construct shared vision

NORTH CAROLINA STATE UNIVERSITY __ COLLEGE OF DESIGN DEPARTMENT OF GRAPHIC AND INDUSTRIAL DESIGN __ FALL 2011

GD502 GRADUATE STUDIO GRADUATE STUDIO: SYMPOSIUM + PROPOSAL = PROPOSIUM

PROFESSOR: AMBER HOWARD STUDENT: ALEXANDRIA JARVIS YEAR: FALL 2011 __ THIRD SEMESTER/SECOND YEAR

PROPOSIUM EVENT DESCRIPTION

PART PROPOSAL

Previous student symposiums sought to contribute to design discourse by addressing and challenging

contemporary issues within the discipline. Students traditionally invite distinguished scholars and

practitioners to give lectures, panel discussions, and workshops that inform all other event activities. With

each gathering, the network of scholarly activity grows stronger, while the event garners more prestige and

participation from current and prospective graduate students, academics, and practitioners alike.

Moving beyond a traditional symposium format, this year’s event is a symposium plus a proposal—a

Proposium. With your participation, we would like to collectively create an international “Graduate Design

Network,” which includes students, recent alumni, and forward-thinking businesses. We think this form of

design collective among graduate students would benefit and support our discipline as a whole.

PART SYMPOSIUM

Conferees may attend in-person or remotely to discuss, map, and solidify a shared mission for the network

and the support platform. The event will include two keynote speakers, two design strategy speakers,

and four strategy-oriented workshops aimed at conceptualizing the network. Remote attendees will have

exclusive access to videos of the keynote addresses and participate in the workshops through online

collaborative tools. By the end of the Proposium, participants will identify task force groups who will take

the next step in developing the Graduate Design Student Network and the support platform.

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+proposium

EVENT PHOTOS

DESIGN TEAM : WORKSHOP 1 & 2 BRIEF OVERVIEW

DESIGN TEAM

RACHAELHUSTON,ALEXANDRIAJARVIS,ARIELLAMOSTKOFF,AMINAPATTON,NASTIATUMASH

RESPONSIBILITIES

Our Design Team was responsible for hosting Workshops One and Two, both remotely and in-person.

Our two workshops were meant to uncover the values, goals and objectives of the proposed Graduate

Design Network and its purpose. The first workshop focused on generating and organizing a number

of possibilities and the second on crafting purpose statements. The content generated during the

workshops will live on to inform the Network as it is built.

TEAMROLES

virtual participant liason, , virtual participant facilitator, virtual participant collaborative space &

instructions designer, workshop creator, workshop prompt maker

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+proposium DesignTeam

WORKSHOPS1-2 NETWORKPURPOSE

WORKSHOP 1 : OVERVIEW////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////

+proposium WORKSHOP1

BRAINSTORMING+

AFFINITYDIAGRAMMING=GOALS

DESCRIPTION

In this workshop, we will develop and identify key goals of our Graduate Design Network. We will

brainstorm together to generate lots of ideas. We will affinity diagram to organize and categorize ideas.

Each workshop will address one of the 4 domains: Value of Graduate Programs, Future Generations/

Legacy, Relationship between Practice and Academia, Inter-institutional Relationships.

DEFINITIONS

Brainstorming is the quick and uncensored generation of ideas, in the form of written phrases. Affinity

Diagramming is the loose arrangement and prioritization of ideas into content-based clusters.

WORKSHOP 1 : INSTRUCTIONS

WORKSHOPS1&2WEREDESIGNEDANDFACILITATEDBYGROUPMEMBERS:RACHAELHUSTON,ALEXANDRIAJARVIS,ARIELLAMOSTKOFF,AMINAPATTON,&NASTIATUMASH

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BRAINSTORMING+


SCHEDULE//////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////

1 2 3

+ proposium WORKSHOP 1

BRAINSTORMING +

AFFINITY DIAGRAMMING = GOALS

STEP 1:

SMALL GROUPS

STEP 2:

LARGE GROUPS

Brainstorming for Question 1 5 minutes

Combined Affinity Diagramming 15 minutes



Wrap-Up Presentations 10 minutes

Quick Affinity Diagramming 5 minutes

WORKSHOP 1 : PROCESS////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////


BRAINSTORMING+


WORKSHOP 1 : OUTCOMES ////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////


BRAINSTORMING+


WORKSHOP 2 : OVERVIEW ////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////


SPEED-DATING+RAPIDMODELING&

DIAGRAMMING=PURPOSESTATEMENT

DESCRIPTION

In this workshop, we will create purpose statements for our network through writing, speed dating, and

making. We will begin by jotting down ideas that will be visualized during dates. We will refine writing in

response to what is made.

