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GOVERNMENT PUBLISHED BY: GEORGIA COUNTY GOVERNMENT Y earbook County Line CONTACT: MEDIA PLANNER 2009 Association County Commissioners of Georgia Nicole Hudson Naylor, LLC Phone: 770-810-6988 Fax: 770-810-6995 [email protected]

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Page 1: CONTACT - Association County Commissioners of Georgia :

government

p u b l i s h e d b y :

G e O R G i A C O u N T y G O V e R N M e N TYearbook CountyLine

C O N T A C T :

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Association County Commissioners of Georgia

Nicole HudsonNaylor, LLCPhone: 770-810-6988Fax: [email protected]

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A s s O C i A T i O N C O u N T y C O M M i s s i O N e r s O f G e O r G i A | A C C G . O r G

0.1SECTION

About ACCG and Our IndustryGet to know ACCGAssociation County Commissioners of Georgia (ACCG) is a nonprofit

instrumentality of Georgia’s county governments. Formed in 1914 with 19

charter county members, today ACCG serves as the consensus-building,

training and legislative organization for all 159 county governments in the

state. With this primary charge, ACCG works to ensure the counties can

provide the necessary leadership, services and programs to meet the health,

safety and welfare needs of their residents.

Get to know this multibillion dollar state and local marketState and local governments collectively will spend $2.5 trillion this year.

They will spend more than $600 billion of that on goods and services alone.

And they employ 19.5 million people, representing 14.1% of all employment

in the United States.*

*Bureau of Labor Statistics, May 2007

Total state and local governments in Georgia will spend $77.4 billion this

year. They will spend $26.6 billion on education, $13.6 billion on health care

and $10 billion in other areas, including fuel and energy, waste/waste water

management and water supply.*

*USGovernmentSpending.com, FY 2009 Report

53% of readers perceive companies that advertise as more supportive of their profession and ACCG.

38% of readers are more likely to purchase products/services from companies that advertise in Georgia County Government magazine.

36% of readers recommend products/services for purchase.

53% of readers approve the purchase of products/services.

State Government Spending† Local Government Spending†

30.9%Health

40%Education 9.9%

Health

31.2%Other

24.6%Education

12.4%Welfare

11.9%Protection

13.8%Pensions 1.2%

Other

8.5%Transportation

6.6%Protection

7%General† Government Spending in Georgia – FY 2009

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A s s O C i A T i O N C O u N T y C O M M i s s i O N e r s O f G e O r G i A | A C C G . O r G

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ACCG Readership

Georgia’s county governments constitute the direct membership of ACCG. This encompasses 159 counties represented by

more than 800 county commissioners. The association’s constituency also includes 400 appointed county clerks, managers,

administrators and attorneys, and more than 30,000 full-time and part-time employees.

Reach 100% of county leaders in Georgia...

56%County Chairman, County Commissioner 81%

Elected

18%Appointed

17%Tax Commissioner

10%Probate Judge12%

Other*

5%County Clerk

1%Civil Service/Career

*Administrator, Agency Head, Clerk of Court, County Attorney, Purchasing Director, Sherriff

Advertising with ACCG will promote your message to the decision makers who direct budget spending. Don’t miss this unique opportunity to have your product or

service acknowledged in front of the people who count.

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A s s O C i A T i O N C O u N T y C O M M i s s i O N e r s O f G e O r G i A | A C C G . O r G

1.1

Our Print Products

government

NOVEMBER 2008 www.accg.org

• ACCG’s New Extension Fellows ProgramALSO INSIDE:

Floyd CountyGovernment that’s designed with citizens in mind

ACGM_1108 7530 94038.indd 1 11/21/08 10:15:10 AM

2008G E O R G I A C O U N T Y G O V E R N M E N TYearbook

ACGD_0008_C_T.indd 1 11/21/08 10:18:16 AM

Georgia County Government magazineGeorgia County Government, published 10 times per year, is mailed to every county

commissioner (about 3-5 per county), county manager/administrator, county attorney

and clerk in all 159 counties in Georgia. The magazine is also mailed to the members of

the Georgia Congressional Delegation, members of the Georgia General Assembly (180

House Members/56 Senators) and our Associate Members (Corporate Partners).

