consultancy & marketing studies for offshore wind, wave and tide (ore) dr gordon dalton hmrc...
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Consultancy &Marketing studies for
Offshore wind, wave and tide (ORE)
Dr Gordon Dalton
HMRC&
Heather Middleton
Presentation goalsWhat services do stakeholders in ORE
require from a consultancy company? In the area of Marketing studies:
Which countries and RE are most active in ORE
What are the stakeholder typesWhat is the turnover?
Consultancy needsA consultancy enables stakeholders:
to reduce their time to commercialisation and increasing their profitability, by supplying expertise and experience in
the area of:technical and commercial viability, mentoring and training, non commercial barriers, project management
Consultancy Services1 Techno-commercial:
Modelling and Due Diligence, Resource assessment Market Research information and
services Funding assistance – EU, Government,
Venture Capital Benchmarking and KPI
Consultancy Services2 Mentoring & management
Continuous mentoring to early stage developers
Technology development planning and consulting
Training services
Consultancy Services3 Brokerage
Matching project operators with developers
Due diligence services Negotiation services
Consultancy Services4 Project Management and EU
projects Grant applications for EU projects Managing EU projects SME participation in EU projects
Consultancy Services5 Non technical barriers advice
Permitting, license, leases, grid connection requirements
Environmental requirements Logistical consulting
Marketing ServicesResults of 3 months market sizing
analysis for renewable energy software - to date, study is 2/3 complete
Navitas requirement for EI commercialisation Designed by Tony Dalton – commercial
consultant Conducted by Heather Middleton . (Started by
Aine O’Halloran)
Global country ratings in ORECountry Distance OSW Tidal Wave English Gov SupportCompetitionTotalUK 9 10 10 10 10 9 1 59Belgium 8 8 8 5 10 5 5 49Ireland 10 2 4 6 10 7 9 48Germany 8 9 6 6 9 6 3 47Denmark 7 9 1 7 9 8 4 45N Ireland 10 3 5 1 10 8 6 43France 8 7 7 3 5 7 5 42Scandanavia 6 2 2 9 9 8 5 41Canada 5 3 6 5 10 6 5 40Australia 1 1 5 9 10 8 5 39Spain 7 8 1 6 4 7 5 38Portugal 7 5 1 5 5 7 5 35NZ 1 1 6 5 10 7 5 35US 5 3 5 5 6 5 5 34China 2 8 5 5 2 6 5 33Korea 2 3 3 3 2 9 5 27
Stakeholders Device developers Project developers Service providers Supply Chain Academic institutions Government Grid operators
56% of the companies are Service Providers. 17% of the companies are Supply Chain.
0
200
400
600
800
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1200
1400
1600
No. o
f Com
panie
sStakeholder Type Total
(2,595 companies)
Service Providers Supply Chain Academic InstitutionDevice DevelopersProject DevelopersAssociation / Group / AgencyGovernmentGrid Operator
32% of the companies are related to Offshore Wind. 22% of the companies are related to Wind,. 20% of the companies have a combination
0
100
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700
No.
of C
ompa
nies
Offshore Wind Wind Combination Marine Renewables Renewables Wave Tide
ORE Sector
ORE Sector Total (1,984 companies)
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3500
No.
of C
ompa
nies
Europe Americas Asia Australia
Continent
Companies per Continent (4,086 companies)
Number of companies per country
0%
5%
10%
15%
20%
25%
30%
35%
40%
45%
UK+NI
Germ
any
USA
Irelan
d
Denmar
k
Belgium
Spain
Canada
Korea
Nether
lands
China
Franc
e
Austra
lia
Norway
New Zea
land
Italy
Portu
gal
Japa
n
%
ORE per country (sample 1,945 companies)
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100
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300
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600
700
OffshoreWind
Wind Combination MarineRenewables
Renewables Wave Tide
No. o
f Com
pani
es
JapanNew ZealandItalyPortugalNorwayChinaAustraliaKoreaFranceNetherlandsCanadaBelgiumSpainDenmarkIrelandGermanyUSAUK+NI
0
10
20
30
40
50
60
70
80
90
No. o
f Com
panie
s
0-100 101-1,000 1,001-5,000 10,001-50,000 5,001-10,000 50,001+
No. of Employees
Company Size - Employees (248 companies)
Company Size - Turnover (154 companies)
0
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45
Turnover (€)
13% of the companies have a turnover of €100,001 - €1,000,000
Offshore Wind generates the most amount of revenue (40%). 28% of total turnover is generated in the Combination sector. 11% of total turnover is generated in the Wave sector, and in SME.
Company Turnover per ORE Sector (130 companies)
0
5
10
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25
30
35
40
Renewables Marine RenewablesWindTideWaveCombinationOffshore Wind
Conclusions There is a need for consultancy
services tailored to the ORE sector Market sizing observations to date:
Service providers and supply chain biggest.How much do they spend? What is their interest
area? Offshore wind is biggest. Combinations? Europe. UK & NI SME most numerous, but some big players
around
More studies: spend of companies Competitor analysis