creating an enchanting experience gayle beacock beacock music vancouver, wa beacockmusic
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Creating An Enchanting Experience Gayle Beacock Beacock Music Vancouver, WA www.beacockmusic.com. Enchantment 1. Influence by or as if by charms and incantation: bewitch 2. To attract, move and rouse ecstatic admiration. My Story. My Story. So Let’s Dig In!. - PowerPoint PPT PresentationTRANSCRIPT
Creating An Enchanting Experience
Gayle BeacockBeacock Music
Vancouver, WA
www.beacockmusic.com
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Enchantment
1. Influence by or as if by charms and incantation: bewitch
2. To attract, move and rouse ecstatic admiration
My Story
My Story
So Let’s DigIn!
The Personalities Within The Four Walls Of Your Store
Some cause happiness wherever they go; others, whenever they go.
~ Oscar Wilde
The Crows Feet Rule
Default To
YES !
Be a Hero
Give/GetFeedback
Enchanting Your Employees
Enchanting Your Boss
Enchantment Success Story
QVC Fact:A host (salesperson) goes through 6
months of formal training before ever appearing on air
My Reality Check:Are we throughly and properly training
our associates about our business ?
QVC Fact:Cultivate an air intimacy
My Reality Check:Are we creating a sense of intimacy or
simply displaying products ?
QVC Fact:There is always a reason to celebrate !
My Reality Check:Are we finding opportunities to
showcase our products and services while entertaining our customers ?
QVC Fact:Educate and Demonstrate
My Reality Check:Are we telling the story behind our
products and services ?
QVC Fact:Make it easy to
BUY !
My Reality Check:Do we offer multiple selling channels to
our customers ?
QVC Fact:They are connected socially
My Reality Check:We are really awful in this category
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