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Extraordinary achievement is how we make a difference. Working at GoDaddy is a life-changing

experience that offers people an environment to learn, grow, and do the best work of their career.

We are creating exceptionally uncommon outcomes for our business tomorrow by being

extraordinary today.

Every line of code, every pixel, every interaction with a teammate, customer or partner is a chance

to change the world. Our actions and results speak for themselves. We work toward the best

possible outcome because we are passionate about our customers. We bring humanity to

technology that helps our customers achieve their dreams.

As a team, we move the company toward its vision. When I can help others, I do. Great teams

multiply individual talents. Great teammates make others better without taking credit. We win

together and lose together. Together, we celebrate our successes and learn from our failures.

We innovate and take risks to achieve uncommon outcomes. We are curious and not afraid of

experimentation or failure. We take risks and try new ways of doing things. There are valuable

discoveries and lessons to be learned everywhere. We ask questions, we seek to understand,

we give feedback and challenge the status quo. We measure our results and continually grow

and improve.

A healthy life fueled by fun and passion for a better world shows in our work. To truly take care of

our customers, we begin by taking care of each other and ourselves. Finding meaning and personal

fulfillment enables us to be at the top of our game. Our health and time away from the office are as

important to us as being extraordinary at work.



Sources:

Brand Awareness: Brand Outlook December 2016.

Domains under management market share: Verisign Domain Name Industry Brief dated March 31, 2017.

Unless otherwise noted, all numbers are as of September 30, 2017 and include HEG.

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Unless otherwise noted, all numbers are as of December 31, 2016; Customer Care Pros are as of September 30, 2017 and include HEG.



Sources: US Census Bureau, US SBA. 2012. GD-commissioned study from Beall Research. January 2013. US Census Bureau, US SBA, International Labor Organization Statistics Database.

International Finance Corp / McKinsey and company. GD proprietary research.

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• Integrated ‘Point’ Applications

into single Suite

• Verticalized go-to-market

• Lifecycle experience that

grows over time

• Product + Platform + People

• Same product and platform

• Workflow tools

• Advanced Support

• Economics to Pro

PRO, PROFESSIONAL & MANAGED SERVICES

•

•

• Brand Registration

•

•

•

•

• Apps

• Social Media Presence

•

•

•

•

•

• Chat

•

• Paid Media

• Reputation

Management

• Cards

• Collateral

•

• CRM

• Loyalty

• Coupon / Deals

Products listed represent both current and potential future offerings.



2012 2013 2014 2015 2016

$1,042*$1,174*

$1,616*

$1,406*

$1,852*

Pre-2012

2012

2013

2014

2015

Cohorts:

2016

*Revenue excluding purchase accounting adjustment. GAAP Revenue in 2012, 2013, 2014, 2015, and 2016 was $911 million, $1,131 million, $1,387 million, $1,607 million, and $1,848 million respectively, including purchase accounting adjustment.

Unless otherwise noted, all numbers are as of December 31, 2016.

Q3 2016 Q3 2017

$ Millions

17

and differentiated

search across the

desktop and mobile

devices.

strong renewals.

domain secondary

market bringing

liquidity to a growing

aftermarket.

inventory with

hundreds of TLDs.

Copyright© 2017 GoDaddy Inc. | 14455 N. Hayden Road Scottsdale, Arizona 85260 (480) 505-8800 | All Rights Reserved. Unless otherwise noted, all numbers are as of September 30, 2017.

18

Q3 2016 Q3 2017

$ Millions

Easy and elegant

site-building.


Integrated with

.

Q3 2016 Q3 2017

$ Millions

19

Renewals

remain strong.

Continued strong

adoption bundled

with domains.


20

Q3 2016 Q3 2017

$ Millions


Easy and elegant

site-building.


• Continued solid adoption rates

• Increasing conversion from free

to paid

• Rising Net Promoter scores

• Positive customer feedback

• Simplicity and ease of use

remains core

• Better imagery for hundreds of

verticals

• Lighting up new verticals

• Benchmark studies show

GoCentral fastest and most

performant

• Enabling new SMB use cases

soon

22

• High-performance and highly-reliable

hosting

• End-to-end security

• Essential tools to efficiently manage multiple

clients and sites

• SSL on every domain

• Sucuri site monitoring, backup and firewall

• WordPress-centric 24/7 expert customer

support service

• Modern open stack platform

• Containerized, isolated environment for

every site

• Latest technologies for enhanced

performance, scalability and security

• Multiple layers of caching

• Built in redundancy


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• Allows small businesses to add a

second and completely separate

phone line to an existing smartphone

• Consistently iterating on the product

flow and design specs

• Super intuitive and familiar

• Easy to sign up and use

• Compelling pricing

• SMS and MMS texting

• 800 numbers

• Customized vanity numbers

Copyright© 2017 GoDaddy Inc. | 14455 N. Hayden Road Scottsdale, Arizona 85260 (480) 505-8800 | All Rights Reserved. Unless otherwise noted, all numbers are as of June 30, 2017.