DEFINITIONS

A Purpose Statement is a declaration of intent that provides clarity, focus, and inspiration. Speed

Dating is a series of consecutive dates to quickly discuss and exchange ideas with various people Rapid

modeling and diagramming: the quick visualization of ideas, in 3D or 2D form, using everyday materials.

WORKSHOP 2 : INSTRUCTIONS ////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////




New Kind

To build, engage, and inspire communities of people whose collective work revolutionizes our world.

SCHEDULE//////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////

Quickly write answers to 3 questions

Cycle through 3 quick dates to discuss and make in response to each other’s writing

Propose a purpose statement and name for the network

9 minutes 7 minutes

7 minutes

ACTIVITIES

EXAMPLES

5 minutes 12 minutes

CAM Raleigh

We hope to spark new thinking by creating ever-changing experiences that explore what’s now and nearing.

+ proposium WORKSHOP2

SPEED-DATING + RAPID MODELING & DIAGRAMMING = PURPOSE STATEMENT

WORKSHOPS1&2WEREDESIGNEDANDFACILITATEDBYGROUPMEMBERS:RACHAELHUSTON,ALEXANDRIAJARVIS,ARIELLAMOSTKOFF,AMINAPATTON,&NASTIATUMASH

WORKSHOP 2 : PROCESS////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////




WORKSHOP 2 : OUTCOMES////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////




DESIGN TEAM : WORKSHOP 1 & 2 PROCESS & EXTENSIVE DOCUMENTATION

PROCESS: WORKSHOP RESEARCH

VALUESwhy? principles and beliefs of our organization

GOALSlong-term outcomes with measurable differences

OBJECTIVESconcrete attainments that can be achieved by following a certain number of steps

MISSIONbrief statement of purposeguides actions of the organization

RESEARCH FOR THE ORGANIZATION

Divergent: activities which open up actions and ideas and do not require agreement or decision making. Example: brainstorming.

Convergent: activities which ask groups to move towards a shared outcome or goal. Example: prioritization and decision making. These generally require more process.

Domains around which VALUES, GOALS and OBJECTIVES organized

Value of Graduate Programs

Personal Experience

Defining the Field

Future Generations/Legacy

Relationship between Practice

and Academia

Role in/as Research/ers

Inter-institutional Relationships

VALUESwhy? principles and beliefs of our organization

GOALSlong-term outcomes with measurable differences

OBJECTIVESconcrete attainments that can be achieved by following a certain number of steps

MISSIONbrief statement of purposeguides actions of the organization


Divergent: activities which open up actions and ideas and do not require agreement or decision making. Example: brainstorming.

Convergent: activities which ask groups to move towards a shared outcome or goal. Example: prioritization and decision making. These generally require more process.

Domains around which VALUES, GOALS and OBJECTIVES organized

Value of Graduate Programs

Personal Experience

Defining the Field

Future Generations/Legacy

Relationship between Practice

and Academia

Role in/as Research/ers

Inter-institutional Relationships


Possible Themes

1/ CULTURE, ETHOS 2/ STRUCTURE, ROLES

1/ DESIGN EDUCATION 2/ DESIGN PRACTICE

1/ PRESENT ORGANIZATION 2/ FUTURE GOALS

Pushing the definition of the organization further with activities that reveal global values for what [will] exist and what could exist.

Exercises in divergent and convergent thinking to develop the mission, goals, and values for the organization.

Creating new working methods for collaboration with activities to understand possible connections between education and practice

+ Reflection

+ Projection

+ Expanding possibilities

+ Narrowing Meaning

+ Experience

+ Planning the Relationship


Activities & Methods

HYBRID IDEAS

+ speed dating- you and a partner make one idea, the next person you meet with you have to make a hybrid of your idea and their idea

+ Exquisite corpse

Composing a letter for the future designers (begins to build a story about what we value, and what we would want to pass off to other designers)

COLLOCATIONS

+ Create examples of collacations with reference to graduate school (Linguistics the habitual juxtaposition of a particular word with another word or words with a frequency greater than chance : the words have a similar range of collocation.)

