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THIS DOCUMENT IS FOR INTERNAL TRAINING PURPOSES ONLY

KEY ADVANTAGES

COROLLA LE (1852) $18,935 MSRP1

VS FOCUS SE (2.0L) $19,270 MSRP

Corolla LE comes with standard Toyota Safety Sense™ P2, a suite of active safety features not offered on Focus SE, like Pre-Collision System3 and Dynamic Radar Cruise Control4

Corolla LE received an EPA-estimated fuel economy rating of 28 mpg (city)5, beating Focus SE's city estimate of 26 mpg

Automatic climate control comes standard on Corolla LE, while Focus SE is only offered with manual climate control

LED headlights and taillights are standard on Corolla LE; Focus SE is outfitted with traditional halogen lighting

Corolla LE's Entune™ Audio system comes with a 6.1-inch touchscreen, while Focus SE is equipped with a 4.2-inch non-touch display

Focus SE's 2.0-liter engine makes more horsepower (160 hp) than Corolla LE's 1.8-liter engine (132 hp)

At 13.2 cubic feet, Focus SE offers more cargo capacity than Corolla LE, which has 13.0 cubic feet of storage space6

16-inch alloy wheels come standard on Focus SE; they are optional equipment on Corolla LE (LE Premium Package; MSRP $1,215)

Ford's MyKey® system offers customizable settings for different drivers; Corolla LE does not have a similar feature

SiriusXM® Radio comes standard on Focus SE, while it is only available on Corolla LE in the form of an optional Entune™ Audio Plus upgrade

QUICK SPECS 2017 COROLLA LE 2017 FOCUS SE

Engine 1.8-liter 4-cyl. DOHC 16-valve with VVT-i 2.0-liter 4-cyl. DOHC 16-valve with Ti-VCT

Transmission CVTi-S 6-speed Powershift automatic

Horsepower 132 @ 6000 rpm m 160 @ 6500 rpm

Torque 128 lb.-ft. @ 4400 rpm m 146 lb.-ft. @ 4500 rpm

EPA-Est. MPG 28/36/32 (city/hwy/comb)5 26/38/31 (city/hwy/comb)

Passenger Volume m 97.5 cu. ft. 90.0 cu. ft.

Cargo Volume 13.0 cu. ft.6 13.2 cu. ft.

Curb Weight 2,870 lbs. 2,952 lbs.

Airbags m 87 7

= Advantage

COMPETITIVECOMPARISONEDGE 2017 TOYOTA COROLLA VS

2017 FORD FOCUSJAN2017

COMPETITIVECOMPARISONEDGE 2017 TOYOTA COROLLA VS

2017 FORD FOCUSJAN2017

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TOP TEN FEATURES

A more powerful engine isn't enough to make Focus SE a better value than Corolla LE. Corolla LE’s standard Bi-LED headlights outshine the traditional halogen headlights of Focus SE, and the advantage doesn’t end there. In the cabin, Corolla LE has eight standard airbags7, besting Focus SE. Toyota Safety Sense™ P2, automatic climate control and Entune™ Audio with 6.1-inch touchscreen are also standard equipment. Add to that a lower MSRP1, an EPA-estimated combined 32 mpg fuel rating5 and ToyotaCare No Cost Maintenance Plan13 and it’s clear Corolla LE is the winner.

THIRD PARTY REVIEWS

Nearly 40 million Corollas sold worldwide10

2016 Toyota Corolla Was Named a SmartChoice

Maintenance Costs Winner by IntelliChoice11

VALUE STORY

INTELLICHOICE RATING

2017 COROLLA LE

Toyota Safety Sense™ P2:• Pre-Collision System3 with

Pedestrian Detection14

• Lane Departure Alert with Steering Assist15

• Auto High Beams16

• Dynamic Radar Cruise Control4

Entune™ Audio:• 6.1-inch touchscreen• 6 speakers

Entune™ Audio Plus:• 7.0-inch touchscreen• Connected Navigation Scout®

GPS Link App17

(LE Premium Package; MSRP $1,215)

