cottle taylor- expanding the oral care group in india
DESCRIPTION
COTTLE TAYLOR- Expanding the Oral Care Group in IndiaTRANSCRIPT
Expanding the Oral Care Group in India
By A.Arputha Selvaraj
APMP IIM Calcutta
Case Overview
Haier Strategy in Chinese Market
Haier’s International Expansion Approaches
6 Frameworks / Tools (Porter, Yip, Dunning,
BCG, PLC, Integration/Responsiveness Grids)
Discussion
Thanks for your
Attention