+ Creating a short design manifesto or poem

COLLAGE + EXPLANATION

MAP/DIAGRAM

+ Concept map

+ Venn diagramming

ROUGH PROTOTYPE

+ Visualizing ideas using paper or lo-fi objects

+ Sketching/drawing

ORGANIZE IDEAS

+ Affinity diagramming

+ Card sorting

+ Lego Modeling (like the Gauntlett interview)

ROLE PLAYING

+ new behaviors or relationships among institutions

STORY BOARD/ USER JOURNEY Possible scenarios of...

+ graduate experiences

+ what could be good or what could go wrong in the future

+ current issues that should be avoided/good things that should be capitalized on

+ Exploring Failure mode

FUN ICEBREAKERS

+ Freeze tag

+ Scavenger hunt

CONTEXT PANORAMA A visualization of the first ideas produced in order to feed the creative process and orient the following design activities

+ Identify assumptions

+ SCAMPER System

FREE LIST

DEFINING KEY “TERMS”

+ showing the participants objects and asking “is this ____.” To discuss characteristics of key terms in relation to the organization

+ Analogous Association

PROPOSE VISUALIZE EXPLOREIDENTIFY

+ Reflection

+ Projection

ANALYZE AND UNDERSTAND

DEFINING KEY “TERMS”

+ Intangible charcteristics

+ Analogous Association

ORGANIZE IDEAS


+ Card sorting

BRAINSTORM

HYBRID IDEAS

+ speed dating

+ Exquisite corpse

FREE LIST

STORY BOARD/ USER JOURNEYPossible scenarios of...

+ graduate experiences

+ current issues that should be avoided/good things that should be capitalized on

VISUALIZE IDEAS

MAP/DIAGRAM

+ Concept map

+ Venn diagramming

Composing a letter for the future designers

CURRENT LANDSCAPE

CONTEXT PANORAMA A visualization of the first ideas produced in order to feed the creative process and orient the following design activities

COLLOCATIONS

+ Create examples of collacations with reference to graduate school

1/ PRESENT ORGANIZATION

2/ FUTURE GOALS

ANTICIPATE

SCAMPER System

STORY BOARD/ USER JOURNEY Possible scenarios of...

+ what could be good or what could go wrong in the future

+ Exploring Failure mode

BRAINSTORM

ROUGH PROTOTYPE

+ Visualizing ideas using paper or lo-fi objects

+ Sketching/drawing

ORGANIZE IDEAS


+ Card sorting

VISUALIZE IDEAS

MAP/DIAGRAM

+ Concept map

+ Venn diagramming

Creating a short design manifesto or poem

IMAGINE

ROLE PLAYING

+ new behaviors or relationships among institutions

SYNTHESIS

Initial research presentation of workshop content, methods, and activities

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TEAM PLAYERSPHYSICAL PLAYERSDIGITAL PLAYERSDIGITAL PHYSICAL LIASON

TEAM TYPESPHYSICAL TEAMDIGITAL TEAMPHYSICAL - DIGITAL TEAM

OTHER ISSUESLOGISTICS - readability of physical notes, invitation to brain-storm, tools available, etc.

BRAINSTORMING -structure of activity, convergent/divergent thinking, creating teams, clarity, etc.

PHYSICAL + DIGITAL BRAINSTORM

PLATFORM ISSUESBRAINSTORMING PLATFORMCOMMUNICATION PLATFORMCOLLABORATION EXCHANGE

TEAM 1- PHYSICAL

TEAM 2- DIGITAL

ONLINE BRAINSTORMING OF REMOTE LOCATION PARTICIPANTS

TEAM 1- PHYSICAL

TEAM 2- PHYSICAL + DIGITAL

ONLINE BRAINSTORMING OF REMOTE & ON SITE PARTICIPANTS

PHYS

ICA

L +

DIG

ITA

L BR

AIN

STO

RM

TEAM 1 - PHYSICAL + DIGITAL

PHYSICAL/DIGITAL LIASON

NETWORK OF REMOTE PARTICIPANTS

ON-SITE PARTICIPANTS

Social functions embedded in chosen brainstorming platform

Other Brainstorming Platforms

BRAINSTORMING PLATFORM COMMUNICATION PLATFORM COLLABORATION EXCHANGE

Team # 2“Physical and Digital presence”

Team # 2 works with the online participants virtually.

Skype or Google + or...

Divergent thinking - Convergent thinking

Team # 1“Physical presence”

Venn Diagram activity

Projector


Teams summarize the ideas and generate the final statement or the core ideas.

