comm 700 2011 slides 2

112
COMM 700 I NTRODUCTION TO GRADUATE STUDIES IN COMMUNICATION TREVOR PARRY-GILES FALL 2011

Upload: trevor-parry-giles

Post on 12-Jan-2015

343 views

Category:

Education


2 download

DESCRIPTION

 

TRANSCRIPT

Page 1: Comm 700 2011 slides 2

COMM 700

INTRODUCTION TO

GRADUATE STUDIES IN

COMMUNICATION

TR

EV

OR

PA

RR

Y- G

I LE

S

FA

LL

20

11

Page 2: Comm 700 2011 slides 2

POST B.A. BLUES

Page 3: Comm 700 2011 slides 2

WHO ARE THESE PEOPLE?

• Name

• Two Adjectives

• Favorite Film

• Comfort Food

• Preferred Musical Genre

• Favorite Washington Landmark

Page 4: Comm 700 2011 slides 2

1. I desperately want to learn more about Communication.

2. I will increase my earning power by going to graduate school.

3. I hated my old job and wanted a real change.

4. I’m seeking greater recognition, fame, and fortune in my chosen field.

5. I’ve always wanted to teach, and graduate school pays me to do that.

6. I don’t want to be stuck behind a desk and I like flexibility and freedom.

7. I want to contribute to the body of knowledge in my chosen field.

8. I want to work with a particular faculty member and help with their research.

9. Grad school is tuition free.10. I’m seeking international

recognition and academic research will get me there.

11. I want to become a very skilled writer and scholar.

12. I had no idea what to do and grad school seemed like a good option.

13. An M.A. is the new B.A.14. I like to meet new people and the

folks at UM seemed nice.15. Everyone in my family has an

advanced degree—it’s an expectation.

16. I really like school and see myself as a life-long student.

REASONS FOR GOING TO GRAD SCHOOL

Page 5: Comm 700 2011 slides 2

Apprentice Model

Preprofessional Model

MODELS OF GRADUATE EDUCATION

Page 6: Comm 700 2011 slides 2

RESEARCH—QUESTIONS & ANSWERS

Page 7: Comm 700 2011 slides 2

PURPO

SE OF

A GRADUAT

E SEM

INAR

…a professor should have to restrain students from speaking out passionately about the subjects under discussion….as a graduate student, you have chosen to enter an elite profession, the implication being that you have something valuable to contribute to it. It is incumbent upon you, therefore, to show your actual ability to contribute something, however difficult it may be for you at the beginning of your career.”

Gregor

y M

. Col

ón S

emen

za, G

raduat

e Stu

dy fo

r the

21st

Centu

ry

Page 8: Comm 700 2011 slides 2

COMMUNICATION RESEARCH?

What is research? What does it mean to engage in research? What is Communication research? How does it differ from

other kinds of research? How it is similar? What kinds of research have you engaged in thus far? What knowledge did that research generate? What

questions did you answer? What questions won’t you be able to answer after 5+ years

of graduate school?

Page 9: Comm 700 2011 slides 2

COMM 700

INTRODUCTION TO

GRADUATE STUDIES IN

COMMUNICATION

TR

EV

OR

PA

RR

Y- G

I LE

S

FA

LL

20

11

—W

EE

K T

WO

Page 10: Comm 700 2011 slides 2

PROFESSIONALIZATION & RESEARCH

Professionalization: Learning the systems, the processes, the dynamics of a professional

institution. Putting into practice the knowledge of a profession and the dictates

of professional systems. Acquiring the skills and background to adjust, adapt, and achieve.

Research: A critical aspect of professionalization in higher education. The conduct of inquiry with the goal of generating knowledge,

provoking arguments, and offering illuminating insights. Often bound by disciplines, methods, domains of inquiry, subjects,

and audiences.

Page 11: Comm 700 2011 slides 2

PROFE

SSIONALIZ

ATIO

N #1

ADVISIN

G How do you select an advisor?

What factors are important in this process?

Who do you listen to?

What should the advising relationship look like?

