creating time and minting money - your business on flash
DESCRIPTION
Enterprise flash ioMemory, supplied by HP, IBM, Dell, Cisco, Fujitsu, and Supermicro, helps our customers improve application and virtualization performance—significantly. In a recent survey of hundreds of our customers, 28% told us that improvement is greater than 10x. Flash also delivers concrete business benefits. In the same survey, 33% of those who answered said using ioMemory saved them more than $100,000, and 3% saved more than $1 million. Customers saved money on power and cooling, on avoiding or delaying expensive SAN upgrades, and also by minimizing application license fees.TRANSCRIPT
Creating Time and Minting Money Your Business on Flash
Gary Orenstein 10 December 2013
3
A Bit About Latency Our Need for Speed
Latency on a Human Scale
4
http://architects.dzone.com/articles/every-programmer-should-know
L1 cache reference 0.5 ns 0.5 sec One heart beat x 1 Billion
Main Memory Latency
5
L1 cache reference 0.5 ns 0.5 sec One heart beat
Main memory reference 100 ns 100 sec Brushing your teeth
Sending Network Data
6
L1 cache reference 0.5 ns 0.5 sec One heart beat
Main memory reference 100 ns 100 sec Brushing your teeth
Send 2K bytes on 1 Gbps network 20 µs 5.5 hours From lunch to 5PM
Native Flash Memory Access
7
L1 cache reference 0.5 ns 0.5 sec One heart beat
Main memory reference 100 ns 100 sec Brushing your teeth
Send 2K bytes on1 Gbps network 20 µs 5.5 hours From lunch to 5PM
Native Flash Memory Access 25 µs 7 hours Flight from Hawaii
to Fiji
Conventional SSD Random Read
8
SAT-SUN
L1 cache reference 0.5 ns 0.5 sec One heart beat
Main memory reference 100 ns 100 sec Brushing your teeth
Send 2K bytes on1 Gbps network 20 µs 5.5 hours From lunch to 5PM
Native Flash Memory Access 25 µs 7 hours Flight from Hawaii
to Fiji
SSD random read 150 µs 1.7 days A normal weekend
Traditional Disk Drive Seek
9
L1 cache reference 0.5 ns 0.5 sec One heart beat
Main memory reference 100 ns 100 sec Brushing your teeth
Send 2K bytes on1 Gbps network 20 µs 5.5 hours From lunch to 5PM
Native Flash Memory Access 25 µs 7 hours Flight from Hawaii
to Fiji
SSD random read 150 µs 1.7 days A normal weekend
Disk seek 10 ms 16.5 weeks A semester in university
SAT-SUN
x 1 billion Human Scale
Comparing Server and Storage Approaches
Servers
Storage
Serving
Storing
Performance
Backup/Archive
Faster Applications
Faster IOPS, Blocks, Files
Flash As A Memory
Flash As A Disk
Flash In An Open Server
Flash In A Proprietary Array
Flash memory is transforming datacenters
every day
17
QuestPoint – SQL Server and Web Analytics
18
19
Faster Reports 100x Faster Transactions per Second 4x
“Business Intelligence queries that involve billions of records that used to take hours to run started completing in seconds.”
Reuben Shaffer | Chief Information Officer
QuestPoint Success
20
▸ “OLTP database performance increased • From 20,000 transactions/second (TPS) to over 80,000”
▸ "We went from a user panel of millions
• to a user panel of tens of millions ▸ while improving the overall experience for our
customers.”
Reuben Shaffer, Chief Information Officer
Global results Documented in
over 70 case studies
21
How many opportunities are lurking in your datacenter?
22
Catching on Fast to Flash
Enterprises Adding Flash
24
57% 56%
31%
25% 22%
Service more customers faster
Provide more consistent response times
Need faster actionable data
Source: 2013 Fusion-io Customer Survey
Provide more reliable product
Avoid SAN upgrade
Customer Flash Performance Improvements
25
Source: 2013 Fusion-io Customer Survey
Business Benefits and Value
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• Service more customers faster
• More customer interaction
• Faster actionable data
• Meet SLAs
• Service customers more quickly
• Consolidated infrastructure
• Higher employee productivity
• Leverage SAN Investment
Quality Cost Revenue
Savings Achieved with Flash
27
▸ Cost savings • Lower power and cooling • Postpone SAN upgrade • Minimize software licenses
▸ Regain time for IT teams • Work on strategic objectives
$500,000-$999,999 (3%)
>$1,000,000 (3%)
<$100,000 (35%)
$100,000-$249,999 (19%)
$250,000-$499,999 (8%)
The Storage Cycle
Storage Began In the Server
1990
Per
form
ance
$
29
Size Constraints Expanded Out
1990
Per
form
ance
2000
$
$$$
30
1990
Per
form
ance
2000
$
External Investment Drove Sharing
$$$
31
1990
Per
form
ance
2000
$
Flash Removes Disk Constraints
$$$
$
32
The Power of A SAN
▸ In A 1U Server
33
Seek and discover
34
Most Common Flash Accelerated Applications
35
1. Databases 2. Server Virtualization 3. VDI 4. Big Data
Server Virtualization
Microsoft SQL Server
Big Data 6%
MySQL
VDI
Oracle
35%
53%
18%
19%
22%
Source: 2013 Fusion-io Customer Survey
“Rhapsody innovates to support 12 to18 month’s growth headroom in the same server footprint, while maintaining best-in-class performance.” 10x faster management database job completion 8x faster transactional database job completion
36
100x more enrollments per minute Oracle RAC performance at a fraction of the price “Fusion-io was a homerun.”
