copyright © 2015, technology futures, inc. · (telenor) 4.2004, pp. 32-42. nominal range 1.5 mb/s...
TRANSCRIPT
Copyright © 2015, Technology Futures, Inc. 1
Copyright © 2015, Technology Futures, Inc. 2
Lawrence Vanston, Ph.D.President,Technology Futures, Inc. [email protected]
International Institute of Forecasters
35th International Symposiumon Forecasting
June 21 – 24, 2015
Riverside, California - USA
Broadband Access in America:
Status, Forecasts, and Politics
13740 Research Blvd., Bldg. C-1 • Austin, Texas 78750
+1 512 258-8898 • www.tfi.com
Copyright © 2015, Technology Futures, Inc. 3
TFI Broadband Forecasts, 1990s
Copyright © 2015, Technology Futures, Inc. 4
A Facsimile of the Future: Forecasts of Markets and Technologies, Lawrence K. Vanston,
William J. Kennedy, and Samia El-Badry-Nance (1991)
Computer-Based Imaging and Telecommunications: Forecasts of Markets and Technologies,
Lawrence K. Vanston, Samia El-Badry-Nance, William J. Kennedy, and Nancy E. Lux (1992)
Interactive Multimedia and Telecommunications: Forecasts of Markets and Technologies, Julia
Marsh and Lawrence K. Vanston (1992)
Local Area Network Interconnection and Telecommunications, Bruce R. Kravitz and Lawrence K.
Vanston (1992)
Video Communications, Lawrence K. Vanston, Julia Marsh, and Susan M. Hinton (1992)
Telecommunications for Television/Advanced Television, Lawrence K. Vanston, Julia Marsh, and
Susan M. Hinton (1992)
New Telecommunications Services and the Public Telephone Network, Lawrence K. Vanston
(1993)
All Technology Futures, Inc.
Copyright © 2015, Technology Futures, Inc. 5
U.S. Digital Households,1996 TFI Forecast
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
1990 1995 2000 2005 2010 2015 2020
Pe
rcen
tage
of
Hou
se
ho
lds
Year
Households Using Digital Services
Households Using Digital Services(incl. ISDN,xDSL,Cable Modems)
MM Online/InternetHouseholds
Copyright © 2015, Technology Futures, Inc. 6
U.S. Broadband Households, 1996 TFI Forecast
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
1995 2000 2005 2010 2015 2020
Pe
rce
nta
ge
of
Ho
use
ho
lds
Year
Households Using Digital Services -Minimum Competitive Data Rates
1.5 Mb/s18 kft
6Mb/s10 kft
24 Mb/s3 kft
100 Mb/s& Above1 kft @52 Mb/s
Digital Services1.5 Mb/s& Above
Maximum loop lengthsshown in italics
Copyright © 2015, Technology Futures, Inc. 7
Average Data Rate, 1996 TFI Forecast
0.01
0.10
1.00
10.00
100.00
1995 2000 2005 2010 2015 2020
Ave
rage
Da
ta R
ate
(M
b/s
)
Year
Home Digital Services -Average Data Rate
28 Kb/s
64 Kb/s
1.5 Mb/s
6 Mb/s
24Mb/s
50 Mb/s
100 Mb/s
Annual Increase: 50%
Copyright © 2015, Technology Futures, Inc. 8
Constant Percentage Rate of Advance
• Most new technologies progress this way
• Rates will continue if:
– The improvement is technically possible
– Basic approach remains the same
– Demand, utility, need continue
From TFI’s Technology Forecasting Seminar
Copyright © 2015, Technology Futures, Inc. 9
U.S. Minimum Broadband Availability & Broadband Households, 1996 TFI Forecast
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
1995 2000 2005 2010 2015 2020
Pe
rce
nta
ge
of
Ho
use
ho
lds
Year
Home Digital Availability and Subscribers -1.5 Mb/s & Above
AVAILABILITY1.5 Mb/s& Above
SUBSCRIBERS1.5 Mb/s& Above
Take-Rate
Copyright © 2015, Technology Futures, Inc. 10
Adoption and Availabilty
• Adoption, the percentage of the potential market that has adopted the service (e.g., subscribers), aka, Market Penetration
• Availability, the percentage of the potential market that has the service available (e.g., homes passed) which reflects the deployment of network technology
• Take Rate = Adoption / Availability
= Subscribers / Homes Passed
Copyright © 2015, Technology Futures, Inc. 11
Original Source: Telecommunications for Television/Advanced Television: Forecasts
of Markets and Technologies, Lawrence K. Vanston, Julia A. Marsh, and Susan M.
