connected north whitehorse

Cisco Confidential© 2010 Cisco and/or its affiliates. All rights reserved. 1

Cisco CSR & Connected NorthTransforming Remote Communities

Willa Black

VP Corporate Affairs

Joe Deklic

VP Strategic Investments

© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 2

What Would Make “Amazing” Happen?

• Become Canada’s #1 IT Company• Be the trusted advisor to customers• Change the conversation• Achieve (exceed!) our goals • Be the best company for our

employees• Be the best company for Canada

Cisco Confidential 2

© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 3© 2012 Cisco and/or its affiliates. All rights reserved. 3

• Cisco Canada is 3rd in total revenue for all Cisco global sales operations• 21st in global GDP

• Approximately 1,400 employees nationwide, offices in 9 provinces • Approximately half of Cisco Canada staff committed to R&D – facilities in 5

cities• Services Hosted sites in Ontario & Vancouver

Transformative Technology & ProgramsEvergreen Brickworks, Ont & Calgary Science Centers, Museums, Halls of Fame, Schools, Hospitals, Charities ..

Civic CouncilDaily Bread Food Bank, Movember, Juvenile Diabetes Research Fund volunteering and employee fund raising – Corporate matching

Cisco Investment in Canada


• Aon Hewitt CanadaTop Employer in Canada + GTA for 2013

• Corporate Knights Global 100 Top Sustainable Corporations

• Corporate Knights Top Foreign Corporate Citizen

• Canada Civic Council A top Cisco Civic Council for 2012raised +$303,600 +4.3K volunteer hours

• Top 50 Most Socially Responsible Companies in Canada

• Canada’s Outstanding Employer – The Learning Partnership

InnovationInvestment

University Research

Smart+Connected

Communities

R&DClusters

Corporate Social

Responsibility

5 Pillars Driving Cisco Country Transformation


Corporate Social Responsibility Cisco Canada’s corporate social responsibility efforts seek to transform organizations and personal lives through:

1. Technology enablement

2. Employee engagement

3. Network Academies

4. Connected North

In FY12, through matching gifts, product grant program, cash donations and Networking Academy, Cisco investedover $6.7 million in CSR initiatives in Canada


Connected North Cisco Canada, in collaboration with Governments, Broadband Service Providers, NGOs, Foundations, Media Partners, Cisco Employees, Customers and Partners, will create immersive educational and healthcare solutions to help address the needs of Canada’s Aboriginal peoples.


Connected North – Education

1. Researchers & experts to

enhance curricula via video

2. Classroom exchange (north to

south, north to north)

3. Teacher mentoring & support

4. Teacher Professional

Development

Engage students and support teachers in Aqsarniit Middle School and the community by leveraging

dynamic content and support services using video collaboration


Connected North – Youth Tele-psychiatry (SickKids - TeleLink Mental Health Program)

• Capacity Building for support staff

in hospitals and nursing stations• Live Remote Youth Patient

Consults• Support for Program Partners • Expanded Consultation over time

Enhance capacity of primary care clinicians in Nunavut in children's mental health using Tele-Presence


Connected North

Reduce AboriginalDropout

RatesBusinessDevelopment

A 360 Approach to Partnership

ServiceProviders

Partners & Customers

EmployeeEngagement

Brand Extension &Media Partnerships

Private Foundations

NGO

Academic Evaluation

GovernmentRelations


Engagement Model

Community Introduction and Engagement

Execution and Sustainability

Program Metrics / Evaluation

ITKGN Aqsarniit School Conference Board

Cisco architecture SSi VROC

York University Teachers

York

VROC

++


VROC is a vehicle to connect learners to knowledge partners like teachers, researchers and professionals in the fields of Science, Technology, Engineering and Math (STEM) through real time video and video conferencing.

Through VROC, connected communities can engage students, inspire learning with rich content and present a wide variety of career opportunities.

Virtual Researcher On Call (VROC) is powered by the registered Canadian charity Partners in Research


SSi Micro installs and maintains satellite networks in some of the world’s most unworkable locations.

Today, SSi Micro is the North’s largest Internet Service Provider headquartered in the NWT’s capital city of Yellowknife.