Send and receive

text messages from

customers using your

business number.

$1,250

$1,398

$1,675

$1,914

$2,155

2012 2013 2014 2015 2016

$1,852*

$1,042*

$1,174*

$1,406*

$1,616*

24

Domains Hosting / P&C Purchase Accounting AdjustmentBusiness AppsRevenue Bookings

$ Millions


*Revenue excluding purchase accounting adjustment. GAAP Revenue was $911 million in 2012, $1,131 million in 2013, $1,387 million in 2014, $1,607 million in 2015, and $1,848 million in 2016, including purchase accounting adjustment.

Unless otherwise noted, all numbers are as of September 30, 2017.

$534

$668

Q3 2016 Q3 2017

25

2012 2013 2014 2015 2016


The HEG acquisition added 1.6 million customers in April 2017.

Unless otherwise noted, all numbers are as of September 30, 2017.

Q3 2016 Q3 2017

Millions

$93

$104

$114$121

2012 2013 2014 2015 2016

$106* $108*

$116*

$130$122*


‡Consolidated ARPU includes four quarters of GoDaddy revenue and two quarters of HEG revenue.

*ARPU in 2012-2015 shown both including and *excluding the purchase accounting adjustment.

$

Q3 2016 Q3 2017‡

8

Q3 2015 Q4 2015 Q1 2016 Q2 2016 Q3 2016 Q4 2016 Q1 2017 Q2 2017 Q3 2017

$ Millions

Q3 2016 Q3 2017

$ Millions

Unless otherwise noted, all numbers are as of September 30, 2017. Copyright© 2017 GoDaddy Inc. | 14455 N. Hayden Road Scottsdale, Arizona 85260 (480) 505-8800 | All Rights Reserved.

Total revenue $472.1 $582.2 $1,362.0 $1,629.7

Change in deferred revenue 27.3 44.5 158.3 204.3

Net refunds 35.4 43.4 108.8 125.1

Other (0.5) (2.1) 1.6 1.2

Net cash provided by operating activities $99.7 $131.4 $297.4 $371.3

Impact of discontinued operations — (0.5) — (3.5)

Cash paid for interest 11.7 24.6 35.0 59.3

Cash paid for acquisition and sponsor-related costs 0.4 5.4 0.8 29.4

Capital expenditures (16.2) (23.7) (42.8) (60.2)

Cash paid for tax-related distributions — — (10.3) (10.0)


Q3-15 Q4-15 Q1-16 Q2-16 Q3-16 Q4-16 Q1-17 Q2-17 Q3-17

Net cash provided by

operating activities $223.8 $259.2 $292.4 $337.5 $358.5 $386.5 $407.8 $428.7 $460.4

Impact of discontinued

operations— — — — — — — (3.0) (3.5)

Cash paid for interest 68.3 59.1 50.1 47.0 46.8 46.5 43.7 57.9 70.8

Cash paid for acquisition

and sponsor-related costs 31.7 31.9 31.6 2.0 2.0 3.5 8.7 27.1 32.1

Capital expenditures (60.8) (55.8) (59.6) (59.4) (64.3) (61.5) (69.3) (71.4) (78.9)

Cash paid for tax-related

distributions— (0.3) (4.9) (10.6) (10.6) (18.3) (20.7) (18.0) (18.0)


31

Current portion of long-term debt $16.1

Long-term debt 2,415.8

Unamortized original issue discount on long-term debt 34.0

Unamortized debt issuance costs 22.7

Total debt $2,488.6

Less: Cash and cash equivalents (536.9)

Less: Short-term investments (16.4)



Total Revenue $910.9 $1,130.8 $1,387.3 $1,607.3 $1,847.9

Impact of Purchase Accounting on

Revenue130.7 43.3 18.7 8.5 4.5

33

Chief Revenue Officer

15+ YEARS

Chief Mktg Officer

Chief Customer Officer

Chief Executive Officer

EVP, Global Platform Devel.

Chief Comms OfficerSVP, Presence & Commerce

15 YEARS

EVP, General Counsel

5+ YEARS

SVP, Customer Care

President

& Chief Operating Officer

Chief Product OfficerChief Infrastructure Officer &

Chief Info Officer

Chief Financial Officer

SVP, Hosting


Chief Technology Officer

SVP, Engineering.

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