creative brief: the stories your alumni want to hear... and why you should care
TRANSCRIPT
NICF-CYGNUS RESEARCH
What is it? Why should you care?
NICF-CYGNUS RESEARCH
What is it? Why should you care?
• 38 organizations• 67,000 members
• 2015 survey• Largest single piece
of research ever conducted for Greek organizations
• Most detailed statistical analysis of fraternal philanthropy ever compiled