c a m i l l a p e f f e r . c o m . a u

Copywriting portfolioSelected works of website copywriting, eDM

content, blogging and campaigns.

I began my writing career in journalism, penning articles for the likes of TheVine.com.au, Everguide.com.au and svbscription.com.

Since then, I’ve written for brands like Kmart, Sportsgirl, Politix, Seed Heritage, The Con-Nection, Domain.com.au and Melbourne IT.

I’ve also written for micro-businesses, one-woman/man shows and independent e-commerce websites.

Who am I?

portrait image

I ’m a melbourne-based copywrIter wIth experIence In wrItIng for fashIon, fInance, real estate, Insurance & many other retaIl busInesses & b2bs.

my skIlls

� SEO– Website Copywriting– Content writing for brochures and press releases– Content marketing– Blogging– Google Analytics– Editing– Email marketing– Print features

Politix campaIgn copy and Internal communIcatIons for australIa’s leadIng hIgh street menswear brand.

See more -

http://www.politix.com.au/we-are-party-people

other tasks:

- Internal staff communications

- Website content

- Staff guidelines

Seed Heritage websIte copy refresh for the relaunch of seed herItage’s responsIve onlIne platform.

See more -

http://www.seedheritage.com

http://www.seedheritage.com/fsd-content/about-us.html

http://www.seedheritage.com/returns-and-exchanges.html

other tasks:

- eDM copy

- Press releases

- Tone-of-voice guidelines

Seed Heritage edm copy for sprIng/summer 2016 and hIgh summer 2016 collectIons.

other tasks:

- eDM copy for children’s range

The Con-nectionwebsIte copy for blogger nadIa bartel’s new ecommerce platform.

See more -

http://thecon-nection.com

other tasks:

- micro copy for packaging

- brainstorming name ideas for blog

Domain.com.aubloggIng for real estate websIte on rentIng, home ownershIp and InterIor style.

See more -

http://www.domain.com.au/news/author/camillapeffer/

http://www.domain.com.au/blog/breaking-your-lease-without-losing-a-cent/

http://www.domain.com.au/blog/making-a-staircase-statement/

http://www.domain.com.au/blog/make-your-property-dreams-a-reality/

http://www.domain.com.au/blog/lease-is-up-heres-what-to-do-next/

http://www.domain.com.au/blog/tiling-tips-for-a-stylish-bathroom/

Melbourne ITwebsIte content for australIa’s fIrst domaIn regIstrar.

See more -

http://www.melbourneit.com.au

https://www.melbourneit.com.au/hosting/web-hosting/

https://www.melbourneit.com.au/websites/custom-built/

https://www.melbourneit.com.au/domain-names/

other tasks:

- eDM content

- Brochure copy

- Landing page copy

Australian National College of BeautywebsIte content for thInk unIversIty’s new brIsbane campus

See more -

http://www.ancb.edu.au/

The Grove Maidstone - R.E. CorpwebsIte content and brochure copy for melbourne property developer

See more -

http://www.rcorporation.com.au/townhouse/the-grove-maidstone/

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