Integrated backup camera18 with projected path

Automatic climate control with dust and pollen filters and push-button controls

Star Safety System™

Hill Start Assist Control19

Tire Pressure Monitor System20

Bi-LED headlights with LED Daytime Running Lights (DRL)

Color-keyed heated outside power mirrors

2017 FOCUS SE

SYNC® Entertainment System with 4.2-inch display

SiriusXM® Radio

Rear View Camera

Remote Keyless Entry

Cold Weather Package:• Heated front seats• Heated leather-wrapped

steering wheel • Heated exterior mirrors (MSRP $645)

PowerCode Remote Start System (MSRP $445)

MyKey® owner controls feature

Hill Start Assist

Tire Pressure Monitoring System (TPMS)

16-inch painted aluminum wheels

Red Text = Extra Cost

2016 Toyota Corolla Was Named a Best Buy Award Finalist by Kelley Blue Book's KBB.com8

2016 Toyota Corolla Received a 2016 5-Year Cost to Own

Award From Kelley Blue Book's KBB.com9

Full Corolla Specs

ADDITIONAL RESOURCES

2016 COROLLA LE 2016 FOCUS SE

5-Ye

ar C

ost

m Depreciation: $8,711Advantage of $2,534

Depreciation: $11,245

Fuel: $5,040 Fuel: $5,080

m Maintenance: $1,672 Maintenance: $1,970

Repair: $587 Repair: $590

m Total ownership: $25,578Advantage of $3,284

Total ownership: $28,862

m Value rating: Above Average Value rating: Below Average

If you're looking for a small sedan that covers the basics well, the 2017 Toyota Corolla is a smart choice. ”– Edmunds | Read Article

Everything about the Corolla is proven, so it's hard to go wrong. Fuel mileage is high. The CVT is a good one, and that's important. ”– Autoblog | Read Article

...reliability, low price and predictable driving dynamics keep it not just competitive, but a leader in the com-pact-sedan market. ”– Kelley Blue Book | Read Article

The 2017 Toyota Corolla is an IIHS TSP+12

SPECIFICATIONCOMPARISON

JAN2017HEAD TO HEAD 2017 COROLLA

Red Text = Extra Cost

SPECIFICATIONS2017 COROLLA 2017 FOCUS

LE SE (CVT) XLE SE (AT) SEL TITANIUM

MSRP $18,9351 $20,4451 $21,8251 $19,270 $20,775 $23,575

Powertrain 1.8L 4-cyl. DOHC 16-valve with Dual VVT-i; 132 horsepower; 128 lb.-ft. torque; CVT; FWD 2.0L 4-cyl. DOHC 16-valve with Ti-VCT; 160 hp; 146 lb.-ft. torque; 6AT; FWD

EPA-Est. MPG 28/36/325 28/35/315 28/36/325 26/38/31 26/36/29

Suspension Independent (MacPherson® strut) front; semi-independent (torsion beam) rear Independent (MacPherson® strut) front; independent (short long arms) rear

Turning Circle 35.6 ft. 36.0 ft.

Curb Weight 2,870 lbs. 2,885 lbs. 2,870 lbs. 2,952 lbs.

Entertainment System*

Entune™ Audio with 6.1-inch touchscreen; Entune™ Audio Plus with 7.0-inch

touchscreen (LE Premium Package; MSRP $1,215)

Entune™ Audio with 6.1-inch touchscreen; Entune™ Audio Plus with 7.0-inch

touchscreen (SE Premium Package; MSRP $1,535)

Entune™ Audio Plus with 7.0-inch touchscreen;

Entune™ Premium Audio with Entune® App Suite

(MSRP $525)

SYNC® with 4.2-inch LCD with 6 speakers SYNC® 3 with 8.0-inch touchscreen and 10 Sony® speakers

Navigation System* N/A; Connected Navigation

Scout® GPS Link App17

(Entune™ Audio Plus)

N/A; Connected Navigation Scout® GPS Link App17 (Entune™ Audio Plus)

Connected Navigation Scout® GPS Link App17; Integrated Navigation21

(Entune™ Premium Audio)

N/A N/A; Voice-activated navigation system (MSRP $795)

Climate Control Automatic climate control with dust and pollen filter and push-button controls Manual climate control Dual-zone electronic automatic temperature control

Cargo Volume 13 cu. ft.6 13.2 cu. ft.

