COMPANY

PROFILE

AGENDA

Company Introduction

Competitive Advantages

Product Portfolios

COMPANY

INTRODUCTION

About ADATA

4

Founded May 4, 2001

Founder, chairman, and chief executive: Simon Chen

Date of listing on Taipei Exchange/GreTai (code 3260): October 8, 2004

Record-breaking speed from founding to becoming a listed company!

World’s second largest module manufacturer (DRAMeXchange)

Sales surpassed US$1 billion in first five years of operation

Market capitalization: US$680 million (Taipei Exchange October, 2017)

Team members: approx. 1,400 employees worldwide

More than 300 patents owned

History of Continuous Growth

5

ADATA ranked no.4 in global SSD market share (Forward Insights)

ADATA ranked no. 2 DRAM module manufacturer (DRAMeXchange)

ADATA named one of the world’s most effective rebrands in the 8th annual

REBRAND 100 Global Awards

ADATA ranked no. 3 in the Top 100 Info Tech listing of all Taiwan-based companies

ADATA received the 4th National Industrial Innovation Award in the Excellent

Innovative Company or Organization category

Culture of Continuous Improvement as a Team

2009-2012 QCC

Quality Control Circle

2012-2013

CIP (Automation)

2014-2015

Six Sigma CIP

6

2016 TÜ V Rheinland

certification

* EICC- Electronic Industry Citizenship Coalition

* CIP- Continuous Improvement Process

2015 EICC

certification

2014 Best Companies

to Work For

2016-Present

CIP

2011ADATA Lighting Taipei

Office opened

2004ADATA 2nd memory company publicly listed

2010ADATA Lighting

founded in Suzhou

Industrial Park

2001ADATA founded

2014 Showcased at Light +

Building in Frankfurt

Launched TULIP LED Desk Lamp

2013 Showcased at

Guangzhou International Lighting Exhibition

Showcased at Hong Kong International Lighting Fair

2016 AURA LED RGB Bulb

received Taiwan Excellence award

Sales channel expanded to over 1300 stores in Taiwan and China

2015 ADATA won National

Industrial Innovation Award

Launched AURA LED RGB Bulb

TULIP LED Desk Lamp received Taiwan Excellence award

Milestones & Achievements

7

ADATA Logo and Motto

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Agile – responsive to markets and customers

Swift – leading innovation and productivity

Exploring – seeking and exploring all possibilities

Lively – diverse and stylish product design

ADATA team spiritWe perform with agility and swiftness to enrich all of life’s precious moments

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Global Promotion Channels

• Sales Promotions

• Dealer Seminars

Dealers

• Incentive Programs

• Distributor Rebates

• Market Expansion

Distributors

End UserExperience

• Brand Packaging

• POSM

• Social Media Platforms

• Global Exhibitions

• Media Exposure

WorldwidePromotion

IEP

CES

Computex

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Global Exhibitions

Light + Building, Frankfurt Guangzhou International Lighting

Hong Kong International Lighting

Award-Winning

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Winner of 1000+ Awards

Product Design Awards

x 12 x 5 x 8 x 2 x 70

Computex. Taiwan

Exhibition & Media Awards

Computex. Taiwan USA USAGermanyUSA France

COMPETITIVE

ADVANTAGES

Strategic Advantages

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Supply &Logistics

Strategic partnerships

Offices worldwide

TechnologyLeadership

Strong product development

Extensive patent portfolio

Automated production lines

In-house production

Quality

ISO 9001

ISO 14001

OHSAS 18001

RoHS and WEEE

In-house QA

Valued Brand

Top 100 tech company

Recognized globally

Strategic Partners

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Consistent supplyQuality and

reliabilityTechnology integration

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Global Service & Worldwide Presence

Taiwan Taipei

Headquarters Regional Offices x 12 Factories x 3 ★ Sales service coverage country

x 70+

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Manufacturing Facilities

Suzhou, China

Established: January, 2004

Product Lines: DRAM Modules, External

Hard Drives, Solid State Drives, LED

Lighting

New Taipei, Taiwan

Established: May, 2001

Product Lines: DRAM Modules,

USB Flash Drives, Memory Cards,

External Hard Drives, Solid State

Drives, LED Lighting

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Module (Monthly)

SSD(Monthly)

Flash (Monthly)

IC package (COB) (Monthly)

eMMC/eMPC (Monthly)