63% of readers take action from seeing an advertisement26% visited an advertiser’s Web site as a result of an ad25% discussed the ad with others20% saved an ad for reference19% referred an ad to someone else in their company11% contacted the company of more information

Georgia County Government YearbookOur annual directory, Georgia County Government Yearbook, is used as a valuable re-

source tool and purchasing guide for ACCG members throughout the year. Our members

are responsible for overseeing and approving purchases related to education, law enforce-

ment, health services and much more. Make sure the decision makers in each of Georgia’s

159 counties know about the products and services your business has to offer.

Advertising in Georgia County Government magazine and the Georgia County

Government Yearbook gives you direct, year-round exposure to all of Georgia’s counties

and those with purchasing power. Contact your Naylor account executive today to

reserve your space!

More than 3,800 readers with an average of 3 additional readers per copy

11,400 total readership

Kudos for Georgia County Government. Here’s what readers are saying about our publication:

“Georgia County Government just could be the best magazine out there for elected positions. The magazine is full of information about counties just like the one you live in. Thank you ACCG for all you do in this state and county.”

“This publication is full of very useful information. I would encourage all ACCG members to use this resource.”

“You need to read this magazine; it WILL help you in your service to the community!”

“Another source for job accomplishment.”

“In touch with the past, in tune with the present and eager for the future.”

governmentG e O R G i A C O u N T y G O V e R N M e N TYearbook

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A s s O C i A T i O N C O u N T y C O M M i s s i O N e r s O f G e O r G i A | A C C G . O r G

1.2

Editorial Calendar*

Issue FeaturesJanuary

Ships: December 2008 Bulloch County Georgia forestry Commission

FebruaryShips: January 2009

ACCG Training Program Newly elected Commissioners Conference Wrap-up Georgia Trauma system Applied demography Program

MarchShips: February 2009

Coffee, Bacon, Atkinson and Ware counties Public service Commission Associate Member Program Hot Topics in Human resources

AprilShips: March 2009

deKalb County Annual Meeting/Buyers’ Mart County excellence Awards The role of County Manager/Administrator Budget Cuts/revenue forecasting

May/JuneShips: April 2009

lowndes County Meet ACCG’s New leadership Annual Meeting Wrap-up Georgia’s 12 New regional Commissions

JulyShips: June 2009

dade, Walker and Catoosa counties ACCG financial services Public safety—fire safety

AugustShips: July 2009

Newton County Agency Head—Peace Officer

standards & Training The impact of Georgia’s Ports The Georgia Ports Authority

SeptemberShips: August 2009

early, Miller, seminole, decatur, Mitchell and Grady counties ACCG land initiative ACCG/ArCHe County Government

internship Program

OctoberShips: September 2009

Columbia County Pros/Cons of Consolidation ACCG insurance Program One Georgia Authority

November/December

Ships: November 2009 Water Plan update

Georgia County Government

YearbookShips: May 2009

up-to-date member contact information and annual buyers’ guide.

In every issue of Georgia County Government:

President’s MessageCounty MattersGeorgia’s Grand Old CourthousesExtension NewsResearch CornerCounty ParadeIndex to Advertisers/Advertiser.com

government

august 2008 www.accg.org

Transportation 2008Can Georgia’s Transportation

Network Keep Pace With Growth?