Fact

ors

to c

onsi

der in

sel

ectin

g advi

sors

Page 12: Comm 700 2011 slides 2

THE ADVISING RELATIONSHIP

Advice & mentoring Professional

advancement Reputation and

professional standing Research trajectory Friendship, support

Page 13: Comm 700 2011 slides 2

Agreement about communication

Agreement about advising model

Different advising models

Replication model Apprenticeship

model Co-creation model

CHARACTERISTICS OF THE ADVISING RELATIONSHIP

Page 14: Comm 700 2011 slides 2

CHARACTERISTICS OF THE ADVISING RELATIONSHIP

Expectations for a dissertation

Maintaining the relationship:Behaving professionallyFraming issues collaboratively

Backing up the advisorAppreciating the advisor

Page 15: Comm 700 2011 slides 2

QUESTIONS TO ASK Does the professor have the time to take you on as a doctoral student?

Does the professor have the interest to take you on as a doctoral student?

Is the demeanor/personality appealing and comfortable for your academic style and needs?

Have former graduate students of the professor had good experiences and completed their programs in a timely fashion?

Does the professor anticipate being at the university during the entire period of your planned program?

Does the professor exhibit the ability to communicate openly, clearly, and effectively from your perspective?

Does the professor have personal research papers, articles, books, etc. that you might review to gain additional insight into his/her research area?

Does the professor have a history of giving proper attention to proteges who work under his/her guidance?

Among the faculty, university, and broader communities, is this professor known and respected for his/her research, writing, and publications?

Adapted from H.G. Adams (1992), Mentoring: An Essential Factor in the Doctoral Process for Minority Students, National Center for Graduate Education for Minorities.

Page 16: Comm 700 2011 slides 2

Tenure & Tenure-track

Assistant Professor

Associate Professor

Professor

ACADEMIC TITLES

Page 17: Comm 700 2011 slides 2

ACADEMIC TYPES

The High Priests & Priestesses

Deadwood

The Black Sheep

The Careerists

Service Slaves

The Curmudgeons

The Young Turks

The Hall-Talkers

Theory Boy/Girl

Life-Long Learners

Page 18: Comm 700 2011 slides 2

RESEARCH & DEFINITIONS

What is Communication?

Page 19: Comm 700 2011 slides 2

MILLER ON COMMUNICATION

Communication is part of the behavioral sciences Communication is interdisciplinary Communication borrows method and content from

other domains Communication’s primary responsibility is the

study of specific types of behavior Communication’s behavior is the situation when a

source transmits a message to a receiver(s) with conscious intent to affect the latter’s behaviors.

Page 20: Comm 700 2011 slides 2

GERBNER ON COMMUNICATION

Communication lays out the explicit or implicit preoccupation with the tactics of power, persuasion, and manipulation.

Communication is not about producing desired results/outcomes.

Communication is not only about producing effects or changes.

Communication IS social interaction through symbols and message systems. The production and perception of message systems cultivating stable structures of generalized images is at the heart of the communications transaction.

Page 21: Comm 700 2011 slides 2

NILSEN ON COMMUNICATION

Category I Definition: stimulus-response situations in which one deliberately transmits stimuli to evoke response.

Category II Definition: stimulus-response situations in which there need not be any intention of evoking response in the transmission of the stimuli.

Page 22: Comm 700 2011 slides 2

COMM 700

INTRODUCTION TO

GRADUATE STUDIES IN

COMMUNICATION

TR

EV

OR

PA

RR

Y- G

I LE

S

FA

LL

20

11

—W

EE

K T

HR

EE

Page 23: Comm 700 2011 slides 2

DR. SAHAR K

HAMIS

• Ph.D., Mass Media & Cultural Studies, University of Manchester, UK, 2000.

• At UM since 2007.• Co-author of Islam dot

com: Contemporary Islamic Discourses in Cyberspace (Palgrave-Macmillan, 2009).

Assis

tant P

rofe

ssor

, Dep

artm

ent o

f Com

munic

atio

n

Page 24: Comm 700 2011 slides 2

DR. MEI

NA LIU

• Ph.D., Purdue University, 2006.

• At UM since 2005.• Recipient of numerous

research awards, including the Outstanding Scholarly Article Award from ICA’s Intercultural Communication Division.

Assis

tant P

rofe

ssor

, Dep

artm

ent o

f Com

munic

atio

n

Page 25: Comm 700 2011 slides 2

ONE MORE ON ADVISING…

Page 26: Comm 700 2011 slides 2
Page 27: Comm 700 2011 slides 2

COURSEWORK, KNOWLEDGE, & SKILLS

The coursework you pursue and the plan of study you design should accomplish several objectives:

1. It should challenge you and provoke your interest and enthusiasm. Take courses that ask a lot of you, that require research, that are outside of your comfort zone.