Hinton, Technology Futures, Inc., 1992.
Recent Paper: Forecasting Communications Services: Technology
Deployment and Customer Adoption, Lawrence K. Vanston, 2nd
Workshop on ICT and Innovation Forecasting, Paris,
May 27-28, 2015
Copyright © 2015, Technology Futures, Inc. 12
U.S. Broadband* Households,1999 TFI Forecast
Analogy Country Range b
Radio U.S. 1922-1940 .1803Color TV U.S. 1955-1992 .1843Television U.S. 1946-1960 .3175CD Player U.S. 1986-1994 .1651VCR U.S. 1979-1994 .2337Pay cable U.S. 1973-1981 .2121
Average .2155
“b” value implied by analogies .2155
Lawrence Vanston, Forecasts for
Internet/Online Access, Presentation to 17th
Annual ICFC Conference, Denver,
Colorado, June 15-18, 1999.
*Broadband = High-speed
Digital Access
Copyright © 2015, Technology Futures, Inc. 13
U.S. Minimum Broadband Availability & Broadband* Households, 1999 TFI Forecast
Lawrence Vanston, Forecasts for Internet/Online
Access, Presentation to 17th Annual ICFC
Conference, Denver, Colorado, June 15-18, 1999.
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
1995 2000 2005 2010 2015 2020
Year
Percen
tage o
f U
.S.
Ho
useh
old
s
High-speed Digital
Access Households
Minimum Availability
Cable Modem
Estimate
*Broadband = High-speed Digital Access
Copyright © 2015, Technology Futures, Inc. 14
U.S. Availability & Adoption of Broadband (1998-2010)
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
1995 2000 2005 2010 2015 2020
Pe
rce
nta
ge
of
Ho
use
ho
lds
Year
Actual Availability(Homes Passed)
bf = .56
Subscribers
bg= .24
Source: Technology Futures, Inc.
2015
Bro
adband A
ccess
bg / bf = .42 Minimum
Availability
bg / bf = .33
Data Source: Kagan and FCC
Copyright © 2015, Technology Futures, Inc. 15
U.S. Broadband Households, 1999 TFI Forecast
Lawrence Vanston, Forecasts for Internet/Online
Access, Presentation to 17th Annual ICFC
Conference, Denver, Colorado, June 15-18, 1999.
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
1995 2000 2005 2010 2015 2020
Year
Pe
rce
nta
ge
of H
ou
se
ho
lds
1.5 Mb/s18Kft
6Mb/s10Kft
24 Mb/s3Kft
100 Mb/s& Above1Kft @
52 Mb/s
Digital Services
1.5 Mb/s
& Above
Maximum loop lengthsshown in italics
Nominal Range
1.5 Mb/s Less than 3 Mb/s
6 Mb/s At least 3 Mb/s and less than 10 Mb/s
24 Mb/s At least 10 Mb/s and less than 100 Mb/s
100 Mb/s At least 100 Mb/s
Copyright © 2015, Technology Futures, Inc. 16
TFI Broadband Forecasts, 2000s
Copyright © 2015, Technology Futures, Inc. 17
U.S. Broadband Households, 2004 TFI Forecast
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
1995 2000 2005 2010 2015 2020 2025
Year
Pe
rce
nta
ge
of
Ho
us
eh
old
s
1.5
Mb/s
6
Mb/s
24
Mb/s
100 Mb/s
& Above
All Broadband
Households
Source: Technology Futures, Inc.
Lawrence Vanston and Ray Hodges, Technology Forecasting
for Telecommunications, Telektronikk
(Telenor) 4.2004, pp. 32-42.
Nominal Range
1.5 Mb/s Less than 3 Mb/s
6 Mb/s At least 3 Mb/s and less than 10 Mb/s
24 Mb/s At least 10 Mb/s and less than 100 Mb/s
100 Mb/s At least 100 Mb/s
VHS
Broadband
Copyright © 2015, Technology Futures, Inc. 18
Trend in Residential Access Data Rates
M o d em an d D S L S p eed s
1500
6000
24000
0.3
1.2
2.4
9.614.4
28.8
56.0
96000
0.1
1.0
10.0
100.0
1000.0
10000.0
100000.0
1980 1985 1990 1995 2000 2005 2010 2015
Year
Da
ta R
ate
(K
b/s
)
A na log M odem S peeds
(r=40% )
D S L S peeds
(r=41% )Perform ance incr eases
on average 4 t im es e very
4 years.