Suzhou,

China 2.0 M 1.0 M 1.0 M NA NA

New Taipei,

Taiwan 1.0 M 200 K 2.5 M NA NA

San Paulo,

Brazil 150 K 50 K NA 1.5 M 500 K

Sã o Paulo, Brazil

Established: December, 2016

Product Lines: DRAM Modules, Solid

State Drives, IC Packages (COB),

eMMC/eMPC

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Highest Honor in China

Only 0.4% of enterprises awarded highest AEO certification

AEO status benefits ADATA and our customers:

ADATA: fast, priority customs clearance and low inspection rate

Customers: buyers enjoy priority clearance and low inspection rate

AEO (Authorized Economic Operator) certification

Safe Enterprise Award

Top 3% companies received a Safe Enterprise

certificate from the Public Safety Bureau

ADATA carried out safety and security enhancement, covering

production, distribution, and management. ADATA continues to

develop relevant training programs and concepts

Quality & Environmental Certifications

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It is our commitment to provide finest quality and service for complete customer

satisfaction

Industry Certifications and Partnerships

ISO 9001

ISO 14001

OHSAS 18001

QC080000

B2B Green Partner

RoHS

WEEE

TUV

UL

FCC/CE

LIGHTING

BUSINESS

Lighting Advantages

Easy to Install

and Maintain Excellent Cooling

Indoor/Outdoor

LED Lighting

Flexible Design

Can be applied in a variety of lighting:

streetlights, spotlights, patio lights, tunnel

lights, and security lights

Concept LED Light Engine

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Lighting Advantages

Diverse Applications

Can be used with a variety of optical

components to meet different environmental

lighting requirements, allowing the light source

to harmoniously integrate with different

applications

Concept LED Light Engine

Streetlight

Tunnel light

Projection lamp

Patio light

Underwater

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Lighting Advantages

Core Optical Technology

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Lighting Advantages

Light, mechanical, electrical, thermal advantages

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Optical Laboratory

Photometric Curve Analyzer

Two meter and 30 centimeter chip and luminous flux analyzers

Three-dimensional measurement

laboratory

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Environmental Testing

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Drop tester: tests packaging

material security

Water tester: tests IP waterproof ratingDust testing machine for IP dust

grade

Environmental Testing

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High temperature test (60ºC) Low temperature test (-40ºC)

Certifications

27

PRODUCT

PORTFOLIOS

Product Lines

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LED Tube

MR 16 AR 111

Panel Light

LED Bulb

Down Light

High Bay

Gas Station Light Tunnel Light

Security Light LED Module

Indoor LED Outdoor LED

PAR30&PAR38

Streetlight Projection Light

Product Lines

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Mood and atmosphere can be set up and modified in various ambient scenes

Courtyard Mode Parlor Mode Home Theater Mode Dining Mode Bedroom Mode

Down light

Panel light T-Bar

Strip light

AR111Bulb

Wireless Control System

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LED Bulb LED T8 Tube LED Desk Lamp

LED LIGHTING

PRODUCTSADATA provides LED solutions to replace traditional

lighting fixtures in both indoor and outdoor spaces.

LED Bulb

AURA Bluetooth RGB

• Wireless Bluetooth control

• More than 16 million colors

• Control up to 64 lights

• Adjustable scene lighting

• Power: 7W

• Voltage: 100 – 240VAC (50 – 60Hz)

• Light Color: 16,000,000 colors

• Brightness: 550 lm

• Beam Angle: 170∘

• Dimensions (H x W): Ø 58.6 x 115mm

• Interface: Bluetooth 4.0

• Supported smart devices: Android 4.3 or

later, iOS 6 or later

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LED Bulb

Omnidirectional

• 270° wide angle bulb design

• High heat dissipation

• High efficiency bulb replaces tungsten bulbs

• Easy to install replacement for traditional bulbs

• Power: 10W/12W

• Voltage: 100 – 240VAC (50 – 60Hz)

• Color temperature: 3000K/5000K

• Luminance: 10W 850 lm/900 lm (3000K/5000K)

12W 1020 lm/1080 lm (3000K/ 5000K)

• Dimensions: ø134 x 69mm

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LED Tube

T8

• Utilizes a durable plastic body rather than a

traditional glass tube

• Measurements are designed for optimal

compatibility to easily replace traditional lamps

• Length: 2/4/5 feet

• Power: 10W/20W/25W

• Voltage: 100 – 240VAC (50 – 60Hz)

• Color temperature: 3000K/4000K/5700K

• Luminance: 950/1000/1050 lm (2 feet)

1900/2000/2100 lm (4 feet)

2300/2400/2500 lm (5 feet)

• Dimensions: ø29 x 26.5 x 590mm (2 feet)

ø29 x 26.5 x 1198mm (4 feet)

