Tips for a successful Corporate Event

1. Have a Purpose

Without having a purpose to the event, you could waste a lot of time and money for something that creates zero value.

Every decision after you decide on a purpose should support your main goal.

2. Plan Ahead

Give yourself plenty of time to confirm the arrangements. As with most events, securing a venue is the first and most

important step.

When booking a special venue, you need to do it as far in advance as possible to secure your desired date.

The sooner you confirm arrangements, the more time you have to focus on maximising your RIO.

3. Over-Budget

When planning a corporate event, is important to set a strict budget and be sure that you budget for the unexpected. It's

also important that you are aware of all fees and taxes for any estimates.

You were granted a budget, so stick to it!

No problem, see, I rounded all of our expenditures up when I wrote the report…

If I now calculate with the exact amount spent on the event, we are under budget.

Stop trying to distract me! Do better next

time!

You’re over budget!

4. Communicate

Develop open communication with your vendors and be very clear with specific instructions of what's expected from them. You also want to have open communications with your clients

and their guests.

5. Have On-Site Support

Be prepared for the unexpected. Maybe the sound system fails. Maybe your keynote presenter bails. Can you cope and move on?

Be sure to have a technician on-site. If your event would require equipment such as speakers, microphones, projectors, etc., you

want to make sure to make a list of all the things you would need and make sure you have someone on-site to fix any technical

problems.

And always have a...

Backup Plan

When you're planning a corporate event, especially a large event, be sure to plan for things

outside of your control. Visualize any pitfalls, make emergency and contingency plans for the unexpected, such as weather or

technical issues.

After your event, try to gain some feedback

See if you can measure a return on investment, did they enjoy the event, and find out whether it fulfilled your purpose from

the first slide.

Thank You!

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