Passenger Volume 97.5 cu. ft. 97.5 cu. ft. (97.1 cu. ft. with moonroof) 90.0 cu. ft.

Airbags 87 7

Safety Systems

Star Safety System™ (VSC22, TRAC, SST23, ABS, EBD, BA24); Toyota Safety Sense™ P2 (PCS3 with Pedestrian Detection14, LDA15, DRCC4, AHB16) AdvanceTrac® electronic stability control (ESC) with ABS

AdvanceTrac® electronic stability control (ESC) with

ABS; Automatic high-beam headlamps, Blind-Spot Information System with Cross-traffic Alert, Lane-keeping Alert (Titanium Technology Package,

MSRP $795); Active Park Assist (MSRP $395)

Warranty Basic: 3 years or 36,000 miles; Powertrain: 5 years or 60,000 miles Basic: 3 years or 36,000 miles; Powertrain: 5 years or 60,000 miles

No Cost Maintenance Plan 2 years or 25,000 miles13 N/A

Roadside Assistance 2 years (unlimited miles)25 5 years or 60,000 miles

* Please see Entune™ articles and documentation on eShowroom for Entune™ system details and features.

SPECIFICATIONCOMPARISON

JAN2017HEAD TO HEAD 2017 COROLLA

DISCLOSURES1. Manufacturer’s Suggested Retail Price, excludes the Delivery, Processing and Handling Fee of $865 for Cars, $940 for Small/Light Trucks (RAV4, RAV4 HV, Highlander, Highlander HV, 4Runner, Sienna, Tacoma), $1195 for Large Trucks (Tundra), and $1,095 for Large SUVs (Sequoia and Land Cruiser). (Historically, vehicle manufacturers and distributors have charged a separate fee for processing handing and delivering vehicles to dealerships. Toyota’s charge for these services is called the “Delivery, Processing and Handling Fee” and is based on the value of the processing, handing and delivery services Toyota provides as well as Toyota’s overall pricing structure. Toyota may make a profit on the Delivery, Processing and Handling Fee.) Excludes taxes, license, title and available or regionally required equipment. The Delivery, Processing and Handling Fee in AL, AR, FL, GA, LA, MS, NC, OK, SC and TX will be higher. Actual dealer price will vary. 2. Drivers are responsible for their own safe driving. Always pay attention to your surroundings and drive safely. Depending on the conditions of roads, weather and the vehicle, the system(s) may not work as intended. See Owner’s Manual for additional limitations and details. 3. The TSS Pre-Collision System is designed to help avoid or reduce the crash speed and damage in certain frontal collisions only. It not a substitute for safe and attentive driving. System effectiveness is dependent on road, weather and vehicle conditions. See Owner’s Manual for additional limitations and details. 4. Dynamic Radar Cruise Control is designed to assist the driver and is not a substitute for safe and attentive driving practices. System effectiveness is dependent on road, weather and traffic conditions. See Owner’s Manual for additional limitations and details. 5. 2017 Corolla LE & XLE EPA 28/city, 36/hwy, 32/comb MPG estimates; 2017 Corolla SE (CVT) EPA 28/city, 35/hwy, 31/comb MPG estimates. Actual mileage will vary. 6. Cargo and load capacity limited by weight and distribution. Based on manufacturers’ data, cargo area behind 2nd row, for non-luxury plug-in hybrids, as of August 2016. 7. All the airbag systems are Supplemental Restraint Systems. All airbags (if installed) are designed to inflate only under certain conditions and in certain types of severe collisions. To decrease the risk of injury from an inflating airbag, always wear seatbelts and sit upright in the middle of the seat as far back as possible. Do not put objects in front of an airbag or around the seatback. Do not use a rearward-facing child seat in any front passenger seat. See Owner’s Manual for further information/warnings. 8. For more information, visit Kelley Blue Book’s KBB.com. Kelley Blue Book is a registered trademark of Kelley Blue Book Co., Inc. 9. 2016 model-year vehicle’s projected cost to own for the initial five-year ownership period is based on the average Kelley Blue Book 5-Year Cost to Own data which considers depreciation and costs such as fuel and insurance. For more information, visit www.kbb.com. 10. Based on manufacturer’s sales estimates through CY11, includes Auris & Sprinter models. 11. 2016 IntelliChoice, www.IntelliChoice.com; Compact Passenger Car. Based on 2016 model year study. 