creativity & innovations - week 2 - mgt353

Creativity + InnovationKevin Popović, B.A., M.S.

© Kevin Popović, SDSU Creativity + Innovation

Session 1.2

• Welcome• Roll, Admin• Play A Game• Creative Thinking• Motivation• Curiosity & Fear

© Kevin Popović, SDSU Entrepreneurship + Technology + Innovation

• Connections• Evaluation• Creatively Fit• Creative Profile• Left/Right Brain• Assignment

CourseKey


Please check-in.

Rock, Scissors, Paper.A Game of Competition


Tiger, Fireworks, Hello,A Game of Collaboration


Chapter 1 of Creativity, Inc.


Dynamics of Creative Thinking

Science proves:

• 98% of 3-5 year-olds score near the top on divergent thinking.

• 2% of adults over the age of 25 have comparable scores.

• People who have lower scores early and remain creative can surpass higher scoring people.

• Creativity responds, like a muscle.


Why We Do What We Do


Motivation

Motivation

The measure of the emotional investment it takes for people to break natural inertia, to move away from their attachment to their current circumstances and move towards what they want.


Motivation

• Extrinsic: A reaction to external rewards.• Intrinsic: A natural affinity.• Merging the two has benefits.• The more intrinsic the motivation the

better the creative result.


Motivations Leads to Curiosity and Fear


Curiosity and Fear

Curiosity

• The psychic state whereby people explore the unknown possibilities that motivation makes manifest.

• An aspect of the search for knowledge and sense.• When exercised in safe experimentation,

transforms the unknown from something potentially dangerous into something manageable, interesting, beneficial (a positive).


Curiosity

• People are motivated by change• Excited about opportunities• Ignites curiosity about the future• What will happen, what changes will be


Fear

• Curiosity engages the unknown• Curiosity increases uncertainty – an

attendant element of fear• In moments of fear, curiosity is hard to

sustain• If sufficiently frightened, we lose the

capacity for curiosity


Fear

• Most people learn by life from experience to manage their fears and reduce risk

• Different people have different tolerances or abilities

• Intrinsically motivated can sustain more• Everyone can learn how to improve


Referencing Knowledge for Innovation


Making and Breaking Connections

Making Connections

• A source of learning• The origin of habits• Repetition with success • A potential to get stuck in a rut


Breaking Connections

• Crossing disciplines• Breaking habits• Creating opportunities• Sometimes, things get messy


What is Good and What is Better


Evaluation

Evaluation

• Because choices are seldom black or white, evaluation is a balancing act.

• Is the juice worth the squeeze?• If negative, does it make sense to repeat?• If positive, how long will this remain?• A motivated curios person tends to continue

until a solution is identified.


Evaluation

• Providing the time for creativity is as important as providing the opportunity

• The reasons become the reason to continue, not an excuse to abandon

• Progress is forward progress



I have not failed. I found 10,000 ways that won’t work.

Chapter 2 of Creativity, Inc.


Becoming Creatively Fit

To thine own self be true.


Developing A Creative Profile

Understanding the Creative Profile

Forces Against Creativity

• Imitation• Conformity• Need to Complete• Acceptance of Fixed

Roles• Paralysis from Analysis


Potential Value

• Way to Learn• Reduces Friction• Time-responsive• Organizational

Structure• Analysis Provides

Rationale

Understanding the Creative Profile

Forces Against Creativity

• Imitation• Conformity• Need to Complete• Acceptance of Fixed

Roles• Paralysis from Analysis


Potential Value

• Can Become Habit• Don’t Create. Copy.• No Nurturing• Extrinsic, Not Intrinsic• Same Process, Same

Result

Develop a Creative Profile

• Motivation• Curiosity• Management of

Fear and Stress• Connection

Breaking


• Connection Making

• Creative Evaluation Capability

• Self-Confidence• Ability to Innovate

Class Exercise


Develop Your Creative Profile

Assignments

• Develop your Creative Profile, submit• Take Right Brain / Left Brain Test, submit• Read “The Eureka Hunt”, quiz• Read “Design Thinking”, quiz


creativity & innovations - week 2 - mgt353

Leadership & Management