IBC, London, 10 October 2001London Marriott Hotel
Copyright © 2015, Technology Futures, Inc. 19
Trend in Residential Access Data Rates
28.814.4
2.4
0.3
1.2
9.6
56.0
50000 100000
24000
6000
1500
0
1
10
100
1000
10000
100000
1000000
1980 1990 2000 2010 2020
Year
No
min
al D
ata
Ra
te (
Mb
/s)
Analog
Modems
Broadband
Performance Increases
4 times every 4 years
(42% annually)
Source: Technology Futures, Inc.
2007
Bro
adband A
ccess
Copyright © 2015, Technology Futures, Inc. 20
Forecasted Life-cycle for Standard DSL circa 2004
Copyright © 2015, Technology Futures, Inc. 21
Broadband Minimum Availability24 Mb/s & Above
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
2005 2010 2015 2020 2025
Year
Pc
t o
f H
ou
se
ho
lds
Source: Technology Futures, Inc.
Minimum
Required
Availability,
24 Mb/s & AboveBroadband
Subscribers,
24 Mb/s & Above
Lawrence Vanston and Ray Hodges, Technology
Forecasting for Telecommunications, Telektronikk
(Telenor) 4.2004, pp. 32-42.
Copyright © 2015, Technology Futures, Inc. 22
U.S Broadband Households, 2008 TFI Forecast
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
1995 2000 2005 2010 2015 2020 2025
Year
Pe
rce
nta
ge
of
Ho
us
eh
old
s
1.5
Mb/s
6 Mb/s
24 Mb/s
100 Mb/s
& Above
All Broadband
Households
Source: Technology Futures, Inc.
2008
Bro
adband A
ccess 50 Mb/s
Data Source: FCC. Speeds are based on DSL &
FTTL data. Excludes mobile w ireless broadband
Lawrence Vanston and Ray Hodges, Transforming
the Local Exchange Network, 4th Edition,
Technology Futures, Inc., 2008
Nominal Range
1.5 Mb/s Less than 3 Mb/s
6 Mb/s At least 3 Mb/s and less than 10 Mb/s
24 Mb/s At least 10 Mb/s and less than 25 Mb/s
50 Mb/s At least 25 Mb/s and less than 100 Mb/s
100 Mb/s At least 100 Mb/s
VHS
Broadband
Copyright © 2015, Technology Futures, Inc. 23
VHS Fiber Adoption (Telco Operators)
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
2005 2010 2015 2020Year
Pe
rce
nta
ge
of
Ac
ce
ss
Lin
es
Source: Technology Futures, Inc.
Verizon
FiOS
AT&T
U-Verse
2008
Others estimated to
lag industry avg
by ~1.5 years
Bro
adband A
ccess F
iber
Industry
Average
Leading ILECs
Lawrence Vanston and Ray Hodges, Transforming
the Local Exchange Network, 4th Edition,
Technology Futures, Inc., 2008
Copyright © 2015, Technology Futures, Inc. 24
Industry VHS Fiber Deployment Compared to VHS Broadband Availability Requirement (Telco Operators)
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
2005 2010 2015 2020Year
Pe
rce
nta
ge
of
Ac
ce
ss
Lin
es
Source: Technology Futures, Inc.
Industry
VHS Fiber
2008
Bro
adband A
ccess F
iber
VHS Broadband
(24 Mb/s & Above)
Required Availability
Lawrence Vanston and Ray Hodges, Transforming
the Local Exchange Network, 4th Edition,
Technology Futures, Inc., 2008
Copyright © 2015, Technology Futures, Inc. 25
TFI Broadband Forecasts, 2010s
Copyright © 2015, Technology Futures, Inc. 26
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
1995 2000 2005 2010 2015 2020 2025
Year
Pe
rce
nta
ge
of
Ho
us
eh
old
s
1.5
Mb/s6 Mb/s
24
Mb/s
50
Mb/s
All Broadband
Households
Source: Technology Futures, Inc.
2013
Bro
adband A
ccess
100 Mb/s
& Above
Data Source: FCC. Data excludes mobile
w ireless broadband
Lawrence Vanston and Ray Hodges, Transforming
the Local Exchange Network, 6th Edition,
Technology Futures, Inc., 2013
U.S Broadband Households, 2013 TFI Forecast
Nominal Range
1.5 Mb/s Less than 3 Mb/s
6 Mb/s At least 3 Mb/s and less than 10 Mb/s
24 Mb/s At least 10 Mb/s and less than 25 Mb/s
50 Mb/s At least 25 Mb/s and less than 100 Mb/s
100 Mb/s At least 100 Mb/s
VHS
Broadband
Copyright © 2015, Technology Futures, Inc. 27
VHS Broadband Deployment by Type (Telco Operators)
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
2005 2010 2015 2020 2025Year
Pe
rce
nta
ge
of
Ho
us
eh
old
s
Source: Technology Futures, Inc.