2. It should allow you to begin to formulate and develop your dissertation.

3. It should make clear to you all that you don’t know.

4. It should enhance your preprofessionalization process.

5. It should fulfill the requirements necessary to complete the degree.

Page 28: Comm 700 2011 slides 2

• Three types of stories:

• the people• the ideas• the process

• The 3 COMM stories:

• Speech story• Journalism story• Communication

story

THE (HI)STORIES WE TELL

Page 29: Comm 700 2011 slides 2

COMM 700

INTRODUCTION TO

GRADUATE STUDIES IN

COMMUNICATION

TR

EV

OR

PA

RR

Y- G

I LE

S

FA

LL

20

11

—W

EE

K F

OU

R

Page 30: Comm 700 2011 slides 2

AFTER FOUR WEEKS…

RolesInstitutionsPowerKnowledge

Page 31: Comm 700 2011 slides 2

DELIA’S STORY

Communication research in America: Largely concerned with the study of mass communication/media

Role of public communication media in social/political life

Communication research is shaped by the rise of the social sciences

Delia brings to the fore the question of method in the (hi)story of Communication research.

Page 32: Comm 700 2011 slides 2

GRUNIG’S STORY

Public relations research/scholarship is a biographical story Scott Cutlip James Grunig

Defining characteristics: Public relations and relationships Interdependence Management function of public relations Roles and models of public relations

Page 33: Comm 700 2011 slides 2

PIETILÄ’S STORY

Mass Communication (Media Studies) has progressed through different phases:

Mass Communication ResearchNew Leftist Media StudiesCultural Criticism

Page 34: Comm 700 2011 slides 2

TYPES/SCHOOLS OF COMMUNICATION RESEARCH

G E N E R A L C A T E G O R I E S

• Rhetorical = practical art of discourse

• Semiotic = intersubjective mediation by signs

• Phenomenological = experience of otherness

• Cybernetic = information processing

• Sociopsychological = viewed expression, interaction, and influence

• Sociocultural = production of social order

• Critical = discursive reflection/power

U M R E S E A R C H A R E A S

• Feminist Studies

• Health Communication

• Intercultural Communication

• Media Studies

• Persuasion & Social Influence

• Public Relations

• Rhetoric & Political Culture

Page 35: Comm 700 2011 slides 2

DR. BROOKE F

ISHER

LIU

• Ph.D., University of North Carolina, 2006.

• At UM since 2009.• Lead investigator on

“Terrorist Countermeasures” project with DHS National Consortium for the Study of Terrorism and Responses to Terrorism ($1.3 million).

Assis

tant P

rofe

ssor

, Dep

artm

ent o

f Com

munic

atio

n

Page 36: Comm 700 2011 slides 2

COMM 700

INTRODUCTION TO

GRADUATE STUDIES IN

COMMUNICATION

TR

EV

OR

PA

RR

Y- G

I LE

S

FA

LL

20

11

—W

EE

K F

I VE

Page 37: Comm 700 2011 slides 2

DR. EDW

ARD L. F

INK

• Ph.D., University of Wisconsin, 1975.

• At UM since 1981.• Chair of the

Department, 1997-2007; Co-author of The Measurement of Communication Processes: Galileo Theory and Method (Academic Press, 1980)

Profe

ssor

/Dis

tinguis

hed S

chol

ar-Te

acher

Depar

tmen

t of C

omm

unicat

ion

Page 38: Comm 700 2011 slides 2

DR. JAMES F.

KLU

MPP

• Ph.D., University of Wisconsin, 1973.

• At UM since 1986.• Co-author of Making

Sense of Political Ideology: The Power of Language in Democracy (Rowman & Littlefield, 2006)

Profe

ssor

Depar

tmen

t of C

omm

unicat

ion

Page 39: Comm 700 2011 slides 2

COMM 700

INTRODUCTION TO

GRADUATE STUDIES IN

COMMUNICATION

TR

EV

OR

PA

RR

Y- G

I LE

S

FA

LL

20

11

—W

EE

K S

I X

Page 40: Comm 700 2011 slides 2

DR. ANDREW

WOLV

IN

• Ph.D., Purdue University, 1968.

• At UM since 1968.• Author/Editor of

nine books, including Listening and Listenable Briefings.