Projector


PROCESS: VIRTUAL EXPERIENCE

Initial research presentation of potential workshop virtual experiences

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WORKSHOPS1-2 NETWORKPURPOSEPROCESS: PROMPT EDITING

Rounds of writing and editing of workshop prompts through group feedback

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WORKSHOPS1-2 NETWORKPURPOSEPROCESS: VIRTUAL INSTRUCTIONS

Virtual instructions and schedule for remote participants

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WORKSHOPS1-2 NETWORKPURPOSEPROCESS: INSTRUCTIONAL SLIDESHOW STORYBOARDS

Storyboards of slideshow to provide instructional support to remote participants

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table

separating wall

chair or stool

PROCESS: FLOOR PLAN

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WORKSHOPS1-2 NETWORKPURPOSEDOCUMENTATION : VIRTUAL PARTICIPANT TESTING

Testing workshop virtual experience with classmates

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WORKSHOPS1-2 NETWORKPURPOSEPROCESS: WORKSHOP TESTING

Workshop 2 Test Outcomes

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WORKSHOPS1-2 NETWORKPURPOSEWORKSHOP 1 : INSTRUCTIONAL SLIDESHOW

WORKSHOP ONE

Brainstorming+Affinity Diagramming=AFFINITYSTORMING

BEFORE THE WORKSHOP

Watch the Edistorm Introduction

Or go ahead and practice using Edistorm!

TIPSGenerating ideas should be rapid. Don’t over think it. Every idea is a good idea! 20 MINUTES

BRAIN-STORM

1. Find your partner’s name

2. Sort their notes into clusters Move around each note to create different clusters. Clusters are a loose arrangement of ideas which have something in common.

3. Add header cards Header cards should act as title or theme for each cluster.

Thumbnail images and final slideshow

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WORKSHOPS1-2 NETWORKPURPOSEWORKSHOP 1: EXPERIENCE

Brainstorming

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Affinity Diagramming

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WORKSHOPS1-2 NETWORKPURPOSEWORKSHOP 1 : EXPERIENCE

Working with remote participants on Editstorm

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WORKSHOPS1-2 NETWORKPURPOSEWORKSHOP 1: OUTCOMES

Group presentations explaining their diagrams

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WORKSHOP TWO

Speed dating + Rapid Modeling & Diagramming = PURPOSE STATEMENT

PURPOSE STATEMENTA declaration of intent that provides clarity, focus, and inspiration.

STEP TWO

MODELSTEP THREE

DISCUSSSTEP ONE

TRADE

The Speed Date Process

During each speed date you should follow these three steps:

Meet your first date and trade answers from a part of your quick writing exercise

STEP ONE

TRADE

TIPS+ Interpret through making.+ Don’t be hypercritical of what you make,

just express yourself.+ The more creative the better.

STEP TWO

MODEL

Show your date what you made discuss and take notes

STEP THREE

DISCUSS

WORKSHOP 2 : INSTRUCTIONAL SLIDESHOW

Thumbnail images and final slideshow

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WORKSHOPS1-2 NETWORKPURPOSEWORKSHOP 2 : EXPERIENCE

Quick writing and speed date making

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Speed dating and making with remote participants

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WORKSHOPS1-2 NETWORKPURPOSEWORKSHOP 2: OUTCOMES

DISCUSSIONS

COLLABORATORSNOTCOMPETITORS

The workshops uncovered a need to change the way that we, as individuals and institutions, think. We

talked about seeing each other as collaborators, not as competitors. We have a lot to learn from one

another and the network should be a community that shares support and resources.

ADAPTAPLE&CHANGING

There was also discussion during the symposium that the Graduate Design Network should push the

community, individuals and the discipline as a whole forward. Affinity diagrams looked at the identity, wants

and needs of each. Many purpose statements explicitly mentioned the opportunity for the network to

represent a new understanding of design that takes into account that it is adaptable and ever changing.

ALLOWFORDIVERSITY

Another significant discussion was that the Network should be specific to design and to designers but

allow for diversity of locations, experiences and perspectives. Participants thought that it was important

that individual identity be supported and maintained but they were also excited to learn from other people

different than themselves. Many people saw it as an opportunity to exchange culture and to learn from the

different values and experiences that each member would bring. The Network should be a place where

members have access to other perspectives on individual projects and design in general.

