content strategy trends and forecasts: real data
DESCRIPTION
Ever wondered what the trend and forecast looks like in Google for Content Strategy and related fields? Copywriting and Social Marketing both see downward trends; Content Marketing is spiking upwards; and Content Strategy is growing very slowly. This indicates that copywriting is being supplanted by true strategy... and also that 2013's buzz-phrase 'content marketing' is having an impact on news headlines around the world. Is it sustainable? I guess we wait and see. This is a slideshare version of the original post at http://brutalpixie.com/content-strategy-trends-forecasts-real-data.TRANSCRIPT
Content Strategy:Trends, Forecasts, and Regional Interest
A Slideshare by Brutal Pixie
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Content Strategy:Topics & Interest Over time
2005 - 2014
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LEGEND: Yellow = Copywriting, Green = Social Marketing, Red = Content Marketing, Purple = Social Media Strategy, Blue = Content Strategy
Regional Interest:Content Marketing
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Regional Interest:Copywriting
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Regional Interest:Social Marketing
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Regional Interest:Social Media Strategy
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Regional Interest:Content Strategy
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