ø29 x 26.5 x 1500mm (5 feet)

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LED Desk Lamp

TULIP

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• Free of harmful glare

• Easy to use touch-sensitive buttons

• Warm nightlight

• Power: 8W

• Voltage: 100 – 240VAC (50 – 60Hz)

• Color temperature: 5500K

• Luminance: 1000 Lux

• Color: silver-white/blue-white

• Dimensions (H x W): 395 x 150mm

3-level lighting

adjustment

Color-coded

brightness controlNight light function

REFERENCE

CASES

36

Reference Cases- Projects

Evergreen Group

LinYuan Group

Farglory Group

Kindom Construction

China Airlines

Eslite

Admiral

President

Gamania

Yulon Motor Co.,

Mega Bank

First Bank

Nuvoton Technology

Grand Hi Lai Hotel

TripAdvisor

Asian-Archi

KGC shop

Edimax Technology

CARRY Technology

Watsons

Albatron Technology

Polyface

Chinese Television

Zhonghe Sports Center

KYEC Group

Chungyo Department

China Taiwan

Taiwan Government

Taipei 101

Gigabyte Technology

MSI Technology

ChipMOS

ThaiLin Semiconductor

Chunghwa Telecom

Fubon Bank

Lung Tan Golf Club

Sinyi Realty

Yung Ching Realty

CTBC Bank

Cathay United Bank

SCSB Bank

Great Hall of the People

Mei Zhou Dong Po Restaurant

Suzhou Industrial Park

Shenyang Huayuan Hotel

Shenyang Marriott Hotel

TECHVEST CO.

DYMSC

Luxgen

RT-MART QingYuan

Suzhou System Machinery Co.

Inventec Electronics

Huatong Electronic Technology

Pegatron Corporation

Quanta Computer

37

Reference Cases- Projects

38

Global Shopping Mall (Taiwan)

Reference Cases- Projects

39

Uni-President International Tower (Taiwan)

Reference Cases- Projects

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Evergreen Group (Taiwan)

Reference Cases- Projects

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China Airlines (Taiwan)

Reference Cases- Projects

42

CTBC Bank (Taiwan)

Reference Cases- Projects

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CTBC Bank (Taiwan)

Interactive Lighting Display

Reference Cases- Projects

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Farglory Group (Taiwan)

Reference Cases- Projects

45

Various Lighting Applications

Taichung Intercontinental Baseball Stadium

Cardinal Tien Hospital

CPC-Gas

Station

TIBS-Score

Board(Display)

Reference Cases- Projects

46

Various Lighting Applications

TOYOTA Satellite Factory Malaysia: Paper Factory

CPC Gas Station

NS Gas StationAd Billboards

Taiwan Rail Station

Reference Cases- Projects

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Various Lighting Applications

Farglory Hotel

ChipMOS Zhonghe Sports Center

Czech Republic: Regional

Supermarket

Australia:

Priceline Pharmacy

Yulon Motor

Reference Cases- Projects

48

Street Lighting Applications

Taichung Port Nantzu Export

Processing

Zone

Taichung Train Station

Keelung Port West

Pier

Taichung Wenhsin

Park

Guangxi Guilin

West Kongming Road

Reference Cases- Projects

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Shenyang Huayuan Hotel (China) Suzhou Industrial Park (China)

Reference Cases- Projects

50

Quanta Computer (China) Pegatron Corporation (China)

Reference Cases- Projects

51

TECHVEST CO. (China) 土齊生技 (China)

Reference Cases- Channel (Taiwan)

52

方威有限公司

光博匯LED超市

鈺松企業社

亞冠水電材料行

明倡照明(泰美燈飾)

竟泰(歐夏照明)

利揚行

台茂力照明行

點亮空間(大都會)

可信店燈飾

廣明節能科技

(國鑫)葫蘆墩燈飾

小北百貨

大九九大賣場

Yahoo奇摩

PChome 24h購物

Momo購物網

PayEasy

買東西UDN shopping

7net

ASAP閃電購物網

GO HAPPY

森森購物網

良月家居

博客來

燦坤TK3C

全國電子 E-life Mall

順發3C SUNFAR

良興電子 EcLife

特力屋 B&Q

愛買 a.mart

大潤發 RT-MART

家樂福 Carrefour

頂好 Welcome

Hypermarket E-commerce Retailer

Reference Cases- Channel (Taiwan)

53

特力屋 B&Q 特力屋 B&Q 愛買 a.mart

Reference Cases- Channel (Taiwan)

54

燦坤 TK3C 頂好 Welcome 家樂福 Carrefour