csr project itc hotels

8/13/2019 Csr Project Itc Hotels

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A Project Report Submitted as part fulfillment of the requirements for the

completion of Semester 1 Subject

Corporate Social Responsibility

CSR activities conducted by ITC – Hotels in the environment sector

Shaukat Naglekar

M13099

SYDENHAM INSTITUTE OF MANAGEMENT STUDIES, RESEARCH

AND ENTREPRENEURSHIP EDUCATION



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CONTENTS

Sr.No. Content Page no.

1 Acknowledgement 3

2 Company Profile 4

3 Introduction 5

4 Air 6

5 Water 7

6 Energy 9

7 Material 12



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AKNOWLEDGMENT

I would like to express my sincere gratitude to Prof. Nadkarni for giving me the opportunity to work

on such an informative project. It proved to be a very good learning experience.

Finally, I would like to thank all those who have directly or indirectly helped me throughout this

project and motivated me for its successful completion.



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Company Profile

ITC Hotels is part of the ITC Limited.

ITC Forayed into the Hotels business to support the national priority of developing new

avenues of foreign exchange earnings and boosting tourism. Beginning with the Sheraton

Chola, Chennai in 1975, ITC’s journey in this business has redefined the face of Indian

hospitality.

Today, ITC Hotels is one of largest hotel chains in the Country with over 90 hotels in more

than 70 destinations. Symbolised by its distinctive ‘Namaste’ logo, ITC Hotels integrated

India’s fine tradition of hospitality with globally benchmarked services.

As one of India’s premier corporations, ITC Hotels’ seeks to 4ulfil a larger role by enlarging

its contribution to the society of which it is a part. The trusteeship role related to social and

environmental resources, aligned to the pursuit of economic objectives, is the cornerstone

of its Environment, Health & Safety philosophy for which it has won many awards and

accolades.



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Introduction

At ITC Hotels, they believe that elements of luxury need not harm nature; this is why they

choose to care for nature as they care for their customers. Hence, they consume elementsof nature responsibly to provide their customers with an unmatched luxury experience.

ITC HOTELS concentrates on 4 main issues while doing CSR activities in the environment

sector and they are:

1. Air

2. Water

3. Energy4. Material



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Air : The quality of air in our hotels is as fresh as the air in the lower Himalayan region

For Existing Hotels

Increased treated fresh air infusion for higher human productivity and better health.

Automated enhanced thermal comfort for occupants.

Use of ‘Green Seal’ certified Housekeeping chemicals and equipment.

Mechanical means of elimination of rodents and use of eco-responsible pesticides.

For New Hotels

Increased treated fresh air infusion for higher human productivity and better health.

Automated enhanced thermal comfort for occupants.

Use of ‘Green Seal’ certified Housekeeping chemicals and equipment.

Mechanical means of elimination of rodents and use of eco-responsible pesticides.



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Water: ITC HOTELS treat & recycle enough water capable of irrigating 65,000 trees, whichaids in sequestering approximately 13,000 tonnes of CO2.

For Existing Hotels

Reduction of water consumption by 50% in the last five years

Sensor operated fixtures, waterless urinals, dual flush water closets, flow restrictors

have reduced the water consumption by as much as 50% vis-à-vis the LEED®benchmark.

Only treated recycled water is used for landscape, cooling tower and miscellaneous

cleaning, resulting in a further reduction of water consumption.

Excess treated recycled water is shared with local municipal authorities and

educational institutions for irrigation of landscapes, gardens and forests.

Reduced water demand in Cooling Tower through use of advanced technologies.



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For New Hotels

40% saving of fresh water consumption vis-à-vis the national base data for luxury

hotels

Water efficiency in air conditioning systems – 100% reduction in water consumptionfor AC usage

Drip irrigation & sprinklers by design, for entire landscaping and gardening

Separate waste-water treatment plant for Grey and black water. Reutilisation of

treated water for flushing thereby reducing water consumption.



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Energy : ITC HOTELS generate enough green energy through self-owned wind farms capableof lighting up the entire Delhi – Mumbai Highway.

For Existing Hotels

Approximately 25% of electrical energy demand is met through renewable source

i.e. Wind and Solar

All hotels use 18-29% (average) less energy than USEPA’s (United StatesEnvironmental Protection Agency) benchmark for large size Luxury Hotels.

Usage of Solar Thermal system for hot water and low pressure steam application –

aiding in reduction of fossil fuel consumption.

Usage of non-ozone depleting refrigeration gases.

Building operating systems like Heating, Ventilation and Air-conditioning (HVAC)

system, Thermal system, Water management system and Building Management

System have been upgraded to ensure increased performance efficiencies (10-18%

enhanced performance)



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For New Hotels

100% of electrical energy demand is met through renewable sources i.e. Wind and

Solar

Approximately 40% energy saving as compared to the national average base data for

luxury hotels

Green chillers that provide Air conditioning comfort with lowest electrical

consumption

Variable pumping system for Air-conditioning which saves more than 10% ofelectrical energy vis-à-vis conventional system

Energy efficient cooling towers which consumes 15% less energy vis-à-vis

conventional system.

Sensors that gauge Carbon dioxide in various areas and release fresh air for guest

comfort, hence reducing the energy consumption

Room temperature and humidity control by Automated Room Controller, resulting in

saving of energy

Multi-glazed windows that ensure minimal heat penetration thus reducing the air

conditioning load

Back of the house areas are provided with Variable Air Volume (VAV) based AC

leading to energy saving & productive work environment

Energy efficient boilers with automated Oxygen supply aiding low fuel consumption

100 % waste heat utilization for hot water generation

Use of Solar energy for cooking

Usage of LEDs in guest and public areas



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Automation of restaurant, lobby and façade mood lighting, saving electrical energy

More than 80% of the space has direct daylight and view



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Material : 40% of ITC HOTELS edible ingredients are procured locally, thus promotingsustainability & reducing carbon footprint.

For Existing Hotels

More than 99% of the total solid waste is either reused or recycled through recycling

programs and organic waste is converted into manure by Organic Waste Converters.

50-60% of ongoing consumables (stationery in guests rooms and offices) used in ITCHotels are either sourced locally or contain recycled content.

Low VOC (Volatile Organic Compounds) paints and locally sourced or FSC (Forest

Stewardship Council) certified wood is used for all refurbishments and renovations.

As much as 40% of the food and beverage used in our Hotels is harvested and

processed locally within 160 kilometers of the hotel.

Usage of LED lamps that are energy efficient with no mercury content.

For New Hotels

Low VOC (Volatile Organic Compounds) paints and locally sourced or FSC (Forest

Stewardship Council) certified wood is used for new Hotel constructions.



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Substantial portion of materials used in new hotel constructions are sourced

regionally.



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Bibliography

http://www.itchotels.in/

http://www.itchotels.in/environ/Environ.html

http://www.itchotels.in/responsibleluxury/care_nature.html












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Conclusion

ITC group conducts a lot of csr activities like for retail it does e-choupal and other many such

activites.

In the case of ITC hotels in the environment sector it has tried to give back to nature all the

resources it has used.

csr project itc hotels

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