creating a community of sharing and collaboration with social media tools slideshare version

Social Media TwitterDirect Message

chats Fan Page LinkedInNetcworking

Lists Google+Webinars BlogsPinterest bookmarkingTweets

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Creating a Community of Sharing and Collaboration with Social Media Tools

Dr. Kella Price, SPHR, CPLP@kellaprice

[email protected]

Social Media twitterFacebook

chats Fan Page LinkedInnetworking QR codesWebinars BlogsDelicious bookmarkingtweets


chats Fan Page LinkedInNetworking


Once you have a QR Reader loaded on your smart phone scan this code to test if it is functioning correctly.

To prepare for this session, please access your smart phone’s application store and download a free QR

Reader.

KaywaReader

BeeTagg Qrafter Bakodo

QRReader i-nigma TapReader ATTScannerQR Droid

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#phxconf13During this collaborative session, please feel free to Tweet your;

• Ideas• Tips• Tricks• Discoveries • Ah Ha! Moments

So that everyone can benefit!• Other useful hashtags: #socialmedia #ASTD #ICF

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Who is “live tweeting this presentation?

Thanks to our Twitter Moderator, @clintcarlos!






What do you want to take from this session?

#ASTDLV


#phxconf13






Did you know…Youtube video : http://bit.ly/JwiNhz

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http://www.youtube.com/watch?v=A4Atxnw6PEo&feature=related

http://www.youtube.com/watch?v=A4Atxnw6PEo&feature=related

http://bit.ly/JwiNhz






How does the technology impact

YOU?• More peer-to-peer collaboration

• Better knowledge transfer• Real-time activities and

information• Low skills required to use• Low cost to implement• Increase training

opportunities/modalities6






Social NetworkingExpand networkLearn and discuss in brief formatFast, real-timeTwitterLinkedInFacebook

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BUILD YOUR BRAND

by building a PERSONAL

CONNECTIONTweet me!@kellaprice#phxconf13 #socialmedia

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Find your followers…

Source: http://searchengineland.com/images/sphere-of-influence.gif

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http://searchengineland.com/images/sphere-of-influence.gif






Source: http://socialreflexion.com/img/infographics/infographic-ex-4-full.png

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http://socialreflexion.com/img/infographics/infographic-ex-4-full.png








Twitter Resources

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How do I get started?

Set up your account – recognizable name@kellaprice@LnDDave @HRBloggerBrand yourself

1 line “bio”Website addressActual locationUse a pictureCustomize background

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#ASTDLV

Twitter networking intro (name,role,company, your biggest accomplishment this week) #phxconf13






What should I tweet?• Images• Videos• Blog Post

Updates – Twitterfeed (twitterfeed.com)

• Interesting Comments, inspirational thoughts

• Valuable resources

• News• Responses• Announcement

s• Ask Questions

Video on how to use Twitterfeed:http://bit.ly/Twitfeedtut






What should I tweet?• Images• Videos• Blog Post

Updates – Twitterfeed (twitterfeed.com)

• Interesting Comments, inspirational thoughts

• Valuable resources

• News• Responses• Announcement

s• Ask Questions






Creating a Tweet in 140 characters…or less

As the economy falters in mid 2011 amid market volatility and mixed labor reports, U.S. employee confidence related to pay raises, job security and the job market fell to levels last seen during the height of the 2008-09 recession, according to the second-quarter 2011 Glassdoor Employment Confidence Survey. http://www.shrm.org/hrdisciplines/compensation/Articles/Pages/Confidence.aspx

Step 1: shorten linkhttp://bit.ly/nvoZN6

Step 2: Remove unnecessary words (a, of, the) and unnecessary spaces, like after commas and periods.

Economy falters in mid-2011:U.S. employee confidence related to pay raises, job security and job market fell to levels last seen during height of 2008-09 recession, according to second-quarter 2011 Glassdoor Employment Confidence Survey.

Step 3: Remove words that do not impact meaning

U.S. employee confidence related to pay raises, job security&job market fell to levels of 2008-09, according to 2Q 2011. http://bit.ly/nvoZN6

Step 4: Remove vowels where possible, change “to” to “2”

2Q 2001 U.S. employee confidence relatd 2pay raises, job security&job markt fell 2levels of 2008-09. http://bit.ly/nvoZN6

Step 5: Add hashtags

2Q 2001 U.S. employee confidence relatd 2pay raises, job security&job markt fell 2levels of 2008-09. http://bit.ly/nvoZN6 #economy #HR #SHRM

Now the tweet is exactly 140 characters!

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http://www.glassdoor.com/press/surveys



http://www.shrm.org/hrdisciplines/compensation/Articles/Pages/Confidence.aspx



http://bit.ly/nvoZN6









Find your followers…Send invites to your email or contact listFind them on TwitterThink potential clients as well as existing onesColleagues and other WLPsUse hashtags (#ASTD, #ICF)

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Interacting with your followers…

TweetRetweet (RT)Replies (@kellaprice)Hashtag (#socialmedia)Direct message

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Follow ASTD chapters on Twitter!

