countly mobile analytics platform
DESCRIPTION
Countly is an open source, real-time mobile analytics platform. This slide gives a brief introduction to Countly.TRANSCRIPT
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Mobile analytics platform
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Countly Mobile Analytics is built to answer a very
fundamental question
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How is my application performing in the wild
and what can I do to improve?
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Product managers have zillions of questions
• How many users do I have?
• How much time do they spent in my app?
• Which of my app versions engaged more users?
• What are the actions they perform in my app?
• What are the paths they follow while inside my app?
• Are they using the new feature I've added?
• Which item are they purchasing more?
• How frequently is my application used?
• In which countries my app is more popular?
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Countly answers them all
• 9 predefined metrics
Users, sessions, loyalty, frequency, devices, locations, carriers, app versions, platforms
• Real-time: Who’s online?
• Unlimited custom events with unlimited segmentations
• 15 min to get started (Server setup + SDK integration)
• Scalable out of the box
• Best looking and actionable UI in the market
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Why?
• Every application needs:
1.Monitoring
2.Interpretation of monitoring data
3.Optimization
• Smart applications need smarter analytics
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Well, how does it look like?
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For?
• Developers of 1+ million applications in stores
• SMEs and enterprises
• Digital agencies, development studios, marketing companies
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People love Countly
• 3000+ downloads
• 200K+ page-views
• 80K unique visitors
• 800 stars, 200 forks on GitHub
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Business Model• Software as a Service (due Jan 2013)
More functionality, different plans according to user needs
• Enterprise Edition (due Feb 2013)
Reports, alerts, KPI system integration, complex event system
• White label branding / customization
• Consulting
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Future
• Push notifications
• Simple key-value & document store
• Funnels
• Deep-dive analytics per device/user
• Amazon ready-to-roll images
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Thanks!follow @gocountly