• Meet DOT Commissioner Gena Abraham

• Georgia’s Little-Known Anti-Discrimination StatuteALSO INSIDE:

*Editorial Calendar is tentative and subject to change without notice.

governmentG e O R G i A C O u N T y G O V e R N M e N TYearbook

• Meet DOT Commissioner Gena Abraham• Meet DOT Commissioner Gena Abraham• Meet DOT Commissioner Gena Abraham• Meet DOT Commissioner Gena Abraham• Meet DOT Commissioner Gena Abraham• Meet DOT Commissioner Gena Abraham

• Georgia’s Little-Known Anti-Discrimination Statute• Georgia’s Little-Known Anti-Discrimination Statute• Georgia’s Little-Known Anti-Discrimination StatuteALSO INSIDE:ALSO INSIDE:ALSO INSIDE:

governmentgovernmentgovernmentgovernmentgovernmentgovernment

OctOBER 2008 www.accg.org

• Institute for Georgia Enviro nmental Leadership

ALSO INSIDE:

Focus on South Georgia: Agricultural Heartland Welcomes Economic Diversity, High-Tech Research

2008 County Family Album

October 2008

Georgia C

ounty Governm

ent w

ww

.accg.org

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1.3

Net Advertising Rates

government

Full Color Rates

Black-and-White Rates

Direct Mail Rates and InformationAdvertise your products and services by including your flyer, brochure or postcard in the clear plastic bag in which Georgia County Government is mailed. Whether you are pro-moting an event, a new product or your entire product line, placing a direct mail piece in our polybag with the publication will ensure tremendous exposure for your company.

NEW FEATURE! In addition to the printed version, Georgia County Government is also produced in an identical, interactive digital edition. You now have the option to in-clude your direct mail piece as an attachment to the digital version for a nominal fee. To be included, advertisers must supply the digital file of the direct mail piece to Naylor—high-resolution PDF is preferred. If you would like to re-create your direct mail piece as an animated Flash file, additional charges apply.

All Rates Include eMagazine LinksRevisions and Proofs: $50.00

Position Guarantee: 15% Premium

Size 1x 3x 6x 10xDouble Page Spread $2,519.50 $2,399.50 $2,269.50 $2,149.50

Outside Back Cover $1,779.50 $1,689.50 $1,609.50 $1,519.50

Inside Front or Inside Back Cover $1,739.50 $1,659.50 $1,569.50 $1,489.50

Full Page $1,389.50 $1,319.50 $1,259.50 $1,189.50

2/3 Page $1,129.50 $1,069.50 $1,019.50 $959.50

1/2 Page $979.50 $929.50 $879.50 $829.50

1/3 Page $829.50 $789.50 $749.50 $709.50

1/4 Page $669.50 $639.50 $599.50 $569.50

1/6 Page $459.50 $439.50 $409.50 $389.50

1/8 Page $359.50 $339.50 $319.50 $309.50

Size 1x 3x 6x 10xFull Page $929.50 $879.50 $839.50 $789.50

2/3 Page $719.50 $709.50 $649.50 $609.50

1/2 Page $649.50 $619.50 $589.50 $549.50

1/3 Page $519.50 $489.50 $469.50 $439.50

1/4 Page $389.50 $369.50 $349.50 $329.50

1/6 Page $329.50 $309.50 $299.50 $279.50

1/8 Page $299.50 $289.50 $269.50 $259.50

Surfaces Rates w/eLink1-Page ( 2 surfaces) $849.50 $999.50

2-Page (4 surfaces)** $1,059.50 $1,259.50

Postcard $849.50 $999.50

Advertiser indemnifies Naylor, LLC and the Association against losses or liabilities arising from this advertising. Naylor, LLC assumes no liability whatsoever, except to the extent of a one time paid advertisement of the same specification, in the next or similar publication, if any proven or admitted errors or omissions have occurred. Payment is due upon receipt of the invoice. Interest shall be charged at 2% per month compounded to yield 26.82% per year on overdue accounts. A charge of $32.00 will be levied against all returned checks. Revisions to previously submitted ad copy are subject to additional charges. In the event of a contract cancellation, the advertiser/or agency agrees to repay Naylor, LLC any discounts granted for multiple insertions less any discount applicable for the number of insertions completed in the contract. All cancellations must be received in writing prior to the advertising sales deadline. All premium positions are non-cancelable. Prices are net of agency commission. Ads may also appear in an online version of the publication(s).

Net Rates*– Pieces Furnished by Advertiser

*Advertisers placing a display ad and direct mail piece in same publication will receive a 25% discount, to be applied to the ad of lesser value.