SSi provides the satellite capacity that makes the connection within the Connected North Program possible


Inuit Tapiriit Kanatami (ITK), formerly Inuit Tapirisat of Canada, is the national voice of 55,000 Inuit living in 53 communities across the Inuvialuit Settlement Region

Founded in 1971 ITK represents and promotes the interests of Inuit on a wide variety of environmental, social, cultural, and political, issues and challenges facing Inuit on the national level.

ITK has been instrumental in providing organizational support and partnership for Connected North


Program Evaluation

Student Impact

Teacher Impact

Community Impact

Examine:• reaction to program• learning outcomes• behavioral changes of students, teachers and involved community members

The above is done through:• focus groups• individual interviews• questionnaires• classroom observation• town hall meetings• attendance monitoring

Cisco Confidential© 2010 Cisco and/or its affiliates. All rights reserved. 16

Networking Academy in Canada• Over 20,000 students enrolled in programs at 214 Networking Academies

across Canada, 525 certified instructors and an alumni base of 107,000 with a total contribution since inception of $46.5 M

organizations nationwide offering Cisco courses

214 in-kind contribution to education since launch

46.5 Million

students ICT taught in 2010-2011

20,246

107,031students since inception - 1997

525instructors preparing the ICT workforce


Investment

Cisco • 4 MX300s - Iqaluit Aqsarniit Middle School, Grade 6, 7, 8 classrooms

• 1 MX300 – ITK Office in Ottawa• 1 MX300 – Northwest Territories. Deh

Gah School

$500k

Cisco Resources & Project Management $300K

SSi Micro

Satellite Capacity $250K

VROC Content Creation $40K

Educational Investment

Cisco Equipment & Sponsorship $220KSSi Micro Satellite Capacity $250K

RBC Foundation

Sponsorship $250K

Sick Kids Program Execution $250K

Healthcare Investment

Total Investment (Dollar/In kind) $2M


Success Factors of the Program

Private Sector Led ( additional schools/hospitals cost money )

• Cisco Vision – Initiated, developed, scoped and executed with Partners

Ecosystem Approach & Management• Partner involvement critical to success – need more partners to scale

Collaboration is key, programs need to reflect that• Cisco Transformation leveraging core competence of collaboration and

bringing people together


Let’s Make “Amazing”

Happen in the North

Cisco Confidential 19

Thank you.


Be a leader in transforming remote connectivity and collaboration, to extend critical Education and Healthcare services across Canada’s underserved Aboriginal Communities and contribute to thriving communities

Connected North VSEM

M• Pilot 10 units in phase 1 – est 50 patients• Deliver 500 hours of clinical care in ph 1• Metrics to be finalized with CAMH and

Province of Ontario Health Sevices

Cisco Tele-psychiatryScalable, replicable solutions to

drive successful patient outcomes

• Remote Tele-Psychiatry in Partnership with the Centre for Addiction and Mental Health(CAMH)

• Establish video endpoints between Sioux Lookout hospital and CAMH

Healthcare TransformationPhase 1 FY13

Education TransformationPhase 1 FY13

Video in the ClassroomVideo in the classroom to enhance

delivery and quality of education with inspirational content

• Live 2 way video into schools leveraging Virtual Researchers on Call – support curriculum, classroom cultural exchange, teacher mentoring, and professional development

•Pilot 3 schools est 60 students in Phase 1• Teacher input and evaluation •Reduction in drop out rates – currently 75% of Inuits for grade 6

Workforce & Economic EmpowermentPhase 1 FY14

Distance Learning ProgramsImproving quality of life for people

in underserved communities by providing access to information, skills and workforce placement

• Enable skills development via remote learning programs in partnership with Arctic College

• Workforce training for employees in mining and resource development sectors

• Deliver remote learning programs to 22 communities in Phase 1 •Establish job shadowing programs with local enterprises

5+ years

3-5 years 3-5 years 3-5 years

12-18 months12-18 months 12-18 months

12-18 months

12-18 months 12-18 months

V5+

Years

S2-4 Years

E12-18

Months


Classroom Connect Timelines Phase 1

Project start

6 mths 12 mths 18 mths 2 years

Identify school

Teacher Training

Technology Deployment

Needs assessment

Pilot Kickoff

Monitoring metrics, support

Video in the Classroom - Phase 1

Pilot Eval

Ph 2 planning

We are here

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