COAD: Leveraging Community Assets During DisastersLive Prepared.

COAD

Southeast Wisconsin Citizens and Organizations Active in Disasters empowers volunteers and organizations to serve local communities before, during and after disasters.

We build community resilience through collaboration!

COAD Programs

Community Emergency Response Team (CERT)

SE WI Medical Reserve Corps Tri-County Long Term Recovery

Committee Wisconsin Emergency Resource

Registry

Leveraging Community Assets

Communities have existing resources, even after a disaster, that have the capacity to improve service to those in need

Existing organizations can be force-multipliers

FEMA’s Whole Community

“Understanding and meeting the true needs of the entire affected community.”

“Engaging all aspects of the community (public, private, and civic) in both defining those needs and devising ways to meet them.”

“Strengthening the assets, institutions, and social processes that work well in communities on a daily basis to improve resilience and emergency management outcomes.”

The Surge Model

Strengthen existing systems to reduce the burden during a disaster• Borrowed from public health• Reduced focus on building

traditional end services Block by block strategy• Use partners as force-multipliers

Rural and Urban Models

Rural Strengths

• Stronger community connectivity

• Easier to reach potential high-level supporters

Challenges• Lower participation• Hard to ‘break-in’

UrbanStrengths

• Increased marketing value/impact

• Larger potential audience

Challenges• Partners change

frequently• Small fish in a big

pond

Engaging the Community

Decentralized structures allow community networks to flourish

Transparent situational awareness and two-way communication improve intelligence and response capacity

Preparedness and inclusive planning build strong relationships ahead of an event

Partnership Council

Quarterly meetings Varied planning topics• Long-term Recovery, Volunteer

Management, Surge Planning Partners & guests welcome Blend of education and table top

Community Asset Registry

Building a registry for community resources• Donated goods/services only• Interested businesses, churches,

schools, non-profits and community groups

Solves the problem of “the ask”