMadrid, Madrid

· José Carlos Fernández MartínezMadrid, Madrid

· José Limiñana GregoriMutxamel, Alicante

· José Limiñana ValeroAlicante, Alicante

· Jesús Miguel Iglesias RetuertoValladolid, Valladolid

· Lesley JackmanClub femenino social, Castalla, Alicante

· Luisa Vázquez BejaranoLeganés, Madrid

· Marcelino Cordero HernándezMadrid, Madrid

· María Alonso VaqueroMadrid, Madrid

· María Begoña TocaIrún, Guipúzcoa

· María del Carmen Pérez LabordaMurcia, Murcia

· María Dolores Díaz AlmagroSevilla, Sevilla

· María Rodríguez LópezCelada de los Calderones, Cantabria

· Marina Limiñana GregoriAlicante, Alicante

· Miguel Ángel Fernandez de Betoño VillanuevaMadrid, Madrid

· Nemesio Carro CarroLeón, León

· Patricia Limiñana GregoriAlcoi, Alicante

· Santiago Rodríguez UrielBruselas, Bélgica

ȹ Sponsor Friends

· Ana Cristina Jardón RuizMadrid, Madrid

· Maria Rosa Fernández GarcíaSelaya, Cantabria

BeNeFACTOr FrIeNds/sPONsOr FrIeNds dONATIONs TO THe CNIO

600,000€TOTAL CNIO dONATIONs 2015

104,000€CNIO FrIeNds 2015 100,000€ 2014 4,000€

423,000€LeGACIes 2015 400,000€ 2014 23,000€

100,000€ATresMedIA 2015 100,000€

44,000€dONATIONs BeFOreLAUNCH OF CNIO FrIeNds 2014 10,000€ 2013 25,000€2012 3,000€2011 6,000€

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