Profe

ssor

Depar

tmen

t of C

omm

unicat

ion

Page 41: Comm 700 2011 slides 2

OF CURRICULUM VITAE AND RÉSUMÉS

Page 42: Comm 700 2011 slides 2

• Name and Affiliation

• Educational Background

• Dissertation/Research Information

• Work Experience

• Publications• Conference

Presentations• Award & Honors• Service• Memberships• Language/Skills• References

BASIC COMPONENTS OF A CV

Page 43: Comm 700 2011 slides 2

BASIC RULES/GUIDELINES FOR CV

Error-FreeConsistency InformativeAppropriate/RelevantAdaptableReadable

Page 44: Comm 700 2011 slides 2

COMM 700

INTRODUCTION TO

GRADUATE STUDIES IN

COMMUNICATION

TR

EV

OR

PA

RR

Y- G

I LE

S

FA

LL

20

11

—W

EE

K S

EV

EN

Page 45: Comm 700 2011 slides 2

DR. DALE

HAMPL

E

• Ph.D., University of Illinois, 1975.

• At UM since 2007.• Author of

Arguing: Exchanging Reasons Face to Face (L. Erlbaum, 2005).

Assoc

iate

Pro

fess

or

Depar

tmen

t of C

omm

unicat

ion

Page 46: Comm 700 2011 slides 2

RESEARCH

Page 47: Comm 700 2011 slides 2

RESEARCH

Page 48: Comm 700 2011 slides 2

RESEARCH

Page 49: Comm 700 2011 slides 2

WHAT IS RESEARCH?

The systematic investigation into the study of materials, sources, etc. in order to establish facts and reach new conclusions.

An endeavor to discover new or collate old facts etc. by the scientific study of a subject or by a course of critical investigation.

A procedure by which we attempt to find systematically, and with the support of demonstrable fact, the answer to a question or the resolution of a problem.

The systematic, controlled, empirical, and critical investigation of hypothetical propositions about presumed relations among natural phenomena.

Page 50: Comm 700 2011 slides 2

WHAT RESEARCH IS NOT?

A simple gathering of facts or information

Moving facts from one situation to another

An esoteric activity, removed from practical life

A word to get your product noticed

Page 51: Comm 700 2011 slides 2

YOUR RESEARCH IDENTITY

Intellectual identityThe social scientistThe theoristThe historianThe critic

Page 52: Comm 700 2011 slides 2

YOUR RESEARCH IDENTITY

Disciplinary IdentityTheory competencyHistory/contextKnowledge of scholarshipMethodological skill/expertise

Page 53: Comm 700 2011 slides 2

YOUR RESEARCH IDENTITY

1. Name your topic:

I am studying _____.

2. Imply your question:

because I want to find out who/how/why _____.

3. State the rationale for the question and the project:

in order to understand how/why what _____.

Page 54: Comm 700 2011 slides 2

TPG RESEARCH IDENTITIES

I am studying the life and times of Judson Welliver because I want to find out how the practice/institutionalization of presidential speechwriting began in order to understand why presidential speechwriting is a specialized craft in contemporary political practice.

I am studying the popular culture expression of President Bill Clinton because I want to find out how this president continues to circulate as a cultural figure of some uncertain, cipherous meaning in order to better understand how the presidency and particular presidents are ideologically defined in the contemporary U.S.

I am studying the political image in U.S. political because I want to find out how such rhetorics operate as the source and basis of political judgment in order to understand how Americans in the 21st century engage in political communication.

Page 55: Comm 700 2011 slides 2

RESEARCH IDENTITY STATEMENTS

I am a rhetorical historian who studies U.S. higher education discourse. Using

the techniques of textual analysis and social/cultural historiography, I investigate

the construction and influence of philosophical, curricular, and pedagogical ideas

in higher education. Examples of such ideas include general education, critical

thinking, and academic freedom. In my current work, I am studying influential

discourses on liberal education in an effort to identify the rhetorical strategies by

which “timeless truths” in education are created. Through this and other research,

I seek to clarify the role of higher education in a democratic society, which

promises to enhance decision-making processes regarding this vital and powerful

U.S. institution.

Page 56: Comm 700 2011 slides 2

RESEARCH IDENTITY STATEMENTS

I am a social scientist who studies family communication patterns. I employ both

quantitative methods such as statistics and experiments as well as the qualitative

method of ethnography. I am studying family communication patterns because

I want to find out which communication variables contribute to family closeness

and cohesion and which lead to the dissolution of the family unit. My research

is aimed at the general public with the intention of teaching communication

strategies to families in order to help improve and/or save their familial

relationships.

