creating products · 2017. 11. 7. · creating products through experiences designing goes beyond...

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Page 1: Creating products · 2017. 11. 7. · Creating products through experiences Designing goes beyond creating the styling for products. For us, designing means contributing a concept,
Page 2: Creating products · 2017. 11. 7. · Creating products through experiences Designing goes beyond creating the styling for products. For us, designing means contributing a concept,

Creating products through experiences

Designing goes beyond creating the styling for products. For us, designing means contributing a concept, defining new uses and creating experiences that contribute well-being to the users. The product is no longer the object. The product is the experience that the user obtains through the object.

We not only design the aesthetics of the object but create a project that takes into account factors such as ergonomics, production processes and the users’ needs.

This is Alegre Design, an industrial design studio, which, through its extensive experience over the last 15 years, is capable of detecting future scenarios, creating new strategies or reinventing traditional ones. And all this within a strategic concept defined by focusing on the user, the space, its context and the manufacturer that makes it a reality.

Since 2001www.alegredesign.es TNK Flex

Page 3: Creating products · 2017. 11. 7. · Creating products through experiences Designing goes beyond creating the styling for products. For us, designing means contributing a concept,

ChildcareHospitality and facilitiesLiving

Electronic experience

Collective equipment

Medicine and science

Industrial technology

Office furniture

For more than fifteen years we have faced new challenges in product design on a daily basis. This has resulted in collaborations of great diversity in industrial sectors worldwide. This experience, acquired in each project, allows us to transmit knowledge between industries and cultures. With this, we contribute innovation, new technologies, processes and experience in sectors that want to look beyond what they do every day.

At Alegre Design, in addition to designing products, we come up with new solutions and uses for day-to-day designs, through innovation and design.

New solutions and uses

Kitchen equipment

Bathroom and hygiene equipment

Page 4: Creating products · 2017. 11. 7. · Creating products through experiences Designing goes beyond creating the styling for products. For us, designing means contributing a concept,

Design evolution

2001 2003 2005 2007 2009 2011 2013 20152002 2004 2006 2008 2010 2012 2014 2016 2017

•••

We create projects that are not just ideas or sketches. Hundreds of products for benchmark brands that trust us due to our solvency and ability to understand the industrial and manufacturing processes behind each product.

Products that stimulate, inspire and connect with the consumer. We help companies grow and gain competitive advantage through their products.

Page 5: Creating products · 2017. 11. 7. · Creating products through experiences Designing goes beyond creating the styling for products. For us, designing means contributing a concept,

When we approach a project for children, their well-being is the most important factor. As well as the well-being of all those people, spaces and situations around them.

UX Design process

Snake KidsLofty Teat Decco Bubble Teething ring

Nana

All for them

Childcare

We put ourselves in the children’s shoes, but also in their parents’ shoes, and we create projects that are reflected in products that, whilst strictly complying with all safety regulations and standards, provide well-being, safety and new shared experiences for family interaction.

Page 6: Creating products · 2017. 11. 7. · Creating products through experiences Designing goes beyond creating the styling for products. For us, designing means contributing a concept,

Our vision of electronic products is to create products and experiences where we integrate electronics into everyday products.

WeOn glasses

Our electronic devices keep track of users’ preferences, appetites, routines and trends. Thanks to this innovation, at Alegre Design we can personalise the objects around us and turn them into extensions of our preferences and wishes. We maximise the user’s senses by setting up an environment that provides a unique and adjusted experience for everyone.

iMaginaElectronic experience

Design concept

iWoodVivimat Lite PBike DomoAlert

Page 7: Creating products · 2017. 11. 7. · Creating products through experiences Designing goes beyond creating the styling for products. For us, designing means contributing a concept,

We love styleLiving Furniture

We love reinventing classics and setting trends. For the home, we design decorative furniture that innovates in its aesthetics and in the use of technology in its development. Very technical projects that reinvent the classics and, despite this, do not shy away from their artisan production.

Home furniture or contract spaces which, whilst designed to provide the greatest comfort and well-being, are able to stand out in international markets and position the brands at new levels.

Ikon

Home trends

Hola y adiós Ego PegBamb

Page 8: Creating products · 2017. 11. 7. · Creating products through experiences Designing goes beyond creating the styling for products. For us, designing means contributing a concept,

Plek

Memorable guest experiences

Hospitality and facilities

At Alegre Design we understand furniture design for public spaces as an interaction between the people who use it, the space where it is placed, the space where it is stored and the experiences it contributes. In this way, we innovate in these uses and we create furniture that can be useful as well as comfortable and functional in any waiting space or to share moments.

