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Course Materials: Course Materials: Holding the Line Holding the Line A Charge to Keep A Charge to Keep Tartan Campus Store Sinclair Community College Solely Owned and Operated by Sinclair Community College Faculty Senate November 19, 2003 For Discussion Only --Faculty Senate Minutes, Nov. 19, 2003 Attachment FSMA20031119-03B SINCLAIR COMMUNITY COLLEGE

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Page 1: Course Materials: Holding the Line A Charge to Keep Tartan Campus Store Sinclair Community College Solely Owned and Operated by Sinclair Community College

Course Materials: Holding the Course Materials: Holding the LineLine

A Charge to KeepA Charge to KeepTartan Campus Store

Sinclair Community CollegeSolely Owned and Operated by Sinclair Community College

Faculty SenateNovember 19, 2003

For Discussion Only --Faculty Senate Minutes, Nov. 19, 2003Attachment FSMA20031119-03B

SINCLAIR COMMUNITY COLLEGE

Page 2: Course Materials: Holding the Line A Charge to Keep Tartan Campus Store Sinclair Community College Solely Owned and Operated by Sinclair Community College

Solely owned & operated by Sinclair Community College.– Policies are those established by the

administration of the College– All excess revenues are used to support

Sinclair’s mission

Who Are We?Who Are We?

Tartan Campus StoreSinclair Community College

Page 3: Course Materials: Holding the Line A Charge to Keep Tartan Campus Store Sinclair Community College Solely Owned and Operated by Sinclair Community College

Among the largest college stores in the U.S.A. based on retail salesTop 25% in the nation*Serves 23,000 students locally, nationally and internationallyEmploys 13 full time employees and up to 40 part time

employees.

* 2003 College Store Industry Financial Report. National Association of College Stores. Oberlin, Ohio. 2003.

Who Are We?Who Are We?

Tartan Campus StoreSinclair Community College

Page 4: Course Materials: Holding the Line A Charge to Keep Tartan Campus Store Sinclair Community College Solely Owned and Operated by Sinclair Community College

ExperiencedOver 60 years of accumulated experience and

knowledge in the college textbook market.Knowledgeable and dedicated staffGood resource for information

Who Are We?Who Are We?

Tartan Campus StoreSinclair Community College

Page 5: Course Materials: Holding the Line A Charge to Keep Tartan Campus Store Sinclair Community College Solely Owned and Operated by Sinclair Community College

How Has Textbook Pricing Changed over the Past 5 Years?Stores’ Gross Margins

On New TextbooksCollege Textbooks

PPI % Change

Core PPI

% Change

1998 22.0% 3.4% 0.9%

1999 22.3% 5.5% 1.7%

2000 22.8% 5.2% 1.3%

2001 22.7% 7.8% 1.4%

2002 22.9% 6.5% 0.1%

2003 22.4% 6.7% .03%*

Page 6: Course Materials: Holding the Line A Charge to Keep Tartan Campus Store Sinclair Community College Solely Owned and Operated by Sinclair Community College

Pricing PolicyPricing Policy

Tartan Campus StoreSinclair Community College

Page 7: Course Materials: Holding the Line A Charge to Keep Tartan Campus Store Sinclair Community College Solely Owned and Operated by Sinclair Community College

Strive to Maintain Low Prices

• Lowest prices of any community college in the state of Ohio, levy supported or not– 20% Margin on new books (25% Margin is

national standard)– Realized margin of 17.3%

Page 8: Course Materials: Holding the Line A Charge to Keep Tartan Campus Store Sinclair Community College Solely Owned and Operated by Sinclair Community College

Retail Margins of Textbooks Retail Margins of Textbooks (Ohio)(Ohio)

                                                                                            

25% 25%22% 25%

                    

25%

25%

                                     

25%

20%

Tartan Campus StoreSinclair Community College

Page 9: Course Materials: Holding the Line A Charge to Keep Tartan Campus Store Sinclair Community College Solely Owned and Operated by Sinclair Community College