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Follow other experts #FF






Twitter Crowdsourcing! #FF Who and why?






Use synchronous posting tool

Hootsuite, TweetdeckLink accounts to facilitate updatesMicroblogging increases visibiilty

Include links, video snippetsKeep pages active and change them often

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Link Shortener

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Link Shortener Analytics

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Twitter Chatshttp://bit.ly/ChatSched #CPLPtalk#lrnchat#elearnchat#RealWPLearn#astdchapters

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http://bit.ly/ChatSched






Lists

Facilitates communicating targeted messagesFilter method

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Paper.li






Using in Training Sessions: Pre-SessionObtain Twitter handles on registrationCreate Twitter list of participantsProvide tutorial Pre-Session Send pre-session communication (Job Aid – Infoline)

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Planning the sessionMake key points in tweetable sentencesUse tweets on slides

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BUILD YOUR BRAND

by building a PERSONAL

CONNECTIONTweet me!@kellaprice#phxconf13 #socialmedia






Planning the sessionMake key points in tweetable sentencesUse tweets on slidesAsk active users to participate in session tweetsGet a Twitter moderator

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Twitter ModeratorCan also have an administrator to tweet on your behalfKnowledge of Twitter and subject matterClarify questions and commentsStimulate discussionPre-plan tweets

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Backchannel Tools

TwitterFallSAP 2.0http://bit.ly/SAPtwitter

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http://bit.ly/SAPtwitter






Using in Training Sessions: Post-session

Summarize key points Archive Tweets Resources Learn how to make a

Chat transcript: http://bit.ly/Js2r4G

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http://bit.ly/Js2r4G






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Why Linkedin?

• Connections• Showcase profile• Add

credibility/reputation






Profile• Headshot• Headline• Location• Industry






Profile Basics• Summary• Experience• Languages• Skills and Expertise• Education• Websites• Interests• Groups• Honors and Awards• Contact for…






Profile BasicsDON’T:• Exclude

job experiences

• Exaggerate or be dishonest

DO:• Show results• Be specific• Keep

updated• List blogs,

Facebook, company website

• Get recommendations






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Add Connections• Search Options

– Email address book– Company Name – Dump your address

book – Advanced Search

• Invitations and contact settings






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Add Connections• Search Options

– Email address book– Colleagues– Alumni – People you may

know






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Search for Connections

• People• Company






Managing Connections

• New colleagues• Contacts from suppliers• People you meet at professional

events• Alumni• New contacts added by your current

contacts• Stay in touch• Search for new contacts periodically• Provide mutually beneficial

connections for others






Recommendations

New jobs, new

clients

Recommendations

Satisfied

clients• Boost reputation• Complete your profile• Can repurpose

recommendations• Best if not reciprocal






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Alert!

• Professional• Updated• Active• Establish rapport with

connections• Don’t be a leech






Groups• Find groups – think clients, not

just colleagues• “Groups you may like”

• Participate regularly in discussions

• Use job boards• Invite others to job• Ask and answer questions






Job search• Look at group job and job

discussion boards• Conduct a “search”






Applications• Twitter• Polls• BlogLink or WordPress• Slideshare presentations• My Travel• Events• Portfolio






Overlapping social platforms

• Facebook• Twitter• Blogs/website






Promote• URL to profile in comments

from websites• URL on Twitter• Share with other networks• Make part of bio• Add to email signature






LinkedIn Groups

Create your own group (ASTD Atlanta)Add websitesUpload contactsUse to create discussion, job board, etc.Open or closed?

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Google +• Business Page• Community• Google+ Events• Circles• Hangouts






Google + Business Page

• Complete profile• Consistent branding• Link to webpage






Google + Community

• Facilitate conversations• Post questions• Add categories to organize

discussions• Add moderators






Google +• Google+ Events• Circles






Google + Hangouts• Up to 10 people• Any device• Text or videohttps://www.google.com/hangouts/

https://www.google.com/hangouts/

https://www.google.com/hangouts/






Pinterest• Curation• Collaboration• Sharing success• Research

1047% increase in usage in 2012, (faster than Facebook!)#phxconf13@kellaprice






Curation• Pin articles or questions for

discussion• Quotes or key learning

points• Resources• Recommended reading• Videos






Collaboration• Group projects• Commenting on other’s pins






Sharing• Favorite learning projects• Course modules• Topic-specific content






Research• Follow other T&D

professionals• Watch “everything” and

“popular” feeds• Specific searches






Thank you!What are your questions?

Dr. Kella B. Price, SPHR, CPLPwww.thepriceconsultinggroup.com

[email protected] 252.622.8119

Price Consulting Group

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mailto:[email protected]

mailto:[email protected]

creating a community of sharing and collaboration with social media tools slideshare version

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