congestion & road safety christopher deakins team leader - network management & administration

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9 July 2008. Target Setting for New Development Travel Plans. Congestion & Road Safety Christopher Deakins Team Leader - Network Management & Administration. Introduction and Context for the WSP Study into Setting Effective Travel Plan Targets Mark Frost (LB Hounslow and WestTrans) - PowerPoint PPT Presentation

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  • Congestion & Road Safety

    Christopher DeakinsTeam Leader - Network Management & Administration9 July 2008Target Setting for New Development Travel Plans Introduction and Context for the WSP Study into Setting Effective Travel Plan Targets

    Mark Frost (LB Hounslow and WestTrans)

    ECOMM 2009

    European Conference on Mobility Management 2009

  • The ProblemAs a result of successive government policies most new developments in London are now required to develop a travel plan encouraging sustainable transport to the site. However, for officers responsible for implementing this policy key questions remain:

    What is an appropriate target for a travel plan for a new development?What are the appropriate courses of action available to the authority in the event that the development does not achieve this target?

    European Conference on Mobility Management 2009

  • Recent PracticeUp until recently most DC travel plans provided targets based around generic best practice documents (e.g. Making Smarter Choices Work, DfT, 2005) quoting approximate goals of such as We will achieve a 10% reduction in car use over 5 years.In most cases these targets were not generally tailored to relate to the specifics of the site or nature of operations.What they were actually measuring was also vague 10% reduction in car use total car movements onto and off of the site/day? staff commute trips/day? just single occupancy vehicles or all car trips? How would it be measured?Regardless, the way in which plans were secured meant that the targets were effectively unenforceable.

    European Conference on Mobility Management 2009

  • New GuidanceTfLs new Best Practice Guidance for Development Related Travel Plans (March 2008) recommends the use of various planning obligation mechanisms to ensure successful implementation of travel plans and the reaching of travel plan targets. These include:

    Implementation of works expected to remedy the failure to achieve agreed outcomesA specified change or series of changes to the way the site is usedSpecified payments to the borough to meet the cost of undertaking action to achieve the agreed outcomesPayments to the borough to implement certain measures that have been identified previously

    European Conference on Mobility Management 2009

  • Implementing this GuidanceHowever, under planning law, it is essential to be able to prove that a development has not achieved a target before these can be enforced.In 2008 WestTrans & LB Hounslow therefore commissioned WSP to develop further guidance on how best to set targets and secure appropriate remedial measures in the event of travel plan failure. The focus was on providing a robust, concise and easy to use toolkit for authority transport planners in west London to assist in securing effective travel plans.

    European Conference on Mobility Management 2009

  • TRAVEL PLAN TARGET SETTING AND MONITORING: GETTING IT RIGHT!David KnightSenior Technical Director

    European Conference on Mobility Management 2009

  • This presentations target elementsObjectives, Targets and IndicatorsCase StudiesMode of School Travel Validation Project for Transport for London Evaluation of the robustness of hands up surveys. (Data from 50 schools in London);Development of a Target Setting Toolkit for WestTrans How to set appropriate targets for development related workplace travel plans;Northstowe New Town Travel Planning Strategy Area wide travel planning for a prototype eco-town with a population of 30,000 people.

    European Conference on Mobility Management 2009

  • The Development Related Travel Plan ProcessDevelop Travel PlanStrategyContentBudgetBased on Figure 2.2 of TfL Guidance for Workplace Travel Planning for Development

    European Conference on Mobility Management 2009

  • Objectives, Targets and IndicatorsObjectivesHigh level aimsGive directionProvide focusTargetsMeasurable goalsIndicatorsElements you need to monitorA core travel plan processOBJECTIVESTARGETSINDICATORSMONITOR CHANGEUNDERSTAND LEVEL OF SUCCESS

    European Conference on Mobility Management 2009

  • Why set targets? Targets drive improvementHelp to define an agreed directionFocus attention and resourcesMotivate the Travel Plan delivery team Put local performance standards into a specific context Help develop a culture of continuous improvement Demonstrates to the public that the travel plan is important and there is a commitment to deliver Blindly setting targets for every activity is unlikely to be productive Need to be fair, legal, honest and ethical

    European Conference on Mobility Management 2009

  • About TargetsSMARTSpecific MeasurableAchievableRealisticTimebound

    Relationship to Objectives and IndicatorsImprecise target setting can lead to confusion and loss of credibility in the travel planDesired, promised, minimum or aspirational

    Aim TypeTo reduce the proportion of single occupancy vehicle trips by 15% by 2011To appoint a Travel Plan Coordinator by March 2010Action Type

    European Conference on Mobility Management 2009

  • Targets within the Travel Plan Document

    European Conference on Mobility Management 2009

  • West Trans Target Setting Toolkit

    European Conference on Mobility Management 2009

  • Setting Core Aim-Type Targets Summarise Development Proposals Travel Plan Requirement Travel Plan Type Identify User Groups Policy Requirements Provision of data in TP database Review Transport Assessment Identify Relevant Data Sources Record Predicted BehaviourCheck Baseline Data Isochrone / Accessibility PlotsExpected Mode ShiftDraft Targets Check against iTRACE PTAL toolCheck targets against car parking proposalsCheck mode shift assumptions against measuresCheck that targets are smart Submit draft Travel Plan and await feedback Record on iTRACEConvert to full targets after Year 1Are Targets Met?

