Commons Corner StoreBUSINESS PLAN PRESENTATION Colin Bennett – Project Manager

Kunaal Bansal – Accounting ManagerCrystal MacIntyre – Marketing Plan

Joel Wilson– Human Resources Manager

Mission Statement:To provide IBT and students with a laptop with:• Swift and efficient laptop repairs• Software assistance• Printing Services• Laptop Accessories

All at an affordable price at your Commons Corner Store!

Goals:Strategic:

Provide Efficient laptops

Quality Services

Expand within 5 years of operation

Operational:

Proper, effective repairs

Satisfied Customers

Quality Products

Factors Of Production:• Land– Commons Corner Store

• Labour– Hiring Employees

• Capital– 80% Bank Loans– 14% Fundraiser– 4% Personal Money

• Information– Surveys (One on one and online)– Questionnaire's

• Entrepreneurship– Goals and visions– Leader(s)

Entrepreneurial Characteristics:• Risk Taker• Works Well In a team• Leader• Goal Setter• Hard-Worker• Self-Confident

• Flexible• Persistent• Patient• Imaginative• Curious

Motivational Approach:• Ultimate Goal: Internally Motivated

Employee’s

• Pay Them• Discounts at the store• Discounts at the school weight room• Friend and Family Benefits• School Trip Program

Leadership Approach

• Democratic– The leader has clear expectations but allows

employees to give feedback about their work.

Possible Challenges:• Putting the word out– Put out flyers– Offer discounts– Spread the word

• Gaining trust of customers– Nice and Friendly– Prove it to them

• Hiring the right employees– Complex interview process

Competition:

• Local Hardware Repair Stores• MDG (Only every Tuesday)• The school• Local Electronics Store

Hours of Operation:• Morning (8:00am-8:30am)– 1 Employee Required

• 3rd Period (11:08am-12:26pm)– 2 Employees Required

• 4th Period (12:26pm-1:41pm)– 2 Employees Required

• After School (3:00pm-3:30pm)– 1 Employee required

Recruiting:• Placing flyers around the school• Performing in-class presentations

Selecting:• Must be grade 11+• Application form• Interview Process

Orient & Train:• Employees will be oriented with:– Facility– Safety– Responsibilities– Expectations– Mission Statement

• Employees will be Trained by:– Qualified Computer technician for 1 month

Developing Attitudes:

• Flexible work hours• Discounts• Friends and Family Benefits• Lower Hours for Exam Week• Play Music

Departures and Dismissals:• Departures:– Asked to fill out a departure form– Exit interview (if deemed necessary)

• Dismissals: – Warning Policy will be used– Your fired approach used as third step– Reasons: Late, Insufficiency, Bad attitude,

etc.

Need

• USB Drives• Headphones• CD-R’s

• Wireless Mice• Printing Services• Software Assistance• Laptop Repairs

Products/Services:

- Want

• USB Drives• Headphones• CD-R’s

Reasons Behind Decisions:

• We chose to sell these products because:– We all have a passion for technology– We think we can be the best at it– We can beat competition– Suited the school’s needs– There is demand behind these products

Marketing Plan • Price and Product– USB ($14.00 each)– Headphones ($12.00 each)– CD-R ($1.12 each)– Wireless Mouse ($20.00 each)– Printing Services ($0.07 per page Black and

white, pr $0.35 per page in colour)– Software Assistance ($10.00 service fee)– Laptop Repairs ($10.00 Service fee + Parts)

Marketing Plan • Place– Commons Corner Store (10 North Park Drive)

• Promotion– Putting out flyers– P.A advertisements– In-class presentations– Personal Selling

First Year goes Well Second Year Increase Third Year slow at first Fourth and Fifth year increasing steadily

Accessories increasing by 25% Repairs average increase around 15-19% per year Software assistance increasing by 11% per year Printing Services Increasing by around 11%

Projections:

0.5 1 1.5 2 2.5 3 3.5 4 4.5 5 5.527.5

2828.5

2929.5

3030.5

3131.5

3232.5

5 Year Rate of Return on Net Sales Projection

Year

Rate

of R

etur

n on

Net

Sal

es

0.5 1 1.5 2 2.5 3 3.5 4 4.5 5 5.50

20000

40000

60000

80000

100000

120000

140000

5 Year Working Capital Projection

Year

Wor

king

Cap

ital

0.5 1 1.5 2 2.5 3 3.5 4 4.5 5 5.50

5

10

15

20

25

30

5 Year Current Ratio Projection

Year

Curr

ent R

atio

0.5 1 1.5 2 2.5 3 3.5 4 4.5 5 5.592

92.5

93

93.5

94

94.5

95Gross Profit Percentage Projection

Year

Gro

ss P

rofit

Per

cent

age

T H E E N D