content marketing is effective in seo

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Team Members Sitting Here

Note:

“Content should be for humans, not for Search results”

Agenda……! Content Importance In SEO

Why do we need a Content Writer??

Google Authorship

How Google take action against a website

Author Rank

Today’s Factors In This Presentation

1. Factors Why and How Content Is Important

2. Google Authorship

Factors Why Content Is Important

Google choose unique content Reader don’t want to waste its time Fully informative Content Google Put That Site On top Better Chance To appear on the Top

of SERPS Page Rank Up

Unique Content

Google Choose Unique Content

1. Wants to improve reading standards

2. Make easy and valuable search results for its users.

3. Don’t Like Copied or spinned content.

Reader don’t want to waste its time

1. Reader wants good results

2. It wants to get short but informative things

3. We need to put genuine Content for readers

4. Google give top position to unique content

Fully informative Content

1. Seeks readers interest

2. Don’t go away from the title

Google Put That Site at Top1. Google finds the visitors trust

2. Google also checks the time spend by someone on a website

3. Unique content about the relative query put at top

Better chance to ranking top at SERPS

1. Continuously providing batter content is key2. Google appreciate that informative content and

want to put that site at top for visitors3. Gain Visitor’s and Google Trust

Effect on Page Rank

1. A basic factor/condition for PR

Google Authorship

How it works and beneficial for SEO Business with Google G+ give authority to Content Google wants to introduce the real authors

with images and personality Author Rank

How It Works

1. A Trusty Chain among Google and website

2. Link chain between Google and website

3. Sharing with Google profile reference

Business with Google

1. We authorize web page in SERPs

2. Can target our desired customers

G+ give authority to Content

1. Verified Content form the website and author both

2. Visitors can find the original creator

Google wants to introduce the real authors with images and personality

1. Visitors are important

2. Don’t show doubtful results

3. Personality of author matters

4. Important to be real

Author Rank

Questions ???????