corporate presentationbestworld.listedcompany.com/newsroom/bw_aprilcorporate... · 2016-04-22 ·...
TRANSCRIPT
The presentation herein may contain forward looking statements by the management
of Best World International Ltd (BWI) that pertain to expectations for financial
performance of future periods vs past periods. Such forward looking statements
involve certain risks and uncertainties as they relate to future events. Actual results
may vary materially from those targeted, expected or projected due to various factors.
Such factors are, among others, general economic conditions, foreign exchange
fluctuations, competitive product and pricing pressures as well as changes in tax
regimes and regulatory developments. Such statements are not and should not be
construed as management’s representation on the future performance of BWI.
Therefore, the actual performance of BWI may differ significantly from expressions
provided herein. The reader is cautioned to not unduly rely on these forward-looking
statements.
Neither the Group nor its advisers and representatives shall have any liability
whatsoever for any loss arising, whether directly or indirectly, from any use or
distribution of this presentation or its contents.
This presentation is for information only and does not constitute an invitation or offer
to acquire, purchase or subscribe for shares in BWI.
Our Vision
To be a global leading
health and wellness
company dedicated to
creating products that
enhance the lives of our
customers.
About Best World
• Founded in 1990, Best World
International specializes in
– Premium skincare,
– Health Supplements
– Nutritional and wellness
products.
• Today, Best World is a key
regional player with a network
of over 402,000 independent
distributors and members in
the 12 markets we operate in.
About Best World
• In July 2004, Best World became
the first direct-selling company to
be public listed on the Singapore
Stock Exchange.
• Through our wholly owned
subsidiary in the PRC, we also
manufacture and distribute the
Aurigen line of supplements in
China through drugstores in 28
provinces of PRC.
About Our Direct Selling Model
• Marketing through extensive regional
network
• Sizeable member base with strong growth
ensures push of new and existing
products to drive top and bottom line
growth
• Unique system of training classes and
compensation scheme to effectively
engage members
• Member’s commission derived based on
sales
• Highly scalable with little capex required
as key costs are mainly related to
commissions
Product Concept
3rd Party
Manufacturing
Marketing
Tools
Direct Selling
Product
Registration
Overall Membership Growth
0
50,000
100,000
150,000
200,000
250,000
300,000
350,000
400,000
450,000
2010 2011 2012 2013 2014 2015
Membership (2010-2015)
Ideal model for each market
Direct Selling
Growth markets with track record and set regulations (e.g. Philippines, Taiwan)
Export
When market regulations are not clearly defined; appoint local
distributor as lead (e.g. China, Myanmar)
Manufacturing
Large mature markets with domestic demand (e.g. China, Japan, US, Europe)
Our Business Segments
Our Business Segments
Subsidiary
BW HQ
D
D D D
D
D D D
Direct-selling Export
BW HQ
Agent
Direct Selling Profit
Export Profit
Member price Export price
(a fraction of
member price)
• Founded in 1990
• Opening of first business centre in Malaysia in 1998
• Listed on SGX in 2004
• Entered into Thailand Market in 2004
• Expanded into Vietnam with new lifestyle center in
2005
• Expanded outside South East Asia with Hong Kong
Regional Center in 2006
• Expanded into Taiwan Market in 2006
• Grand launch of Indonesia Market in 2007
• Entered into Korea Market in 2009
• Ventured into Philippines in 2010
• Completed acquisition of Zhejiang SolidGold
Pharmaceutical Co., Ltd. in 2014
• Established a Joint Venture in Dubai, the United
Arab Emirates in 2016
Corporate Milestones
Financial Review Overview
Revenue growth – slow but steady
• Incremental revenue from additional wholesale/
manufacturing segment
Stable financial margins
• Stable distribution expenses
S$’000 4Q2015 4Q2014 % Change