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+proposium WORKSHOP1&2

VIRTUALPARTICIPATION

ADVICE & CONCLUSIONS ////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////

+proposium WORKSHOP1&2

VIRTUALPARTICIPATION

CONSIDERTHECORE

One thing I could offer to another group of students is to define the core/barebones working parts

that must exist for people to accomplish what you want them to accomplish. Maybe this is an obvious

rule — especially when considering an online space… but it was not something I really understood until

I got into it. Also because I was approaching things from the physical symposium point of view- so my

a large amount of qualitative detail became lots of extra noise within the online space which ended up

completely loosing the true intent of why people would be participating- to produce and contribute

something themselves. Every word that is written to be said or gestured about in an explanation is

another word or idea which has to be either read or watched. This also gets into the issue of – when will

people read or watch things and timing of the event.

STREAMLINEINSTRUCTION&EASEOFUSE

A lot of the refining I did seemed to be focused around creating the most simple and straightforward

version of something. I think because I started off with the physical workshop prompts and instructions it

felt difficult to make a less complex version because it felt like I was throwing out a lot of the quality and

descriptive aspects of it. However, once i threw them out- and said things in the absolute simplest way- it

automatically became digestible. This was something that I only began to be sensitive to after I realized

how many steps the participants would already be going through just to get into that workshop page or

collaborative space. And possible technical problems, dialog boxes, sign up pages, and so on that they

would encounter.

The complexity of the information I delivered to participants could increase when the the ease of use

decreased. When the ease of use decreased then the time alloted to the actual meat of the task- or

time for participant contribution increased. Which was the ideal situation. The opposite was also true:

increased difficulty of use=more need for simplicity/less opportunity to communicate complexity and

less time for participants to engage with the task.

Connected with these thought is the idea of the comprehensive ease of use for the entire event. It was

difficult to see the full picture of how complicated getting around the site would be – and accessing all

of the information and activities, until we got all of the content on the site, and experimented with the

way the information was displayed. The way information was displayed, linked to, or delivered could

accomplish a lot. It had to be done in a constant iterative process.

BUILDYOUROWNFRAMEWORK

Another issue with approaching the symposium with a framework from physical point of view was

the time constraint. I think the best case scenario with the amount of information we had within each

workshop – would have been to extend the exposure to the content, prior to the actual event and

workshops. This was an issue I noticed in testing (needing participants to have an ample time to prep

for the workshop since online platforms were involved and complex information). I didn’t respond to

this issue because the scheduling was never fixed since we never knew who would be participating. This

was also an issue I would caution students about… just because people sign up doesnt mean they will

show. So it is good to assign a time for everyone to check-in via Skype. And then give a time period to

create specific schedules based on who “shows up”. We had two people who registered, paid, but did

not “show.” Then there must also be a protocol for turning people down when they show up late- or

incorporating them in. This also brings up the idea of creating default response messages. And thinking

of what information the Virtual Liason one might need to give via Skype. This could also be embedded

within a FAQ page and participants could be told to look there. Choosing how to handle questions, and

how informal or formal instruction by a Skype chat might be would have to respond to the number

of participants expected to attend. This was another area for confusion, because originally we were

designing for around 20 and only had 3 people. Since I wasn’t sure of what is typical in terms of last

minute registration I didn’t know what to expect. This would be a good conversation for group members

to continue to have- throughout the process- in order to incorporate a size difference in not just thinking

about scheduling but also with how to communicate with participants before workshops (to provide

instruction or just to “meet”) and after workshops (feedback, further instruction etc).

MANAGEPARTICIPATION

This brings up another thing we found… It was easy to think about one person being in charge of two

virtual people. One to one would be simple. One to two could also work. This is in the case that you are

providing people with individual attention via Skype. However, use of the Skype message group chat

can be essential to communicate to everyone at once and also to allow conversation among groups.

An interesting idea in a larger setting would be to assign people to groups. Choosing the platform for

this was more difficult because different platforms (tiny chat, skype, google chat etc) offer different

functions- and different user experiences (sometimes super ugly and distracting- aka tiny chat).

TASK TEAM : PRE-WEEK CHALLENGE

+proposium

TASK TEAM PRE-WEEK CHALLENGE ERIN HAUBER, ALEXANDRIA JARVIS, MARySoL oRTEgA, WHITNEy PRIDE, NADyA RoDIoNENKo & JAy VAgLIo

Task Team | Pre-Week ChallengeNorth Carolina State University | College of DesignDepartment of graphic and Industrial DesigngD 502 | Design as Cultural Artifact | Professor Amber HowardDecember 9th 2011 | Fall 2011

//////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////

SIgNIFICANT DISCUSSIoNS

+ Include Other Disciplines +

Debera Johnson pointed out that she did not see a lot of diverse stakeholders

at Proposium. A call for collaboration went out numerous times to our fellow

design disciplines and got no responses. We visited studios to encourage

participation, hosted a Pizza mixer, and yet not one student ended up assisting

in the Pre-Week Challenge. Nationally, we got some interest however it still

remained limited. our group’s struggle to gain student involvement of any

discipline is a significant discussion to address when establishing a graduate

Design School Network.