Page 57: Comm 700 2011 slides 2

COMMUNICATION DATA

Page 58: Comm 700 2011 slides 2

COMMUNICATION DATA

Page 59: Comm 700 2011 slides 2

COMMUNICATION DATA & ARGUMENTS

In 2007, the flagship humor publication, The Onion, launched the Onion News Network (ONN), a comic news organization producing online sketch videos. This article argues that ONN is a distinctive form of hyperreal social critique that uses ironic iconicity, rather than slapstick or the usual tomfoolery of much comedy programming, to invite rhetorical insights about contemporary media events and political practices. ONN's videos draw attention toward communicative dynamics, creating spaces for alternative civic understandings through a televisual technique that imitates but also reconfigures the structure, delivery, or content of mainstream news broadcasts like CNN and Fox News. Although not without limitations, this ironic iconicity crafts a multimodal online rhetoric and demonstrates the contingency, recursivity, and judgment of news communication norms and practices.

Don Waisanen, “Crafting Hyperreal Spaces for Comic Insights: The Onion News Network’s Ironic Iconicity,” Communication Quarterly 59 (2011): 508-528.

Page 60: Comm 700 2011 slides 2

COMMUNICATION DATA & ARGUMENTS

This article examines the evolving dynamic between citizens, journalists, and politicians—what we call agenda control—using the CNN/YouTube presidential primary debates as a case. A systematic content analysis of questions asked and candidates’ answers as compared with standard journalist-as-questioner debates hosted by MSNBC reveals that the dynamic between politicians, journalists, and citizens suggests that journalists do a better job of getting candidates to answer questions than do citizens in the YouTube video format, not by virtue of being journalists, but by virtue of asking the right form of question. Results also indicate that the CNN/YouTube debate questions from citizens failed to reflect the broad set of issues of interest to those who submitted questions, and instead included a disproportionate number of culture–war issues and campaign strategy questions. Findings suggest that journalists maintain the upper hand in agenda control.

Jennifer Stromer-Galley & Lauren Bryant, “Agenda Control in the 2008 CNN/YouTube Debates,” Communication Quarterly 59 (2011): 529-546.

Page 61: Comm 700 2011 slides 2

COMMUNICATION DATA & ARGUMENTS

This essay highlights and explores a point of tension between theoretical writings on style and moral frames. Past political communication scholarship points to the importance of the feminine style in today's televisual era of politics. In this same political era, the conservative strict parent moral frame has dominated most policy debates. Surprisingly, this highly successful moral frame appears squarely at odds with the feminine style so closely connected with political success. This essay attempts to unravel this tension between styles and frames by examining discourse drawn from the 2007 debate over comprehensive immigration reform. To account for the success of conservative messages within this debate, this essay both (a) calls into question the nature of the relationship between the television medium and the feminine style and (b) expands our understanding of the discursive operation of deep moral frames by drawing a distinction between intra-familial and extra-familial policy discourse.

David Levasseur, J. Kanan Sawyer, & Maria A. Kopacz, “The Intersection between Deep Moral Frames and Rhetorical Style in the Struggle over U.S. Immigration Reform,” Communication Quarterly 59 (2011): 547-568.

Page 62: Comm 700 2011 slides 2

COMMUNICATION DATA & ARGUMENTS

This study explores the lived experiences of people who act as allies in the interest of social justice. Interviews were conducted to investigate the meaning of the ally identity and the tactics allies use to interrupt stereotypes, prejudice, and discrimination against others. Findings suggest that people who speak out on behalf of social justice from positions of relative power do so (a) out of identity concerns that emphasize moral obligations, (b) largely through authoritative and dialogic strategies that draw on their symbolic capital, and (c) in ways that reflect ideologies of culturally dominant groups. The study also describes tensions arising out of the contradictory nature of deploying social power against the system that confers it. Conventional definitions of “allies” that rely on static notions of power, finally, are challenged as too simplistic.

Sara DeTurk, “Allies in Action: The Communicative Experiences of People Who Challenge Social Injustice on Behalf of Others,” Communication Quarterly 59 (2011): 569-590.

Page 63: Comm 700 2011 slides 2

COMMUNICATION DATA & ARGUMENTS

In an attempt to enrich Sloop and Ono's (1997) theory of outlaw discourse, this article draws from the more extensive literature on the trickster to demonstrate how the two concepts have a shared heritage. First, the nature of outlaw discourse is reviewed, and then the myth of the trickster is discussed. Following these overviews, the similarities and differences between the two are explained by providing three brief examples of trickster-influenced outlaw discourse that demonstrate the potential for a trickster perspective to enrich the study of certain kinds of outlaw discourse.

