copywriting tips: copywriting you can do

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Copywriting Tips: Copywriting YOU Can Do Easy copywriting tips from Angela Booth… Get started copywriting Kill it on YouTube Write catalogue copy Become a PR maven Write for clients … and much more http://www.fabfreelancewriting.com/blog/copywriting- you-can-do/

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Online copywriting course: you can write copy, even if you're not a copywriter. You can write advertising for your own business, and for your clients. Here are some easy copywriting tips which will help: discover the copywriter's mindset and copywriting formats

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Page 1: Copywriting Tips: Copywriting YOU Can Do

Copywriting Tips:Copywriting YOU Can Do

Easy copywriting tips from Angela Booth… Get started copywriting

Kill it on YouTube

Write catalogue copy

Become a PR maven

Write for clients … and much

more

http://www.fabfreelancewriting.com/blog/copywriting-you-can-do/

Page 2: Copywriting Tips: Copywriting YOU Can Do

Copywriting is SELLING

Anyone can write copy: consider your product and its audience;

Remember WIIFM: What’s In It For Me — your audience’s mindset;

Words are powerful. Keep them simple, and clear.

Page 3: Copywriting Tips: Copywriting YOU Can Do

Copywriting gets results. Know the goal for your copy, and remember it as you write…

Page 4: Copywriting Tips: Copywriting YOU Can Do

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Anyone can write good copy.

Essential: know your product, know your audience and know your format.

Can you put yourself into your prospect’s shoes?

Page 5: Copywriting Tips: Copywriting YOU Can Do

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Consider…

Your audience;

Your product;

Your campaign strategy;

Your goals;

Testing.

Page 6: Copywriting Tips: Copywriting YOU Can Do

Easy copywriting YOU can do…Just start. Practice. You’ll amaze yourself with what you can accomplish.

Let’s look at copy you can write…

Page 7: Copywriting Tips: Copywriting YOU Can Do

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1. Audio-Visual Copy.Audio-visual copy gets results, and you can write it. Formats include: radio ads, video scripts, presentations, and speeches.

What emotions are you evoking?

Page 8: Copywriting Tips: Copywriting YOU Can Do

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2. Social media copywriting…Hugely popular at the moment. You can write it. Remember your calls to action (CTAs), and consider that images get attention.

Page 9: Copywriting Tips: Copywriting YOU Can Do

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3. Online advertising.

“Advertisements” can be article length, when you’re writing native advertising.

They can be short, when you create banner ads.

Get creative: writing advertising is fun.

http://www.flickr.com/photos/lobstar/2681353985

Page 10: Copywriting Tips: Copywriting YOU Can Do

Explore it.

Get started copywriting

http://www.fabfreelancewriting.com/blog/copywriting-you-can-do/

Angela Booth’s Copywriting Coursefor new copywriters is available now.

Page 11: Copywriting Tips: Copywriting YOU Can Do

“Thank you.”

–Angela Booth