cologne, 28.01.-31.01.2018 the future heart of sweets snacks · the future & heart of sweets &...

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ISM - the worlds largest trade fair for sweets and snacks

THE FUTURE & HEART OF SWEETS & SNACKS

COLOGNE, 28.01.-31.01.2018

http://www.koelnmesse.comhttp://www.ism-cologne.comhttp://www.ism-cologne.com/ISM/for-exhibitors/Application/Download-english-application-forms/index.php

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A heart for sweets and snacks

Tasty delights as far as the eye reaches, a compre-

hensive overview of the market, promising contacts,

an abundance of inspiration. This can only mean one

thing: It is time for ISM again, for the 48th time.

From 28.01. to 31.01.2018, ISM will be sweetening up your

business again with a unique range of offers of sweets and

snacks. With its clearly structured trade fair concept, the

number one industry platform brings supply and demand

together in a targeted manner.

You too should profit from this unique platform for winning

over customers and grooming contacts!

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THE TRADE FAIR

http://http://www.ism-cologne.com

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Centrepiece of ISM

Once again in 2018 the focus lies on chocolate,

chocolate products, sugar confectionery, fine bakery

products, snack foods, ice cream and pastes.

With its range of offers ISM reflects the entire spectrum of

products on the sweets and snacks market. A worldwide

unique offer comprising of products from 70 countries

offers the 38,000 trade visitors of ISM a competent market

overview and its exhibitors the perfect presentation plat-

form in an attractive, international competitive environ-

ment.

New Snacks

New since 2015:

Fruit & vegetable snacks, smoothies

Fish & meat snacks, packed ready-to-serve

Energy & fitness snacks

Breakfast snacks

Sweet at all temperatures

Well signposted and clearly marked for the visitors, suppli-

ers of fruit and vegetable snacks, jerkys and meat snacks

as well as breakfast present their offers in the New Snacks

Pavilion in Hall 5.2.

Cologne Coffee Forum

As the ideal accompaniment to chocolate

and biscuits, coffee, cocoa and tea have been an

integral part of the trade fair concept since 2015.

The delicious hot drinks now have their own section in

Hall 5.2, the Cologne Coffee Forum.

The suppliers are grouped around a cupping counter,

where samples are prepared and lectures are held. Espres-

so seminars and workshops are staged here as well. In

addition to their presence at the stand, the exhibitors can

make use of an extra area for additional activities.

You too can enhance your image as a competent sup-

plier at ISM in Cologne, the worlds largest and most

important business and communication platform for

manufacturers and decision-makers from the trade.

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SEGMENTS

http://www.ism-cologne.com

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Supply meets demand

ISM is tailor-made to meet your needs as an exhibi-

tor. See from last years example, how many sup-

pliers were represented in which segments! Exhibition segments

Exhibitors 2017 1.647 from 68 countries

2,5 % more than 2016

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EXHIBITORS

Snack foods

Breakfast

Chocolate and chocolate products

Biscuits

Sugar confectionery

Jerky and meat snacks, ready-to-serve

Associations, publishing companies

Fruit andvegetable snacks

Ice cream, deep- frozen confectionery 1.6%3.4%

23.5%

17.9%

10.7%

26.9%

2.0%

4.5%

9.5%


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38.000 trade visitors from 143 countries.

A first-class trade audience

Once again in 2017, top purchasers came from abroad

from large trading companies and importers. The Ger-

man trade was also strongly represented once again.

85 % of the ISM visitors are involved in making purcha-

sing decisions at their respective companies. A good

73 % hold executive positions.

ISM for me is the most important

industry meeting point in the world.

Andreas Hohmann, Managing Director,

Seidl Confiserie GmbH

We have been participating in ISM for

the past 30 years, and we feel ISM is the most important

confectionery sweets show in the world.

Harrison Akhavan, CEO, Allied International Corp.

At ISM, I get valuable information and

incitements about new products and market developments.

Guido Heynen, Managing Director,

Supermarket Foods Asia

ISM is a perfect way of seeing a large group of business

partners, both to build on existing relations but also to meet new potential ones. So ISM is a good way to broaden

your horizon. By being a family company we are focused on building connections and business that last and we are certain that relationships like this are best developed

and nurtured face to face which makes it possible at ISM.

Camilla Brnner, Trading Director/Owner, Brdr. C&M Brnner A/S

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VISITORS


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Why ISM is worthwhile for you:

1. Industry meeting point: Year for year approx. 38,000

trade visitors meet up in Cologne. ISM offers more than

1,600 exhibitors a platform for their products.

2. Comprehensive market overview: The trade fair

segments of ISM cover the entire market for sweets and

snacks and offer a global overview.

3. Tailor-made concept: ISM is tailor-made to suit your

needs and those of the trade. Exclusively end products

destined for sale in retail outlets are presented at ISM.

4. Strict visitor limitation: ISM is exclusively open to

trade visitors and here especially to bulk buyers.

5. Trendsetter and source of ideas: ISM is a trendsetter

and source of ideas for the sweets and snacks industry.

This is the only place where you can comprehensively

inform yourself about all the trends, the market action

and your competitors activities.

6. Optimal venue date: Because the trade fair is schedu-

led at the beginning of the year the season business can be

ideally planned and presented. So, you wont miss out on

any turnover opportunity.

7. Attractive conditions: Benefit among others from the

early bird advantage and quantity-based rates, the ISM

complete stand, the Newcomer Area or the New Product

Showcase special event.

8. High satisfaction among the exhibitors (95 % would

recommend the trade fair) and among the visitors (83 %

say they achieved their trade fair targets).

9. First-class Cologne trade fair location: Infrastructure,

major economic hub, hotels/food service, media city - the

Cathedral City definitely has plenty to offer!

10. ProSweets Cologne: At the yearly and simultaneously

staged trade fair you can inform yourself about new

solutions and further developments for recipes and the

production and packing of sweets and snacks.

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The trade fair

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>> Arguments

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ARGUMENTS


77

Yes, I would like to

register!StartThe trade fair

Segments

Exhibitors

Visitors

Arguments

>> Contact

CONTACT

Exhibitor Service

Your contacts will be glad to advise you:

Claudia Majchrowicz

Sales Manager

Tel. +49 221 821-3899

Fax +49 221 821 99-3340

[email protected]

Jan Philipp Hartmann

Sales Manager

Tel. +49 221 821-2712

Fax +49 221 821 99-3340

[email protected]

Sabine Schommer

Project Manager

Tel. +49 221 821-3923

Fax +49 221 821 99 3340

[email protected]

www.ism-cologne.com

mailto:c.majchrowicz%40koelnmesse.de?subject=mailto:m.weiden%40koelnmesse.de%20?subject=mailto:s.schommer%40koelnmesse.de?subject=http://www.ism-cologne.comhttp://www.ism-cologne.comhttp://www.prosweets.com/Prosweets/index-2.phphttp://www.ism-cologne.com/ISM/for-exhibitors/Application/Download-english-application-forms/index.php

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cologne, 28.01.-31.01.2018 the future heart of sweets snacks · the future & heart of sweets &...

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