Sarah Hagedorn VanSlette & Josh Boyd, “Lawbreaking Jokers: Tricksters Using Outlaw Discourse,” Communication Quarterly 59 (2011): 591-602.

Page 64: Comm 700 2011 slides 2

COMMUNICATION DATA & ARGUMENTS

This article offers a theoretical examination of civility within the modern U.S. Senate (USS), grounding the contemporary literature—which conceives of civility as a set of standards for public argument—in the notion of civil society as espoused by Adam Ferguson. Ferguson's theory of civil society suggests that civility within deliberative bodies should be weighed against other factors, including the antagonistic nature of debate and the morality (in a utilitarian sense) of its participants and outcomes. The essay concludes with examples of how critics might apply this perspective to USS debate to reveal the rhetorical functions of (in)civility.

Christopher Darr, “Adam Ferguson’s Civil Society and the Rhetorical Functions of (In)Civility in United States Senate Debate,” Communication Quarterly 59 (2011): 603-624.

Page 65: Comm 700 2011 slides 2

COMMUNICATION DATA & ARGUMENTS

This article updates and clarifies what is known about where political information is gathered online. Some studies have found that the online sites of traditional media companies dominate online interest and marginalize non-traditional sites that present independent views, which damages the Internet's ability to provide diverse viewpoints. Other research shows a trend toward more non-traditional site use. This study uses survey data from political information gatherers during the 2008 U.S. presidential campaign to measure how much traditional and non-traditional media sites dominated their attention and whether factors such as demographics, political interest, social ties, and use of offline media limited or contributed to that domination. The survey found that non-traditional sites controlled respondents' online attention as much as traditional media sites in terms of political information, and several factors contributed to accessing traditional and non-traditional media online.

John Parmelee, John Davies, & Carolyn A. McMahan, “The Rise of Non-Traditional Site Use for Online Political Information,” Communication Quarterly 59 (2011): 625-640.

Page 66: Comm 700 2011 slides 2

• Historical• Comparative• Descriptive• Correlation• Experimental• Evaluative• Action• Ethnogenic• Feminist• Cultural

Social networks experienced by media organizations in developing countries.

What data would you collect for each of the argument categories at left?

ARGUMENTS FOR COMMUNICATION RESEARCH

Page 67: Comm 700 2011 slides 2

DR. NNEKA O

FULU

E

• Ph.D., University of Georgia, 2005.

• At UM since 2008.• Author of “President

Clinton and the White House Prayer Breakfast,” in The Political Pulpit Revisited (Purdue University Press, 2004).

Assis

tant P

rofe

ssor

Depar

tmen

t of C

omm

unicat

ion

Page 68: Comm 700 2011 slides 2

COMM 700

INTRODUCTION TO

GRADUATE STUDIES IN

COMMUNICATION

TR

EV

OR

PA

RR

Y- G

I LE

S

FA

LL

20

11

—W

EE

K N

I NE

Page 69: Comm 700 2011 slides 2

AREAS OF RESEARCH

DisciplinesSub-disciplinesFieldsSpecialtiesAreas

Page 70: Comm 700 2011 slides 2

Communication and Technology

Critical/cultural Studies of Communication/Media

Health Communication

Intercultural/International Communication

Interpersonal/Small Group Communication

Mass Communication Research

Organizational Communication

Political Communication

Rhetorical Studies

Interpersonal and group communication (including communication in family, developmental, and relational settings);

Organizational communication

Intercultural and international communication

Health communication

Political communication

Communication and technology

Rhetorical studies (including theory, history, and criticism)

Discourse studies (including language pragmatics, discourse analysis, and similar studies)

Critical, cultural, interpretive studies of communication and media

Feminist communication studies

Mass communication research (including institutions, effects, media and society)

