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Page 1: Coca - Cola

7/21/2019 Coca - Cola

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Coca - ColaAn ad - analysis assignment

Page 2: Coca - Cola

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 A Company With An

Ambition  Unlike others  Always positive Intentions 

Making this world a better place

Page 3: Coca - Cola

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 Coca cola and

advertisement   The Coca-Cola Company has always believed in

advertising.

  SLOGON: Coca-Cola's positioning in India has changed manytimes with slogans ranging rom 'thanda matlab Coca-Cola' to'open happiness'

Page 4: Coca - Cola

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  !rint advertisement

  coca cola has been associated with print media since"##$ till this date .

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  %ewspapers &

Magaines  (ere are a ew e)amples o print ads that were o*nd in

several news papers and Magaines like +The Times oIndia,

  +(ind*stan Times, +(T Ca,

Page 6: Coca - Cola

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  Coca cola and celebrities

  Coca cola has always *sed the s*pport o many greatcelebrities to gain in*ence on the cons*mers anda*dience/ 0ew o the celebs are

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  Campaigns  Coca Cola comes with a c*lt*re o making the world a

better place / it has done n*mero*s amo*nts o charitywork and campaigns to do good.

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