+ Collaboration +

The Pre-Week Challenge was comprised of four schools. This collaborative

effort was a small gesture to the numerous discussions and activities that

surround collaboration. Collaborating online was also a big discussion topic

that arose in regards to the virtual participants. The versatility of the virtual

environment will play a significant role in housing and sustaining the network in

the future.

+ Networking +

The Pre-Week Challenge group had frequent discussions with the other

participants. The discussions were mostly Q&A however the engagement did

reflect the topic of networking. Also, the students involved in the exquisite

corpse had ties to current faculty at NCSU. Faculty member’s network proved

to be a powerful tool to gain involvement in the Pre-Week Challenge.

+ If you are going to do something different, that defies expectations, make sure you

explain it well +

We spent time testing our initial ideas. We also carefully wrote and re-wrote our initial

Call for Collaboration. That being said, there was still some questions and confusion

about what we wanted and when, both in the proposal stage and the final collaborative

video-making stage. It is possible that a lack of clarity in our initial call suppressed the

number of responses we received to the call.+ Two +

REFLECTIoN

We learned that gaining involvement from other students is extremely difficult

especially toward the end of the semester. The Pizza Mixer was a tremendous success.

We had a lot of students attend, fill out a Pre-Week Challenge Question Card, and stay

for discussion while eating pizza. Though the involvement was short lived, the group

did get the word out about the Pre-Week Challenge. The one pivotal mistake was not

involving the other disciplines at the beginning of the planning phases of Proposium.

Adding a representative from every discipline for instance could have allowed for

the support to come from a familiar face. Those that did attend the event from other

schools and disciplines did provide some unique perspectives and hopefully were

inspired to remain involved in the start of the network.

ADVICE

+ Give an adequate Call and Response window, appropriate to the attention

span and workload of graduate students +

For the Pre-Week Challenge, our call for participation went out at the same time

as the invitation to the event. This invitation landed in email inboxes across the

country after the semester was in full swing. 3 – 4 weeks was not enough time

for most graduate students to receive the call, distribute the information, recruit

classmates to participate, form team, ask questions of us, craft a proposal and

then make a video, even if the outcome was only 30 seconds long. The call for

participation should have preceded the invitation to Proposium by at least 2

weeks. In addition the call would have helped build excitement and awareness

about the event before the general invite went out.

+ Take the opportunity to make the Challenge/Call for Papers different from

others +

Because of the time constraint we had to rethink what a “call for papers” should

require of graduate students. In addition, we wanted to create a provocation that

aligned with the collaborative and speculative nature of our symposium’s subject

matter. We saw the opportunity to try something different and we think we were

successful in creating a thoughtful and engaging prompt to respond to. This

was the result of polling, not only our classmates, but School of Design graduate

students in general.

+proposium


Task Team | Pre-Week ChallengeNorth Carolina State University | College of DesignDepartment of graphic and Industrial DesigngD 502 | Design as Cultural Artifact | Professor Amber HowardDecember 9th 2011 | Fall 2011

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REFLECTIoNS//////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////

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+proposium


THREE sIGNIfICANT DIsCussIONs THAT EmERGED fROm CREATING THE PRE-WEEK CHALLENGE

1. How can we create a provocation which is both open enough to elicit creativity and subjectivity as well as pointed enough to produce insightful and applicable responses?

We were very specific not only in the format we chose but also in the wording of our pre-week challenge in order to try to elicit a certain type of response from people.

2. How can we get buy-in from students in and outside of our university in order to get a lot of people to participate in the challenge?

We created an event with the perk of getting a free pizza lunch in order to shamelessly incite NCSU students to participate. We cre-ated an easy and low-risk/low-commitment way for them to get involved. From this “pizza mixer” we gathered names of students who might be interested in participating further. In terms of getting people involved inter-institutionally we tried to contact people that we knew directly.

3. How can we create a challenge which is do-able as well as fun within a short time frame?

We wanted to work in a format which was constrained enough to make the participant feel like they had boundary’s and didn’t have to complete a mega-project. We also wanted to provide freedom

for creativity for those who wanted to create a beautiful or well-crafted artifact. Since we were asking for a time-based media as a response we constrained the amount of footage. We also set the stage for others to respond by crafting the first response to the challenge which was passed off to the first participant.