12. Insurance Institute for Highway Safety rating for 2017 Corolla, vehicle class Small Cars. For more details on 2017 Top Safety Pick Plus Awards, see www.iihs.org. 13. Covers normal factory scheduled service for 2 years or 25K miles, whichever comes first. See Toyota dealer for details and exclusions. Valid only in the continental U.S. and Alaska. 14. The Pedestrian Detection System is designed to detect a pedestrian ahead of the vehicle, determine if impact is imminent and help reduce impact speed. It is not a substitute for safe and attentive driving. System effectiveness depends on many factors, such as speed, size and position of pedestrians and weather, light and road conditions. See Owner’s Manual for additional limitations and details. 15. Lane Departure Alert with Steering Assist is designed to read lane markers under certain conditions. It provides a visual and audible alert and slight steering force when lane departure is detected. It is not a collision-avoidance system or a substitute for safe and attentive driving. Effectiveness is dependent on road, weather and vehicle conditions. See Owner’s Manual for additional limitations and details. 16. Automatic high beams operate at speeds above 25 mph. Factors such as a dirty windshield, weather, lighting and terrain limit effectiveness requiring driver to manually operate the high beams. See Owner’s Manual for additional limitations and details. 17. Availability & accuracy of the information provided by Scout® GPS Link is dependent upon many factors. Use common sense when relying on information provided. Services & programming subject to change. Services not available in every city or roadway. See toyota.com/entune for details. Scout® is a registered trademark of Telenav, Inc. 18. The backup camera does not provide a comprehensive view of the rear area of the vehicle. You should also look around outside your vehicle and use your mirrors to confirm rearward clearance. Environmental conditions may limit effectiveness and view may become obscured. See Owner’s Manual for additional limitations and details. 19. Hill-Start Assist Control is designed to help minimize backward rolling on steep ascents. It is not a substitute for safe driving judgment and practices. Factors including speed, grade, surface conditions and driver input can all affect whether HAC will be effective in preventing a loss of control. See Owner's Manual for additional limitations and details. 20. The Tire Pressure Monitor System alerts the driver when tire pressure is critically low. For optimal tire wear and performance, tire pressure should be checked regularly with a gauge; do not rely solely on the monitor system. See Owner's Manual for details. 21. Availability & accuracy of the information provided by the navigation system is dependent upon many factors. Use common sense when relying on information provided. Services & programming subject to change. Services not available in every city or roadway. Updates may be available from your dealer at an additional cost. See Owner’s Manual for details. 22. Vehicle Stability Control is an electronic system designed to help the driver maintain vehicle control under adverse conditions. It is not a substitute for safe and attentive driving practices. Factors including speed, road conditions, weather and driver steering input can all affect whether VSC will be effective in preventing a loss of control. See Owner's Manual for additional limitations and details. 23. Smart Stop Technology operates only in the event of certain contemporaneous brake and accelerator pedal applications. When engaged, the system will reduce power to help the brakes bring the vehicle to a stop. Factors including speed, road conditions and driver input can all impact stopping distance. Smart Stop Technology is not a substitute for safe and attentive driving and does not guarantee instant stopping. See Owner's Manual for details. 24. Brake Assist is designed to help the driver take full advantage of the benefits of ABS. It is not a substitute for safe driving practices. Braking effectiveness also depends on proper vehicle maintenance, tire and road conditions. See Owner’s Manual for additional limitations and details. 25. Roadside assistance does not include parts and fluids, except emergency fuel delivery. See Toyota dealer for details and exclusions. Valid only in the continental U.S. and Alaska.

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