Viva Mit Uka Transit

UX Design process

Page 9: Creating products · 2017. 11. 7. · Creating products through experiences Designing goes beyond creating the styling for products. For us, designing means contributing a concept,

Efficiency, along with productivity or creativity, are increased in friendly work spaces, which make you feel good and encourage collaboration to be more efficient. Office furniture plays a key role in this field.

eFit

We are committedto efficiency

Office furniture

Arkitek Cron Trama A500

Our goal is to create products for these environments and needs, capable of evolving with the company, the teams and the development of their people. Products with ergonomics that care for our health whilst we are working. And that, above all, provide solutions to the very different and variable ways of working.

Page 10: Creating products · 2017. 11. 7. · Creating products through experiences Designing goes beyond creating the styling for products. For us, designing means contributing a concept,

We design with the purpose and the user in mind

We have extensive experience in the design of bathroom products for the home as well as equipment for public toilet facilities.

Stone

Bathroom and hygiene equipment

StormFlow BigFlowOrion Crisol

And in all our projects our goal is to add value to each piece, using top-level decorative design and new materials and innovation in the use of traditional ones, in order to set trends in architectural spaces.

Page 11: Creating products · 2017. 11. 7. · Creating products through experiences Designing goes beyond creating the styling for products. For us, designing means contributing a concept,

Reinventing day-to-day life

The kitchen is its own habitat, a place for getting together and well-being in any home. Our products aim to provide a differentiating factor. They are pieces designed for their technical capabilities as well as for their aesthetics, to position everyday products in distinguished markets and prices, thanks to the use of textures, materials and details that make the difference.

Kitchen equipment

Facett

Tito Astra Palena Coco

Page 12: Creating products · 2017. 11. 7. · Creating products through experiences Designing goes beyond creating the styling for products. For us, designing means contributing a concept,

Spaces for sharing

Designing products for public spaces requires adding new variables to the product’s conceptual strategy. On the one hand, the character of the products, the workers who use them and are responsible for their maintenance, and the end users who utilise them. Therefore, our designs are products that we believe are easy to maintain, comfortable to use and aesthetically pleasing.

Cesta

Collective equipment

AvantSitBike Informa Audit

Page 13: Creating products · 2017. 11. 7. · Creating products through experiences Designing goes beyond creating the styling for products. For us, designing means contributing a concept,

The next step after research

Innovation serving the needs of industry

Our first aim when we create medical products is to create a healthy bond between the patient and the treatment, guaranteeing the practitioner’s ergonomic comfort.

Through design, we offer improvements to ergonomics and efficiency for the products’ users, contributing harmony and distinction.

Medicine & science Industrial technology

IPL Andropenis packaging Genius PPL System Androerect test Tweeter Car washer Flow Versatile

Page 14: Creating products · 2017. 11. 7. · Creating products through experiences Designing goes beyond creating the styling for products. For us, designing means contributing a concept,

Creating innovate products and new experiences cannot be only done with perceptiveness, talent and invectiveness. We also need a good working methodology.

We have in-depth knowledge of industry and its methods, allowing us to bring creativity to the entire process surrounding the introduction of a new product.

Additionally, we have developed our own working method which allows the client to know, at all times, which stage of the creative process we are engaged in.

Technological Partners:• Adobe CS • AutoCAD LT • NX 11 Siemens PLM

Efficiency and creativity: the linchpins of our work

How we work

4 5

TechnicalProject

3d modelling

Design Implementation

Techincal Solutions

Technical Documentation

Engineering details

Prototypes

Processes launch follow-up

Suppliers

Tooling follow-up

Continuing engineering

Pre-production validation

1

Product Strategy & Concept Creation

Trend Analysis

UX Design

Product Strategy

Project Flow

Concept creation

Choice of trends

Technology integration

Innovation concepts.

Concepts & Sketches

2

Creating general look

Product range

User experience

Place and use in the market

Proposals of colors and finishes.

Graphic applications of the product

3d render modelling.

Creating the final look

3d rendering

Creating the final look

Definition of colors, finishes and materials.

Graphic applications of the product

Assembly and manufacturing innovations

Manufacturing technology integration

MockUp

Concept Development and Detail Sketches

3

3d surface 3d modelling Pre-production validation Report

Marketing strategy

Awards

Exhibitions

Trade shows

Sales Force meetings

Final Design Supervision

Product Launch

CREATIVE DESIGN CREATIVE ENGINEERING PRODUCT LAUNCH

6

Deliverables

Page 15: Creating products · 2017. 11. 7. · Creating products through experiences Designing goes beyond creating the styling for products. For us, designing means contributing a concept,

About usAlegre Design is a design studio focusing on providing products and services that are important to the market.

Founded in 2000, Alegre Design is run by Marcelo Alegre and Andrés Baldoví, along with an extensive list of collaborators.

Our diverse team combines expertise in in-depth multi-perspective research, followed by a thorough creative process involving the redesign of entire product concepts and user experiences.