    European Conference on Mobility Management 2009

  • Mode Shift Potential Tool Scoring system for measures contained with a Travel Plan Based on 20 UK Case Studies Most effective measures are:Significant new or enhanced public transportMajor restrictions on car parkingFinancial Incentives for using sustainable transport Linear Regression of Modal Shift versus scores achieved strong correlation Tool indicates a band of values for which targets for car driver mode share should realistically fall within

    European Conference on Mobility Management 2009

  • Mode Shift Potential Tool

    European Conference on Mobility Management 2009

  • Target Setting Key PrinciplesA maximum of 6 to 10 targets is recommended for a single Travel Plan Co-ordinatorAll standard travel plans need to have a target that is set to reduce single occupancy vehicle (SOV) across the siteTargets are best expressed in terms of maximum end levels of SOV or car driver arrivalsWhere applicable the applicant should set separate SOV targets for each target group covered by the scope of the travel planLevels of parking proposed for the development should be consistent with the proposed targetsThe target date for achieving targets should be clear and usually linked to a key milestone

    European Conference on Mobility Management 2009

  • Northstowe New Town Travel Planning Strategy

    European Conference on Mobility Management 2009

  • European Conference on Mobility Management 2009

  • A major development9,500 new homes136,000 sqm B1 employment49,500 sqm Retail town centre5,000 sqm Local centre retail22,800 sqm Leisure (Fitness Centre, Hotel, Cinema)11,000 sqm Community Facilities (Library, Civic Hub, Public Offices)Education Facilities (6 primary schools, 1 Secondary School, 1 FE Campus)

    European Conference on Mobility Management 2009

  • Comprehensive Travel Planning

    European Conference on Mobility Management 2009

  • Monitoring and Evaluation for a whole townIssuesPeak hour trips, weekday trips etcInternal and External TripsThrough TripsMeasuring modal sharesMonitoring methodsTraffic countsTravel surveysAutomatic Number Plate Recognition?Radio Frequency Identification?iTRACEThe way forwardA consistent evidence baseA cost effective solutionA national approach is needed

    European Conference on Mobility Management 2009

  • The Development Related Travel Plan BudgetImplementing the Travel PlanBack-up or Default MeasuresMonitoring and EvaluationTRAVEL PLAN BUDGET 000s

    European Conference on Mobility Management 2009

  • Mode of School Travel Data Validation Project for Transport for London

    WSP supported by Integrated Transport Planning Ltd and MVA Consultancy Ltd

    European Conference on Mobility Management 2009

  • Purpose and processUnderstand how robust hands up data isIdentify ways more accurate data could be collectedProvide all stakeholders with clear guidanceEnsure the evaluation of School Travel Plan measures is accurateOur approachRecruitment of 51 schools with the help of School Transport AdvisorsClassroom surveys observed by surveyorClassroom surveys completed by surveyorUse of alternative methodsInterviews with sample of pupilsTravel diaries with a sample of pupilsTRAVL survey methodology

    European Conference on Mobility Management 2009

  • Insert survey methodology diagram

    European Conference on Mobility Management 2009

  • Survey ResponseNo significant difference between hands up and interview for any modeSignificant differences between travel diary and interview for:Car/vanTrainUndergroundOther

    Confidence interval between methods is 3%

    European Conference on Mobility Management 2009

  • Study FindingsHands Up Survey is the best way and delivers a high degree of accuracyGuidance written to reduce inaccuracies:Usual or TodayMultiple modesCar share confusionsMultiple responsesDifferent modes on different daysLanguageMis-recording responses

    European Conference on Mobility Management 2009

  • Some conclusions

    A robust Target Setting Toolkit now exists for development related travel plans with widespread applicationWe need a national and consistent standard for target setting and monitoring in new and existing communitiesHands Up Surveys provide a high degree of accuracy Workplace Travel Plans should use high response snapshot surveys for monitoring modal shift

    European Conference on Mobility Management 2009

  • David KnightSenior Technical Director

    WSP Development and TransportationBristol, UK

    Tel: +44 117 930 3776e-mail: [email protected]

    WSP is winner of 2008 Sustainable Consultant of the Year AwardWSP is Number 1 Transport Consultancy 2009 (NCE Consultants File)

    European Conference on Mobility Management 2009

    under planning law so the developer had no real worry about whether the target was 10 or 20 or even 50%! This was the case even though planners had deemed a effective travel plan was essential to allow the development to proceed!