FTTP
ILECs
FTTN
ILECs
2013
Bro
adband A
ccess F
iber
Industry
Large ILECs
Middle Scenario
Rural
Areas
Lawrence Vanston and Ray Hodges, Transforming
the Local Exchange Network, 6th Edition,
Technology Futures, Inc., 2013
Copyright © 2015, Technology Futures, Inc. 28
VHS Broadband Deployment, Middle Scenario (Telco Operators)
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
2005 2010 2015 2020 2025Year
Pe
rce
nta
ge
of
Ho
us
eh
old
s
Source: Technology Futures, Inc.
2013
Bro
adband A
ccess F
iber
Rural
Areas
Large ILECs
Middle Scenario
Non-
Rural
Areas
Homes Passed,
VHS Broadband
Wireless Broadband
and other VHS BB Techs
Lawrence Vanston and Ray Hodges, Transforming
the Local Exchange Network, 6th Edition,
Technology Futures, Inc., 2013
Copyright © 2015, Technology Futures, Inc. 29
VHS Broadband Availability and Deployment (Telco Operators)
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
2005 2010 2015 2020 2025Year
Pe
rce
nta
ge
of
Ho
us
eh
old
s
Source: Technology Futures, Inc.
2013
Bro
adband A
ccess F
iber
Large ILECs
Middle Scenario
Homes Passed,
VHS Broadband
VHS BB
Req Avail
50 Mb/s
Req Avail
100 Mb/s
Req Avail
2 year lag
5 year lag
Lawrence Vanston and Ray Hodges, Transforming
the Local Exchange Network, 6th Edition,
Technology Futures, Inc., 2013
Copyright © 2015, Technology Futures, Inc. 30
U.S. Population Density
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
1 10 100 1,000 10,000 100,000
Pe
rce
nta
ge
of
Po
pu
lati
on
Population per Sq Mile
Source: Technology Futures, Inc.
Pop D
ensity
Data Source: U.S. Census Bureau
1 Sq Mile = 2.6 Sq km
Copyright © 2015, Technology Futures, Inc. 31
Why forecasting deployment by individual network operators is difficult
• Geographic factors, including density
• Regulatory and other government factors
• Aerial vs Buried Cable
• Financial, competitive, and demographic factors
Copyright © 2015, Technology Futures, Inc. 32
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
1995 2000 2005 2010 2015 2020 2025
Pe
rce
nta
ge
of
Ho
us
eh
old
s
Year
1.5Mb/s
6 Mb/s
24Mb/s
50 Mb/s
All BroadbandHouseholds
Source: Technology Futures, Inc.
2014
Bro
adband A
ccess
100Mb/s
Data Source: FCC. Data excludes mobile wireless broadband
300 Mb/s& Above
Nominal Range*
1.5 Mb/s Less than 3 Mb/s
6 Mb/s At least 3 Mb/s and less than 10 Mb/s
24 Mb/s At least 10 Mb/s and less than 25 Mb/s
50 Mb/s At least 25 Mb/s and less than 100 Mb/s
100 Mb/s At least 100 Mb/s and less than 300 Mb/s
300 Mb/s At least 300 Mb/s (includes 1 Gb/s)
U.S Broadband Households, 2015 TFI Forecast
*These are based on downstream, but
upstream is becoming important also.
Copyright © 2015, Technology Futures, Inc. 33
Broadband Substitution Curves, 2015
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
1995 2000 2005 2010 2015 2020 2025
Pe
rce
nta
ge
of
Ho
use
ho
lds
Year
6 Mb/s& Above
24 Mb/s
Source: Technology Futures, Inc.
50 Mbs& Above
1.5 Mb/s& Above
2014
Bro
adband A
ccess
100 Mbs& Above
300 Mbs& Above
`
Data Source: FCC. Data excludes mobile wireless broadband
Lifecycle (t) =
Substitution (t) – Next Substitution (t)
Copyright © 2015, Technology Futures, Inc. 34
Resulting Average Data Rate
0.010
0.100
1.000
10.000
100.000
1995 2000 2005 2010 2015 2020
Ave
rag
e D
ata
Ra
te (
Mb
/s)
YearSource: Technology Futures, Inc.