Our work is cross-disciplinary in order to transform great ideas into experiences that create an emotional connection with the customers and achieve business success for our clients.

Page 16: Creating products · 2017. 11. 7. · Creating products through experiences Designing goes beyond creating the styling for products. For us, designing means contributing a concept,

Nether laNds

turkey

japaN

chiNa

malaysia

belgium

fraNce

ger maNy

caNada

usaspaiN

switzer laNd

italy

Thank you

From start-ups to top-level brands, we are fortunate to work with many of the world’s leading companies including:

Page 17: Creating products · 2017. 11. 7. · Creating products through experiences Designing goes beyond creating the styling for products. For us, designing means contributing a concept,

International recognitionAwards

Exhibitions

Masterclass Conferences

2016/15/14/09_ELISAVA, Escuela Superior de Diseño. Barcelona, Spain

2016/15/14/13/12/07_UNIVERSITY MIRAIL. Toulouse, France

2018/17/16/15/14/13/12/11/10/08_ UNIVERSITY CEU _Universidad Cardenal Herrera, Valencia, Spain

2016_TOkYO DESIGN WEEk, Japan

2015_WANTED DESIGN, New York International Design Event Manhattan

2014/13_ FROM VALENCIA WITH DESIGN. ADCV, Valencia, Spain

2012_ VIENA DESIGN WEEk, Viena

2012/11_ VALENCIA DESIGN WEEk. Valencia, Spain

2012_ iSALONE, Milano, Italy

2012_ BARCELONA DESIGN FESTIVAL 12, Barcelona, Spain

2010_ CITY NUDE Valencia, Spain

2010_ FURNISHING THE HABITAT OF THE HAND WITH NATURE IMPIVA, Valencia, Spain

2010_ VALENCIA DESIGN INNOVATION. Valencia, Spain

2009_ THE DESIGN CIRCUS ddi + CBA, Madrid, Spain

2009_ SUMA Y SIGUE IMPIVA, Valencia, Spain

2009_ CURIOSITY LEADS DESIGN Bombay Sapphire Design Circuit, Valencia, Spain

2008_ SPAIN EMOTION Tokyo, Japan

2008_ VIVA THE OFFICE London, UK

2007_ VALUES OF DESIGN ddi + CBA, Madrid, Spain

2007_ THE WAY OF THE IDEA IDINOVA, Feria Valencia, Spain

2017_ “The Next Simplicity” Spain Embassy Japan, Tokyo, Japan

2016_ HANGzHOU_CHINA_ “Discovery in ecological office spaces”

2015_ SEVILLA _ “Transformando la materia”_AEDI Sevilla

2013_ ISTAMBUL CONFERENCES. “Jornadas técnicas de diseño 2013”. Spain’s Embassy, Istanbul.

2013_ AIMPLAS. “II Jornadas Informativas de Aimplas”. Instituto Tecnológico del Plástico. Valencia, Spain.

2013_ “Arquitectura y Diseño de Producto”. Colegio Territorial de Arquitectos de Alicante (CTAA), Spain.

2012_ Petxa kutxa ENTREGA PREMIOS FAD- Parque Actiu

2011_ “Tokyo Designers Week” Spain Embassy Japan, Tokyo, Japan

2011_ “Ecodiseño como factor Competitivo”. AIMPLAS, Instituto Tecnológico del Plástico, Valencia,Spain

2011_ “Innovación y excelencia en el diseño: los nuevos estilos de vida” UPV Campus Alcoy, Alicante, Spain

For us, sharing our experiences and learning whilst sharing moments is the best recognition for our creative work. The awards, conferences, exhibitions and master classes are the best moments that our creation brings us.

HandDryer Stromflow

Bench Seating Transit

Office Chair A500

Folding Chair Plek

Office Chair Stay

Office Chair Flex

Onna Extractor Hood

Concept Designer

Structure Designer

Concept Designer

Trends | UX

Page 18: Creating products · 2017. 11. 7. · Creating products through experiences Designing goes beyond creating the styling for products. For us, designing means contributing a concept,

Contact us now for a chat and share your plans for the future with us.

EUROPE | Valencia [email protected]

USA | Memphis [email protected]

JAPAN | Tokyo [email protected]

Best regards, The team.

Contact

Let us grow your company

Page 19: Creating products · 2017. 11. 7. · Creating products through experiences Designing goes beyond creating the styling for products. For us, designing means contributing a concept,

Preview catalogue ALEGRE DESIGN SL 10/17

Copyright © 2002-2017

ALEGRE DESIGN SLC/ Sequial 23, 4º, 4ª 46410 Sueca Valencia, SPAIN C.I.F. B 97 727283 ph. +34 96 1701324 [email protected]

www.alegredesign.es