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8/12/2019 Coyle Chapter 6 PowerPoint Slides http://slidepdf.com/reader/full/coyle-chapter-6-powerpoint-slides 1/26 Chapter 6 Supply Chain Technology Managing Information Flows Learning Objectives  After reading this chapter, you should be able to do the following:  Appreciate the overall importance of information to supply chain management. Understand the role of information technology in the supply chain. Explain the key components of an integrated supply chain information system. Describe and differentiate between the primary types of supply chain solutions and their capabilities. Discuss the critical issues in technology selection and implementation processes. Recognize the role of emerging technologies for improving supply chain information management.

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Chapter 6 Supply Chain Technology—Managing

Information Flows

Learning Objectives After reading this chapter, you should be able to do the following:

 Appreciate the overall importance of information to supply chain management.

Understand the role of information technology in the supply chain.

Explain the key components of an integrated supply chain information system.

Describe and differentiate between the primary types of supply chain solutionsand their capabilities.

Discuss the critical issues in technology selection and implementation processes.

Recognize the role of emerging technologies for improving supply chaininformation management.

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Information Technology and Supply Chains

Information, along with materials and money, mustreadily flow across the supply chain to enable theplanning, execution, and evaluation of key functions.

Each participant in the supply chain needs relevantinformation to make effective forecasts andoperational decisions.

Existing supply chain information technologies

support timely, cost-efficient sharing of informationbetween suppliers, manufacturers, intermediaries,logistics services providers, and customers.

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The Need for Information

information is the lifeline of business, driving effectivedecisions and actions. It is especially critical to supplychain managers because their direct line of sight tosupply chain processes is very limited.

 A wide variety of information is needed for a supplychain to perform as anticipated.

The seven R’s

information must be accessible, relevant, accurate,timely, and transferable

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Information must be:

 Accessible

Relevant

 Accurate

 Timely

Transferable

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Figure 6-2 Six Drivers of Supply Chain Excellence

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10 Golden Rules for Success  Secure the commitment of

senior management.

Remember that it is not just

an information technologyproject.

 Align the project withbusiness goals.

Understand the softwarecapabilities.

Select partners carefully.

Follow a provenimplementation methodology.

Take a step-by-step approach

for incremental value gains.

Be prepared to changebusiness processes.

Keep end users informed and

involved.

Measure success with keyperformance indicators(KPIs).

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Figure 6-4 Master Model of Supply Chain Excellence

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Data Collection and Synchronization

Data must be collected and synchronized so that it can be used byskilled individuals in the planning and execution of supply chainprocesses.

Data collection of relevant information is needed at every point in thesupply chain.

Data synchronization focuses on the timely and accurate updating ofitem information within and across enterprises.

Functional expertise in each organization will be enhanced by access tothe synchronized data.

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Planning

Execution

Supply chain execution tools and suites carry out key tasks

from the time an order is placed until it is fulfilled. This order-

driven category of software focuses on the day-to-dayactivities required to buy, make, and deliver the materials that

flow through the supply chain.

Event Management

Supply chain event management tools collect data in real

time from multiple sources across the supply chain andconvert them into information that gives business managers

a clear picture of how their supply chain is performing.

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Enterprise Resource Planning (ERP)

ERP systems are multimodule application software platforms

that help organizations manage the important parts of their

businesses.

ERP systems branch out to include supplier relationship

management, customer relationship management, and other

supply chain components, the connections between SCIS and

ERP grow stronger.

ERP system provides a mechanism for supply chain members to

efficiently share information

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Figure 6-6 ERP Integration of Supply Chain Technology Capabilities

Source SAP AG

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Related Tools 

Supply chain collaboration tools help users integrate their

information technology systems with those of trading partners to

streamline and automate supply chain processes.

Data synchronization applications provide a platform for

manufacturers, distributors, and retailers to aggregate and

organize item-related data.

Spreadsheets and database software provides managers withhandy, portable tools for gathering, consolidating, and analyzing

supply chain data.

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Source: Manhattan Associates, Inc.

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Software Options

commercial software

in-house solutions

choose between single vendor suites, applications from multiple

vendors, consider licensing versus on-demand purchases

solutions Packages

determine what types of applications are needed and how they

should be purchased

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 Asking the Right Questions

Who will lead our implementation effort?

How will technology support our business needs and processes?

What is the status of our existing data?

How well does our existing system integrate with suppliers and

customers?

What external issues must our systems address?

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Radio-Frequency Identification (RFID)

RFID is an automatic identification method. RFID tags consist of amicrochip and a printed antenna that can be packaged into many forms,such as a label, or imbedded in between the cardboard layers in acarton or product packaging.

Unique product identification information, in the form of a universalelectronic product code (EPC) identifying the manufacturer, productcategory, and individual item, is stored on these 96-bit tags.

RFID technology costs must continue to decline to make producttagging economically feasible; equipment issues such as reader range,

sensitivity, and durability must improve; the case for supplier return oninvestment of RFID mandates must be made; and consumer privacyissues must be resolved.

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 Adaptive Supply Chain Networks

These integrated, flexible networks of companies, technology

tools, and processes focus on customers and their changingrequirements. An effective ASCN can respond to changes in real

time, allowing the network to prevent or minimize supply chain

problems.

 ASCNs help meet the growing need for supply chain connectivityand collaboration, two key information issues. Connectivity

provides visibility.

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Summary In order for supply chain managers to utilize information, it must be

readily accessible, relevant to their decision making needs, accurate,timely, and in a format that can be shared.

When properly implemented, information technology supports criticalsupply chain capabilities and strategies, including supply chain

connectivity, product visibility, partner collaboration, and processoptimization.

 A well-designed SCIS framework links people, processes, andtechnology in a manner that provides actionable information andenhances decision making.

Timely data collection and synchronization support supply chainvisibility, exception management, and effective response to changingcustomer requirements.

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Summary Supply chain software falls into four general categories: planning toolsfor forecasting and related activities, execution systems formanagement of day-to-day processes, event management tools tomonitor supply chain flows, and business intelligence applications thathelp organizations analyze performance.

Given the potential stumbling blocks, software selection andimplementation are not a minor undertaking. Needs must be assessed,software options studied, technical issues addressed, and importantquestions asked before major SCIS investments are made.

Change is the norm when it comes to supply chain technologies. It is

critical that developments related to RFID and other innovations areunderstood so that organizations can take full advantage of worthwhiletechnologies.