Communication law and policy

Advertising and public relations

COMMUNICATION

Page 71: Comm 700 2011 slides 2

INTERPERSONAL & GROUP COMMUNICATION

Page 72: Comm 700 2011 slides 2

ORGANIZATIONAL COMMUNICATION

Page 73: Comm 700 2011 slides 2

INTERCULTURAL/INTERNATIONAL RESEARCH

Page 74: Comm 700 2011 slides 2

HEALTH COMMUNICATION

Page 75: Comm 700 2011 slides 2

POLITICAL COMMUNICATION—COMMUNICATION LAW & POLICY

Page 76: Comm 700 2011 slides 2

COMMUNICATION & TECHNOLOGY

Page 78: Comm 700 2011 slides 2

DISCOURSE STUDIES

Page 79: Comm 700 2011 slides 2

CRITICAL/CULTURAL STUDIES OF COMMUNICATION/MEDIA

Page 80: Comm 700 2011 slides 2

FEMINIST COMMUNICATION STUDIES

Page 84: Comm 700 2011 slides 2

OTHER SPECIALTY JOURNALS

Page 85: Comm 700 2011 slides 2

Types of books

Textbooks Academic/scholarly

monographs Edited volumes Handbooks/

encyclope-dias, etc.

Types of Publishers

University Presses Commercial

Publishers Self-publishers

BOOKS IN COMMUNICATION RESEARCH

Page 86: Comm 700 2011 slides 2

TEXTBOOKS

Page 87: Comm 700 2011 slides 2

ACADEMIC/SCHOLARLY MONOGRAPHS

Page 88: Comm 700 2011 slides 2

EDITED VOLUMES/HANDBOOKS

Page 89: Comm 700 2011 slides 2

COMM 700

INTRODUCTION TO

GRADUATE STUDIES IN

COMMUNICATION

TR

EV

OR

PA

RR

Y- G

I LE

S

FA

LL

20

11

—W

EE

K T

EN

Page 90: Comm 700 2011 slides 2

DR. KRIS

TY M

ADDUX

• Ph.D., University of Georgia, 2007.

• At UM since 2007.• Author of The

Faithful Citizen: Popular Christian Media and Gendered Civic Identities (Baylor University Press, 2010).

Assis

tant P

rofe

ssor

Depar

tmen

t of C

omm

unicat

ion

Page 91: Comm 700 2011 slides 2

IMPORTANCE TO PH.D. CURRICULUM

1. Coursework in a broad range of theoretical perspectives

2. Quantitative methods coursework

3. Methods courses taught within the PhD-granting department or school

4. The quality of course offerings outside the PhD-granting department or school

5. Qualitative methods coursework

6. Required comprehensive exams or project

7. The breadth of course offerings outside the PhD-granting department or school

8. Required preliminary or qualifying exams

9. Critical-cultural studies coursework

10. Coursework on the economics and law of communication industries

11. Rhetoric courseworkSource: K.A. Neuendorf, et al., “The View from the Ivory Tower: Evaluating Doctoral Programs in Communication,” Communication Reports 20 (2007): 24-41.

Page 92: Comm 700 2011 slides 2

RESEARCH METHODS IN COMMUNICATIONBasic premises about scientific inquiry

1. realism: science is an attempt to find out about one real world.

2. demarcation: clear distinction between scientific theories and other beliefs.

3. science is cumulative.

4. observation-theory distinction.

5. foundations—observations and experimentation.

6. deductivism.

7. concepts are precise; meanings are fixed.

8. the unity of science.

Page 93: Comm 700 2011 slides 2

RESEARCH METHODS IN COMMUNICATIONNon-scientific (interpretivist) approaches to COMM:

1. meaning is individualized, interpretive, and socially evolved.

2. knowledge is often subjective, individualized, and inductively derived.

3. methods: interpretation of subjective meanings; arguments and critical theory.

4. research is governed by phenomenology, ethnomethodology, and symbolic interactionism.

Phenomenology: the study of structures of consciousness as experienced from the first-person point of view.

Ethnomethodology: the study of the everyday methods people use for the production of social order; goal is to document the methods and

practices through which society’s members make sense of their world.

Symbolic interactionism: people act toward things based on the meaning those things have for them; and these meanings are derived from social interaction and modified through interpretation; human beings are best understood in relation to their environment.

Page 94: Comm 700 2011 slides 2

RESEARCH METHODS IN COMMUNICATION

Critical/Humanistic Methods:

1. Historical

2. Ideological

3. Literary

4. Biographical

5. Critical/Cultural

6. Journalistic

Page 95: Comm 700 2011 slides 2

COMM 700

INTRODUCTION TO

GRADUATE STUDIES IN

COMMUNICATION

TR

EV

OR

PA

RR

Y- G

I LE

S

FA

LL

20

11

—W

EE

K E

LE

VE

N

Page 96: Comm 700 2011 slides 2

RESEARCH REPORTS

Provide citation information—author(s), title, journal, date

Discuss the questions/arguments raised in the article. What is their basis? What is their theoretical foundation?