A DEsCRIPTIvE REfLECTION Of WHAT WE LEARNED

fROm HOsTING A NATIONAL EvENT...

When launching a challenge and creating an invitation to partici-pate you will need to have criteria by which you will judge respons-es. You should also expect to answer additional questions and pro-vide additional guidance to participants who either do not follow directions or misinterpret the directions. Be sure to be attentive to the timeline by which your challenge will be dispersed, judged, and displayed. Have fun with it!

CoNCLUSIoN//////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////

+proposium


RoLES AND RESPoNSIBILITIES

+ video Composer +

• Responsible for the creative content – such as the development of the

storyboard and flow of the video.

• Managed technical details such as positioning of the cameras, lighting, and

shooting locations.

• Managed the schedule and equipment.

+ Graphic Designer +

• Made sure that every contribution and material generated by the group

followed the aesthetics and concept of the event.

• Prepared finished copy, art, and final layout of the invitations for the

pizza mixer (an event organized to invite NC State College of Design to

participate in the making of the University’s submission).

+ Email Correspondent +

• Introduced the team to the pre-week challenge’s participants.

• Discussed the guidelines and activities with participants.

• Answered questions and maintained a log of all communications with

participants.

+ Idea Generator +

• Worked with the team to develop concepts and inspire proposals for the

challenge.

• Developed direction of challenge ideas.

• Provided quality control over final challenge concept.

REFLECTIoN

The responsibilities of our group were quite focused by our group’s specific purpose

and how we developed a relatively clear course of action. We acted as writers, editors,

recruiters, designers, cheerleaders, brainstormers, explainers, documenters, testers,

jurors, film-makers and more.

What we learned is that it is not enough to have a good idea, but that it is

important how a call for collaboration is framed and explained. It is important to reach

out to other disciplines, but that to gain a foothold in other fields it is necessary to find

influences (like faculty, colleagues and other students) to help promote and support

our work. For instance, we were most effective at getting participation within graphic

design from schools where we had an existing network through faculty contacts,

alumni and current classmates.

We were successful in our work, even if that success was somewhat limited in

scope. one student attendee was funded by his school to attend Proposium because of

his contribution to the Pre-Week Challenge. At the outset of this project, we were not

sure if our idea would work from a simple, logistical standpoint but not only NCSU was

represented, in the final exquisite corpse video but so was each accepted proposal. We

didn’t lose anyone along the way.

+ video Editor +

• Responsible for assembling raw camera footage, sound effects, and graphics

into a finished NC State pre-week challenge submission that formed part of

the final pre-week challenge video.

• Post-production. Digitally cutting files to determine the sequence to ensure

logical sequence and smooth running of the final pre-week challenge video.

+ video file manager +

• Performed all related tasks for processing video submissions of all pre-week

challenge participants.

• Followed up possible file deficiencies, and communicate them to the e-mail

correspondent.

• Compile videos and send them to the Video Editor.

+ social media Correspondent +

• Crafted and executed social strategy to invite potential participants of

different

• Universities from all over the country to the pre-week challenge.

• Responsible of being the voice of the pre-week challenge team by

maintaining real-time communication with pre-week challenge participants.

+ Judging Panel +

• A subgroup formed by three persons who set up the criteria for submissions

acceptance.

• Prepared a summary file of acceptance guidelines.

• Discuss with the rest of the group any changes to rules and policies to the

submission criteria.

• Responsible of revising and evaluating each written proposal.

• After evaluation was complete, compose acceptance letter.

+ Pre-Week Recruiters +

• Established recruiting requirements based on pre-week challenge needs.

• Attracted participants by placing persuasive materials and cultivated

participation by arranging in-person calls for participation.

• Built networks in order to locate potential participants.

PLANNING////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////

STEP ONE BRAINSTORMING QUESTIONS & FORMAT FOR THE CHALLENGE

The Pre-week Challenge Team

existed in order to create an

invitation for students to reflect

and engage with issues surrounding

the proposed graduate student

network prior to attending the

Proposium event. Some questions

which began our collaborative

working process included:

WHAT DO WE WANT TO FIND OUT?

WHAT WOULD SUPPORT THE INTRODUCTION

PRESENTATIONS?

WHAT IS FEASIBLE/REASONABLE

TO DO IN ONE WEEK?

WHAT WOULD BE ENGAGING & SPARK

PARTICIPATION AT THE EVENT?