Lee Johnston, Director of MIS
37
40x faster report generation 10-15 employee hours recovered per day “The Fusion ioMemory devices are scorching fast.”
Jesse Pryor, Systems Engineer
38
Finding Flash that Fits
Start of the SAN Era Late 1990s
40
▸ Servers
▸ Switch(es)
▸ Storage System(s)
Relentless Pursuit of Fast Media
41
Tape SATA
10K SAS 15K FC/SAS/SCSI
SSDs
Server Storage Performance Gap
42
Disk Drive Performance
CPU Performance (Log Scale)
Focus IOPS In Server for Smallest Footprint
43
Disk Drives
In Server Flash
Server Flash Appliances
Past and Present Acceleration Points
44
Past
Present
DRAM DRAM
Server Flash
Server Flash Cache
Server Flash Appliance
Hybrid Storage Appliance
Disk Storage Disk Storage
Flash Acceleration Deployment Options
45
▸ Server Centric
▸ Server Centric Appliances
▸ Proprietary Storage Arrays
Choose flash that fits your unique needs
46
Embarking Toward the All Flash Data Center
47
Existing Disk-based SAN Arrays
Easy Shared Performance with Hybrid Storage
48
Hybrid Storage
Shared Storage Acceleration
Existing Disk-based SAN Arrays
Maximum Shared Performance with All Flash
49
All Flash Appliances
Shared Storage Acceleration
Existing Disk-based SAN Arrays
Lowest Latency, Smallest Footprint In-Server
50
PCIe-based Flash
In Server Acceleration
Complete Server and Desktop Acceleration
51
Server Centric Software and PCIe-based Flash
Virtualization and Caching
Flash For Your Applications
52
Hybrid Storage
All Flash Appliances
PCIe-based Flash Server Centric Software and PCIe-based Flash
Existing Disk-based SAN Arrays
Shared Storage Acceleration In Server Acceleration Virtualization and Caching
From Your Server Partner
53
32x faster payroll processing 4:1 batch job consolidation Regained up to 52 days of productivity for 10 employees 80% performance headroom for future growth
Savanna Energy: A premiere North American energy services provider
54
“Reports run 4-5x faster, so everyone has them at the beginning of the day, meaning they are equipped with timely information to make better decisions.”
Ramdas Kenjale, TUI’s Director of Infrastructure and Architecture
55
4x faster reporting Nearly 10x faster database reads and writes 8-12x more efficient CPU utilization Saved an estimated $385,000 on a SAN upgrade
The third-largest distributor of pharmaceutical and medical devices in China.
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Technology and Directions
Flash Technology Directions
58
1 Performance
Flash Technology Directions
59
2 SAN Relief 1 Performance
Flash Technology Directions
60
2 SAN Relief
3 Memory Relief
1 Performance
Flash Technology Directions
61
2 SAN Relief
3 Memory Relief
4 All Flash Data Center
1 Performance
Flash Technology Directions
62
Persistent Memory 1 Performance 2 SAN Relief
3 Memory Relief
4 All Flash Data Center
PCIe Flash First
Flash As A Disk Drive PCIe-based Flash Memory
PCIe
Processor
SAS B
us
SAS Controller
SSD
Disk
PCIe
Processor
SAS B
us
SAS Controller
Disk
ioMemory
ioMemory
ioMemory
ioMemory
Application Servers Application Servers
Disk
“Flash First” Architecture Advantage
64
Processor Processor
BO
TTLENEC
K
BOTTLE− NEC
K
65
Server SSD Percentage of Revenue
66
$5.5Bn
23%
62%
13%
2010 2 011 2 012 2 013 2 014 2 015 2 016
PCIe
SATA IO
SAS IO Boot Drive
Source: Forward Insights report on SSDs for Q2 2012
67
“Our main reason for ioControl was their performance guarantee along with cost. We ended up getting a solution that provides the lowest $/IOP and $/GB on the market to date. Another huge benefit is the 3U of rackspace per 33TB of usable storage.”
James Gunnarson | IT Manager | Keating Muething & Klekamp
KMK Law Results
68
After Before
Legacy Array 30U, 50TB storage
10x More Performance
70% Less Rack Space eDiscovery Performance Issues Solved
ioControl n5-150 + 2x Capacity Packs 9U, 99TB storage, 10x performance
ioControl Wins on $/GB and $/IO
69
High cost of ALL SSD limits dedupe benefits
Scarce controller/bus resources limit
capabilities
Architectural Barriers
Mechanics/ connectivity
limits IO
$/IO
$/GB 0 $/GB
0 $/IO
$100/IO
$100/GB
All SSD Arrays
Conventional Hybrids with SSDs
All Disk
ION Wins on Performance and Architecture
70
Per
form
ance
High Violin
Medium
Pure Storage XtremeIO Legacy Arrays with SSDs
Closed Open
Architecture
VMmark Wins
9 OUT OF THE LAST 10 VMmark submissions used Fusion-io
6 of these benchmarks broke
WORLD RECORDS at the time of submission
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Ready to begin your flash first transformation?
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Thank You
f u s i o n i o . c o m | G a r t n e r B o o t h 2 0 0
@garyorenstein