FY2015 FY2014 % Change
Revenue 40,945 24,957 64.1 101,672 75,265 35.1
Gross Profit
30,611 19,241 59.1 76,867 55,990 37.3
Gross Profit Margin 74.8% 77.1% (2.3p.p) 75.6% 74.4% 1.2p.p
Profit Before Tax 9,421 2,312 307.5 16,992 5,652 200.6
Attributable Profit to
Owners of the Parent
Company
3,714 2,052 81.0 10,104 4,054 149.2
Net Profit Margin
9.1% 8.2% 0.9p.p 9.9% 5.4% 4.5p.p
Earnings Per Share
(Cents)
1.69 0.93 81.7 4.59 1.86 146.6
Income Statement Highlights
P.P denotes percentage points
NM denotes not meaningful
Direct Selling 79%
Export 14%
Manufacturing/
Wholesale 7%
2015
Direct Selling Export Manufacturing/Wholesale
80%
11% 9%
2014
Revenue by Business Segmentation
Singapore 7.3%
China 19.4%
Indonesia 6.4%
Taiwan 55.5%
Philippines 2.8%
Others 8.6%
2015
Singapore China Indonesia
Taiwan Phiippines Others
11.7%
17.2%
3.8% 30.2%
24.6%
12.5%
2014
Revenue by Region
S$’000 As at 31 Dec 2015 As at 31 Dec 2014
Cash & Cash Equivalents 47,247 40,975
Non-Current Assets 17,804 17,068
Current Assets 76,599 67,053
Non-Current Liabilities 2,321 3,006
Current Liabilities 30,097 25,658
Net Gearing Net cash Net cash
Balance Sheet Highlights
Strong Balance Sheet
supported by healthy cash position and low gearing ratio
Dividend Policy
at least 30% of profit after tax
Growth Opportunities in Key Markets
Taiwan China Indonesia
• Ranked among the Top 15
Direct Selling brands in
Taiwan in 2015 by the Fair
Trade Commission of the
Republic of China (中華民國公平交易委員會)
• The number one in Taiwan,
Amway, has a market
share of NT$11.7B
• Opening of third RC in
Southern Taiwan as well
as leverage on social
media to boost top line
• Laid the groundwork in
preparation for its direct
selling market through:
- Registering all of its
products
- An established network
via export agents
- Good understanding of
the different cultures in
key provinces
• Top leaders trained in
Taiwan will be forerunners
in China’s direct selling
market
• Positive results underscore
new motivated leader
distributors that have been
acquired
• Continues to be an exciting
market for the Group’s
weight management
products
Growth Strategy
Tap into organic growth opportunities to gain access to new markets and/or new distribution channels
Attain exclusivity to new products/services
Tap into upstream value chain of business which are synergistic to ours
1
2
3
Market Outlook
• Direct selling remains uniquely poised for expansion in both advanced and emerging markets
- Posted 6.5% three year CAGR from 2011 to 2014
• China and other Asian countries, plus
emerging markets in Latin America, are fuelling much of the industry’s growth.
- Emerging markets as a whole produced 45% of all 2014 direct retail sales, a 7% increase from 2010 to 2014
• Beauty, personal care and wellness
products are the most popular globally and regionally
Information source: directsellingnews.com (website was designed to offer a comprehensive global view of the direct selling industry.)
Group Outlook • Continue to build on growth momentum in
key markets
• Application for direct selling license in China
is in progress – potential market demand
may increase in multiple folds
• Cautiously optimistic of a positive FY2016
performance, due to continual growth in key
markets like Taiwan, China and Indonesia as
well as the launch of several new products in
the next few quarters
Investment Merits
Value Proposition
Established network of distributors
Strong range of products backed by
good reviews
Growth Prospects
Growing revenue driven by momentum
in key markets; awaiting license from
China
Stable margins due to economies of
scale and operational efficiencies
Strong Balance Sheet
Healthy cash position with low
gearing
Dividend policy of at least 30% of net profit after tax
Taiwan Direct-Selling Market (2015) Rank Company Sales Figure
1 Amway NT$11.7N
2 Pro-Partner NT$7.1B
3 Melaleuca *NT$4.8B
4 Herbalife *NT$4.6B
5 Nu Skin *NT$4.5B
6 Market America *NT$4.3B
7 Total Swiss International Group NT$4.2B
8 Jeunesse Global NT$2.7B
9 E. Excel NT$2.3B
10 Avon Products *NT$2.1B
*= Estimated Information extracted from: Power Networking Monthly magazine