STEP THREE EXPLORING A NEW CHALLENGE IDEA: “EXQUISITE CORPSE”

STEP TWO CHALLENGE TRIAL RUN: ANSWERING A QUESTION WITH A QUESTION

STEP FOUR SOLIDIFYING THE “EXQUISITE CORPSE” CHALLENGE

+ proposium TASK TEAM PRE-WEEK CHALLENGE

ERIN HAUBER, ALEXANDRIA JARVIS, WHITNEY PRIDE, NADYA RODIONENKO, & JAY VAGLIO

The Exquisite Corpse Video Project is “an ongoing collab-oration project initially created by members of artreview’s Video Artists group. The project is coordinated by Brazilian video-artist, Kika Nicolela.

“The Exquisite Corpse Video Project (ECVP) is a unique video collaboration inspired by the Surrealist invention, the “Exquisite Corpse”. Using the semi-blind, sequential method of the surrealists’ game, ECVP participants create video art in response to the final ten seconds of the previous mem-ber’s work.Each member is asked to incorporate these sec-onds into their piece, creating transitions as they please, until everyone’s vision is threaded together into an instigat-ing final “corpse.”

THE EXQUISITE CORPSE VIDEO PROJECT

http://www.artreview.com/profile/excorpse

PROCESS////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////

The next stage of the Pre-Week

Challenge was to invite other design

students to collaborate on the creation

of a video to answer the question:

WHY WOULD YOU WANT TO

COLLABORATE WITH GRADUATE

STUDENTS FROM OTHER PROGRAMS?

We spread the word and asked this

question to NSCU students at a pizza

mixer in the pit. These responses

inspired the making of the exquiste

corpse by NCSU design students. This

video was passed along to the other

pre-week challengers.

We maintained constant communication

with the pariticipants to address

concerns and provide instruction and

clarity throughout the process.

MAKING OF

“EXQUSITE CORPSE”NCSU STUDENT CONTRIBUTION TO THE PRE-WEEK CHALLENGE

+ proposium TASK TEAM PRE-WEEK CHALLENGE

ERIN HAUBER, ALEXANDRIA JARVIS, WHITNEY PRIDE, NADYA RODIONENKO, & JAY VAGLIO

FOR COLLEGE OF DESIGN GRADUATE STUDENTS

The offer only applies if you submit the ticket with your answer to the question on the back.

FREE PIZZA FRI PITOCT 28, NOON

PRE-WEEK CHALLENGE

WHY WOULD YOU WANT TO COLLABORATE WITH GRADUATE STUDENTS FROM OTHER PROGRAMS?

2011 NCSU BIENNIAL GRADUATE DESIGN 2011 NCSU BIENNIAL GRADUATE DESIGNPRE-WEEK CHALLENGE

PIZZA MIXERINVITING NCSU STATE DESIGN STUDENTS TO CONTRIBUTE TO THE PRE-WEEK CHALLENGE

COMMUNICATION WITH PARTICIPANTSFOLLOWING-UP, ADDRESSING CONCERNS AND PROVIDING INSTRUCTION

+proposium


ViewingexperienceThe pre-week challenge video was displayed for a personal viewing experience. Now, the video lives online for all to view —we hope you enjoy!

collaborationFour participants, from across the country, joined NCSU’s Masters of graphic Designers in collaborating on the exquisite corpse challenge. Together, we composed a video over the course of the week leading up to the symposium. The tight 24 hour time constraint proved challenging however each group provided genuine answers that proved insightful.

OUTCOMES//////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////

THE COLLABORATIVE DESIGN TEAMS OF THE FALL 2011 NCSU MASTER OF GRAPHIC DESIGN PROGRAM INCLUDE:

ALEXANDRIA JARVIS, AMINA PATTON, ANASTASIA TUMASH, ANDREW WHITCOMB, ARIELLA MOSTKOFF, CLAIRE KOHLER, ERIN HAUBER, HAO LI, HAYLEY HUGHES, JOSHUA DILLARD, MARYSOL ORTEGA, MICHAEL CARBAUGH, MINFEI LI, NADYA RODIONENKO , JAY C. VAGLIO, RACHAEL HUSTON, REBECCA KNOWE, WHITNEY PRIDE

UNDER THE DIRECTION OF AMBER HOWARD

construct shared vision

Design

roposium p workshop

workshop creator

affinity diagramming

graduate design network

workshop prompt maker

rapid modeling diagramming

minutes step

quick affinity