**3-Pages/6-Surfaces or more available; quotes supplied upon request.

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1.4

Net Advertising Rates

G e O R G i A C O u N T y G O V e R N M e N TYearbook

Full Color Rates

Black-and-White Rates

Direct Mail Rates and InformationAdvertise your products and services by including your flyer, brochure or postcard in the clear plastic bag in which Georgia County Government Yearbook 2009 is mailed. Whether you are promoting an event, a new product or your entire product line, placing a direct mail piece in our polybag with the publication will ensure tremendous exposure for your company.

Revisions and Proofs: $50.00Position Guarantee: 15% Premium

Size 1xDouble Page Spread $3,419.50

Outside Back Cover $3,059.50

Inside Front or Inside Back Cover $2,879.50

Full Page $2,349.50

2/3 Page $2,129.50

1/2 Page $1,899.50

1/3 Page $1,129.50

1/4 Page $789.50

1/6 Page $599.50

1/8 Page $459.50

Size 1xFull Page $1,489.50

2/3 Page $1,279.50

1/2 Page $949.50

1/3 Page $719.50

1/4 Page $559.50

1/6 Page $449.50

1/8 Page $359.50

Surfaces Rates1-Page ( 2 surfaces) $1,589.50

2-Page (4 surfaces)** $1,979.50

Postcard $1,589.50

Net Rates*– Pieces Furnished by Advertiser

*Advertisers placing a display ad and direct mail piece in same publica-tion will receive a 25% discount, to be applied to the ad of lesser value.

**3-Pages/6-Surfaces or more available; quotes supplied upon request.

Advertiser indemnifies Naylor, LLC and the Association against losses or liabilities arising from this advertising. Naylor, LLC assumes no liability whatsoever, except to the extent of a one time paid advertisement of the same specification, in the next or similar publication, if any proven or admitted errors or omissions have occurred. Payment is due upon receipt of the invoice. Interest shall be charged at 2% per month compounded to yield 26.82% per year on overdue accounts. A charge of $32.00 will be levied against all returned checks. Revisions to previously submitted ad copy are subject to additional charges. In the event of a contract cancellation, the advertiser/or agency agrees to repay Naylor, LLC any discounts granted for multiple insertions less any discount applicable for the number of insertions completed in the contract. All cancellations must be received in writing prior to the advertising sales deadline. All premium positions are non-cancelable. Prices are net of agency commission. Ads may also appear in an online version of the publication(s).

“In just five business days, our ad has generated more leads than we ever imagined—over 100 in one week, and they are all serious buyers —I would highly recommend that your clients consider the direct mail piece, in addition to their normal display advertising program.”

–Julie Cosens, LocateUnderground.com Naylor Advertiser, Georgia Rural Water Association

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A s s O C i A T i O N C O u N T y C O M M i s s i O N e r s O f G e O r G i A | A C C G . O r G

1.5

1/2 PAGeVerTiCAl/

islANd

1/3 PAGesquAre

1/3 PAGeHOrizONTAl

1/3 PAGeVerTiCAl

1/4 PAGe HOrizONTAl

1/4 PAGe VerTiCAl

1/6 PAGeHOrizONTAl

1/6 PAGeVerTiCAl

1/8 PAGe HOrizONTAl

1/8 PAGeVerTiCAl

full PAGeNO Bleed

dOuBle PAGe sPreAdfull PAGe

Bleed

1/2 PAGe lONGVerT.