Example of Price Example of Price ComparisonComparison

Tartan Campus StoreSinclair Community College

0321097009

SCC 64.70$ eCampus 65.55$ Book Place 68.20$ BookBestBuy.com 68.39$ Barnes & Noble 69.00$ Amazon US 69.00$ Powells 70.50$ Blackwells US 73.00$

Kishlansky: A Brief History of Western Civilization; Pearson, 2001

Prices gathered at www.bookhq.com

Page 10: Course Materials: Holding the Line A Charge to Keep Tartan Campus Store Sinclair Community College Solely Owned and Operated by Sinclair Community College

Example of Price Example of Price ComparisonComparison

Tartan Campus StoreSinclair Community College

0716751291Hockenbury: Psychology, VHPS, 2003SCC 83.75$ Barnes & Noble 89.50$ eCampus 90.39$ Amazon US 95.15$ Blackwells US 97.25$

Image NotAvailable

Prices gathered at www.bookhq.com

Page 11: Course Materials: Holding the Line A Charge to Keep Tartan Campus Store Sinclair Community College Solely Owned and Operated by Sinclair Community College

                                

Example of Price Example of Price ComparisonComparison

Tartan Campus StoreSinclair Community College

0324294425

BookBestBuy.com 106.55$ eCampus 107.30$ SCC 109.10$ Blackwells US 112.95$ Amazon US 112.95$ Barnes & Noble 117.95$

Warren: Accounting (Text & DVD), Thomson Learning, 2002.

Prices gathered at www.bookhq.com

Page 12: Course Materials: Holding the Line A Charge to Keep Tartan Campus Store Sinclair Community College Solely Owned and Operated by Sinclair Community College

Example of Price Comparison

Tartan Campus StoreSinclair Community College

0312201060Kennedy: St. Martin's Guide to Writing

SCC 56.25$ Blackwells US 59.37$ Barnes & Noble 59.75$ eCampus 60.71$ Amazon US 63.90$

Prices gathered at www.bookhq.com

Page 13: Course Materials: Holding the Line A Charge to Keep Tartan Campus Store Sinclair Community College Solely Owned and Operated by Sinclair Community College

Tartan Campus Store

Sinclair Community College

10.9

4.8

Page 14: Course Materials: Holding the Line A Charge to Keep Tartan Campus Store Sinclair Community College Solely Owned and Operated by Sinclair Community College

Provide More Used Textbooks

• Student buyback– Now provided year round

• Textbook wholesalers– Always seek used textbooks first

– Use robot search engine software

– Greatly increase used book availability

• Used books are the best value for students

Page 15: Course Materials: Holding the Line A Charge to Keep Tartan Campus Store Sinclair Community College Solely Owned and Operated by Sinclair Community College

Considerations When Considerations When Selecting Course MaterialsSelecting Course Materials

• What will the end cost be to the student?• Is there a less expensive format available?

– Binding– Black & White vs. color plates

• Is the text published in sections?• If all of the text will not be used, can we have only the portion

we use custom published?• Remember – Large adoptions gives you great bargaining power!

Tartan Campus StoreSinclair Community College

Page 16: Course Materials: Holding the Line A Charge to Keep Tartan Campus Store Sinclair Community College Solely Owned and Operated by Sinclair Community College

Considerations When Considerations When Selecting Course MaterialsSelecting Course Materials

• Do we need the “package deal”?• Are all of the components required for the course?

– If not – can we buy back the required components from students to resell as used?

– Are consumable materials in the package available at a reasonable price?

Tartan Campus StoreSinclair Community College

Page 17: Course Materials: Holding the Line A Charge to Keep Tartan Campus Store Sinclair Community College Solely Owned and Operated by Sinclair Community College

Sinclair Community College Mission Statement

• We help individuals turn dreams into achievable goals through accessible, high quality affordable learning opportunities.

- approved by the SCC Board of Trustees, February 11, 1997

Page 18: Course Materials: Holding the Line A Charge to Keep Tartan Campus Store Sinclair Community College Solely Owned and Operated by Sinclair Community College

Jeanne Lasko, Manager

Joe Tobias, Asst. Mgr./Buyer

Jody Yarnall, Book Buyer

[email protected]

[email protected]

[email protected]

Phone: 512-BOOK