copyright © 2010 mark logic corporation. all rights reserved.1 getting references right - how...

Copyright © 2010 Mark Logic Corporation. All rights reserved. 1

Getting References Right - How Semantic Technology Helps Linking, Findability and Analysis

Beverly Jamison, Senior Director, ITS Architecture and Publishing Solutions of APA

Matt Turner, Principal Media Consultant, Mark Logic Corporation

March 23rd 2010

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Agenda

Introduction

References can be smart

References can be made even smarter

The anatomy of a reference (structure)

The physiology of a reference helps make them smarter (creating semantics from that structure)

The role of the smart repository

Conclusion


Agenda

Introduction

References are famous forSupporting an author’s claims

Leading the reader to interesting new content

Showing which authors this article’s author reads

Having a significant error rate (See Journal of the American Medical Informatics AssociationVolume 12, Issue 2, March-April 2005, Pages

225-229, er 228…)

Semantics in actionReferences are packed with structure and information relative to their compact size and are a great place to apply technology

Applying these technologies to references showsThat semantics make references more useful

A mix of intelligent tools and comparison against canonical resources gets the job done

A smart repository for content ties it all together


Agenda

References can be smarter than they look on first glance

They can help people find content related to the article, chapter, book, etc. being read

They can help people locate desired subjects by searching them

They are helpful for analysis

They contain useful entities such as journals, books, authors, etc.

Let’s take a quick look through http://psycnet.apa.org


Agenda

References can be made even smarter

They can be connected to sources with unique identifiers, with those unique identifiers usually connected to additional information and servicesThey can be part of a more sophisticated network of linkingThey can be used to disambiguate the meaning of terms and provide better search resultsThey can be used to disambiguate authors and correctly match authors with their publications

http://markprod.apa.org:8025/citedrefs/journal-title-uidlink-analysis-and-statistics.xqy


Agenda

How we make them smarterYou need to know the anatomy of a reference

ref express + MarkLogicAuthors, Dates, Locations (usually needs an associated network)Journal title / Book title / other container title, Article/chapter title,etc.http://mark-dev.apa.org:8431/citedrefs/nlm-citedrefs-analyzer.xqy?uid=200921421-005 http://pi-wf.apa.org/refXpress/Search.aspx

Then you can work with the physiology of a referenceRef express phase II – using what we learned from the parsing to add intelligenceReference matching (ML XQuery, CrossRef, Medline)Canonicalizing, alphabetizing, and our beloved Em DashesReference correction (compare / correct)Reference analysis: http://markprod.apa.org:8025/citedrefs/analysis-and-statistics.xqy

You need to link it all together in a single repository


Getting the most out of Semantics: XML Server as Smart Repository

How can you get the most out of your semantic work?

Use the right modelStore as XMLXML structureXML semantics

Use the right toolXML Server as Smart Repository

Understands XML structureUnderstands XML semantics

Has the features to create information productsStore, Search, Analyze and Deliver

Has flexibility for agilityTo change and adapt as new semantics are added

Can be the center of your semantic processes


Syst Diagram

Ref ExpressRef Express Delivery System

Delivery System

Journal Content

2 pass

AnalysisAnalysis

IntegrationIntegration Reference Matching

Reference Matching

External References

End Users

Business Users

APA Smart Repository


Smart Repository For APA

Single, core repository for content

Workflow around system – systems are built outward from repository

Leverages structure

Natively stored

Agile and adaptive

Enables semantic functionality – reference matching in Xquery

Provides unique views of content

Enables continuous improvement


Smart References for APA

Getting references right helps

Users can find content they want

. . . and find new information they didn’t know about

APA leverage their content

… and see the trends and big picture relationships

A real example of semantics in action

copyright © 2010 mark logic corporation. all rights reserved.1 getting references right - how...

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