1/2 PAGe HOrizONTAl

2/3 PAGeVerTiCAl

2/3 PAGeHOrizONTAl

2.166" x 9.5"7" x 3"4.583" x 4.583"

4.583" x 3.333" 3.333" x 4.583"

17" x 11.125" 7" x 9.5" 8.625" x 11.125"

7" x 6.333" 4.583" x 9.5"

4.583" x 2.166"

7" x 4.583"

2.166" x 4.583"

3.333" x 9.5"

3.333" x 2.166"

4.583" x 7"

2.166" x 3.333"

Ad Specifications

governmentG e O R G i A C O u N T y G O V e R N M e N TYearbook

Artwork RequirementsAll digital color and grayscale artwork must be supplied at 300 dpi. Line art must be supplied at 600 dpi. High res PDF, EPS, TIFF and JPEG files are accepted. Images from the Web are not suitable for printing. All color artwork must be in CMYK mode, black-and-white artwork must be in either grayscale or Bitmap mode. RGB mode artwork is not accepted and if supplied will be converted to CMYK mode, which will result in a color shift. All screen and printer fonts as well as linked images must be supplied if not embedded in the file. Text placed outside the live area within any full-page or DPS ads may be cut off. Please keep text within the live area at all times.

Digital Ad Copy SubmissionGo to the Naylor Web site at www.naylor.com and click on Ad Upload. Lo-cate your publication code, advertising order number and advertising code in the box at the top, right-hand side of your advertising space contract. Sim-ply fill in your company’s contact information along with these three pieces of information, browse for your file and click submit. Changes or corrections resulting from problems of supplied material will be billed at cost plus 15%.

Production ServicesNaylor provides professional ad assembly and layout to non-agency clients at no charge to the client.

TermsPayment due upon receipt of invoice. Interest shall be charged at 2% per month compounded to yield 26.82% per year on overdue accounts. A charge of $30 will be levied for returned checks.

CancellationsIn the event of cancellation of a contract, the client agrees to repay Naylor, LLC any discounts granted for multiple insertions less discount applicable for the number of insertions completed in the contract period. All premium positions and direct mailer pieces are non-cancelable. All cancellations must be received in writing prior to the advertising sales deadline. A charge of $30 will be levied for returned checks.

Ad Agency CommissionsAll prices are net. Ad agency commissions are not included in quoted price.

Shipping InstructionsShip all advertising materials to the attention of your account executive at:

Naylor, LLC 12600 Deerfield Parkway, Suite 350 | Alpharetta, GA 30004Tel.: (800) 796-2638 | Fax: (770) 810-6995

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eMagazine

Online Products

government

In addition to print, Georgia County Government magazine is also available

in a fully interactive digital version. Members and readers receive each issue

via e-mail, and each new issue is posted on the ACCG Web site. Readers can

also click on ads and go directly to an advertiser’s Web site. A full archive of

past issues is available for a 12-month period, ensuring the longevity for your

online presence.

eToolbarBe in front of readers the entire time they are browsing the digital edition

magazine! Your company name is displayed on the toolbar, found in the

top-right corner of every page of the digital edition. This is an EXCLUSIVE

advertising opportunity, as only one company can sponsor the toolbar.

eSponsorshipBe the first ad readers see! Your message will be prominently displayed di-

rectly across from the cover of the magazine. This is an EXCLUSIVE adver-

tising opportunity, as only one company can sponsor each digital edition.

eLink: FREE! eLinks increase traffic from your ad in the digital edition to your company’s Web site

or a corporate e-mail address. All of our advertising options include this upgrade.

$509.50 per issueJPEG only: 250 x 50 pixels

$1,009.50 per issue JPG, GIF or Flash: 645 x 465 pixels

Video: 431 x 277 pixels

Be the first ad readers see. eSponsorship and eToolbar

opportunities are exclusive and awarded on a first-come, first-

served basis. Contact your Naylor account executive today to

secure your spot!

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2.2 Online Products

eNewsletterCountyLineCountyLine, an electronic newsletter, is e-mailed monthly to all ACCG

members. The newsletter contains pertinent association and industry informa-

tion, including business advice, legislative updates, upcoming event information

and more. Because all monthly newsletters are archived on the ACCG Web site,

your advertisement will have year-round exposure to members.

There is space for only 4 advertisers in the official ACCG eNewsletter. Contact your Naylor account executive today to reserve your spot!

Vertical Banners

3 Months: $1,5006 Months: $2,700

12 Months: $4,800JPG or GIF: 120 x 240 pixels

100kb file size limit

Only four advertisers per issue