Discuss the methods that are employed in the article.

Discuss the conclusions/findings of the article. Offer an evaluation of those conclusions and/or findings.

Discuss any questions/concerns/issues that you discover about the research.

Page 97: Comm 700 2011 slides 2

THE ENDS OF RESEARCH

Why do we do research? What is our purpose?

Where will our research have the most impact?

How does research influence, effect, enrich other people?

Where are the spheres of influence for our research?

Page 98: Comm 700 2011 slides 2

Public presentation

AudienceConventionCommunityProcess

PublicationOutletProcessProduct

GOAL #1—DISSEMINATING RESEARCH

Page 99: Comm 700 2011 slides 2

DISSEMINATING RESEARCH—ACADEMIC CONVENTIONS

Select Convention

Different types of conventionsNational/Int’lRegionalSpecialty

Select Interest Group

DivisionsCaucusesSpecialty Groups

Select Format

Competitive PaperPanel ProposalPoster

Page 100: Comm 700 2011 slides 2

DISSEMINATING RESEARCH--PUBLISHING

• Select journal• Meet

requirements• Page length• Style

Submit

• Reject• R&R• Acceptance

Resubmit • Reject—new journal

• Accept• Copyright• Proofs

Publication

Page 101: Comm 700 2011 slides 2

Teaching Community Social

services Community

improvement Media

outreach Volunteer

OTHERS AREAS OF IMPACT

Page 102: Comm 700 2011 slides 2

HONESTY, ETHICS, & RESEARCH

Page 103: Comm 700 2011 slides 2

Issues Ownership,

authorship, plagiarism (self and other)

Citation and acknowledgment

Writing Parsimony

Issues Participants Research

Design Informed

Consent IRB

HONESTY, ETHICS, & RESEARCH

Page 104: Comm 700 2011 slides 2

DR. SHAW

N J. PA

RRY-GILE

S

• Ph.D., Indiana University, 1992.

• At UM since 1998.• Author of The

Rhetorical Presidency, Propaganda, and the Cold War, 1945-1955 (Praeger, 2002); Co-editor of The Handbook of Rhetoric and Public Address (Wiley-Blackwell, 2010)

Profe

ssor

Depar

tmen

t of C

omm

unicat

ion

Page 105: Comm 700 2011 slides 2

COMM 700

INTRODUCTION TO

GRADUATE STUDIES IN

COMMUNICATION

TR

EV

OR

PA

RR

Y- G

I LE

S

FA

LL

20

11

—W

EE

K T

WE

L VE

Page 106: Comm 700 2011 slides 2

DR. XIA

OLI NAN

• Ph.D., University of Minnesota, 2005.

• At UM since 2008.• Author of many

publications, including recent articles in Health Communication, Vaccine, and Human Communication Research.

Assis

tant P

rofe

ssor

Depar

tmen

t of C

omm

unicat

ion

Page 107: Comm 700 2011 slides 2

Issues Ownership,

authorship, plagiarism (self and other)

Citation and acknowledgment

Writing Parsimony

Issues Participants Research

Design Informed

Consent IRB

HONESTY, ETHICS, & RESEARCH

Page 108: Comm 700 2011 slides 2

COMM 700

INTRODUCTION TO

GRADUATE STUDIES IN

COMMUNICATION

TR

EV

OR

PA

RR

Y- G

I LE

S

FA

LL

20

11

—W

EE

K T

HI R

TE

EN

Page 109: Comm 700 2011 slides 2

DR. ELIZ

ABETH T

OTH

• Ph.D., Purdue University, 1975.

• At UM since 2004.• Among many

publications, co-author of Women in Public Relations: How Gender Influences Practice (Guilford, 2001).

Profe

ssor

& C

hair

Depar

tmen

t of C

omm

unicat

ion

Page 110: Comm 700 2011 slides 2

COMM

RESEARCH@

MARYLAND

Fink,

Ham

ple, M

. Liu

, & N

an

Page 111: Comm 700 2011 slides 2

COMM

RESEARCH@

MARYLAND

Klum

pp, Mad

dux, O

fulu

e, S

. Par

ry-G

iles,

T. P

arry

-Gile

s

Page 112: Comm 700 2011 slides 2

COMM

RESEARCH@

MARYLAND

Khamis

, B.F. L

iu, E

. Tot

h, Wol

vin