TrendLine
WeightedAverage
2014
Bro
adband A
ccess
Growth Rate = 33%
Copyright © 2015, Technology Futures, Inc. 35
Caveat: The generations reflect historic trends in nominal bandwidth demand. Market forces may accelerate these without a corresponding acceleration in actual bandwidth requirements.
Example: 300 Mb/s & Above may include a lot of “pre-mature” Gigabit!
Copyright © 2015, Technology Futures, Inc. 36
Trend in Residential Access Data Rates
0.3
1.22.4
9.614.4
28.856.0
1,500
6,000
24,000
50,000 100,000
300,000
1,000,000
0
1
10
100
1,000
10,000
100,000
1,000,000
1980 1985 1990 1995 2000 2005 2010 2015 2020
No
min
al D
ata
Ra
te (
Mb
/s)
Year
AnalogModems
Broadband
Performance Increases4 times every 4 years
(42% annually)
Source: Technology Futures, Inc.
2014
Bro
adband A
ccess
Note: 1 Gb/s wasn’t “due” until 2018
Copyright © 2015, Technology Futures, Inc. 37
Conclusion
• We have been able to forecast the progress of broadband in the U.S. with reasonable accuracy over a period of 20+ years via – Analysis of drivers and constraints– Adaptions of basic exponential and S-shaped
curves applied to minimal data
• This progress has occurred in the U.S. under market forces with minimal government involvement or regulation
Copyright © 2015, Technology Futures, Inc. 38
Forecast
• The same forecasting approach is likely to work in the future
• Continued progress is likely to continue in the future if we don’t let “politics” mess it up (which we probably won’t)
Copyright © 2015, Technology Futures, Inc. 39
Key Players
• The Service Providers (Cable TV and Telcos)
• The Application Providers (Google, Netflix, Facebook, etc.)
• The Federal Communications Commission (FCC)
• Consumers
Copyright © 2015, Technology Futures, Inc. 40
Comparative Broadband Statistics as a Political Weapon
Copyright © 2015, Technology Futures, Inc. 41
Highspeed and Standard Coverage by Technology - 2012
Source: FCC, Fourth International Broadband Data
Report (2015), https://www.fcc.gov/document/fourth-
international-broadband-data-report-2015
Copyright © 2015, Technology Futures, Inc. 42
Total Highspeed Broadband Coverage by Country, Dec 2012
Source: FCC, Fourth International
Broadband Data Report (2015),
https://www.fcc.gov/document/fourth-
international-broadband-data-report-2015
“Highspeed” = 25 Mb/s (U.S.)
= 30 Mb/s (Europe)
Copyright © 2015, Technology Futures, Inc. 43
Rural Highspeed Broadband Coverage by Country, Dec 2012
Source: FCC, Fourth International
Broadband Data Report (2015),
https://www.fcc.gov/document/fourth-
international-broadband-data-report-2015
Copyright © 2015, Technology Futures, Inc. 44
Source: FCC, Fourth
International
Broadband Data
Report (2015),
https://www.fcc.gov/do
cument/fourth-
international-
broadband-data-report-
2015
Highspeed
Broadband
Coverage,
Europe
2012 Data
Copyright © 2015, Technology Futures, Inc. 45
Source: FCC, Fourth International Broadband Data
Report (2015), https://www.fcc.gov/document/fourth-
international-broadband-data-report-2015
Highspeed Broadband Coverage, U.S.
2012 Data
Copyright © 2015, Technology Futures, Inc. 46
Average
(Weighted)
Actual
Download
Speeds,
Based on
Ookla data.
Copyright © 2015, Technology Futures, Inc. 47
Connection Speeds by Country, Akami, 4Q13
Akamai’s State of the Internet:
Q4 2013 Report
Copyright © 2015, Technology Futures, Inc. 48
Connection Speeds by Country, Akami, 4Q14
Akamai’s State of the Internet: Q4 2014 Report
Copyright © 2015, Technology Futures, Inc. 49
Are these comparisons meaningful?
• Most countries “ahead” of U.S. are not comparable. Most are small, dense, and/or wealthy. Others have unique characteristics.
• Not clear that the differences imply significant competitive advantage
Similar comparisons by city, by price, etc. are also questionable
Yet loud rhetoric and major U.S. policy decisions are revolving around them
Copyright © 2015, Technology Futures, Inc. 50
Thank you!
Larry Vanston
[email protected] +1 512 258-8898Mobile +1 512 415-5965
www.tfi.com
Your Bridge to the Future
(512) 258-8898 • www.tfi.com