Marketing Research About South-AmericaPrepared By: Nahid Hossen

Welcome to South-America

About South-AmericaSouth America is a continent located in the western hemisphere, mostly in the southern hemisphere, with a relatively small portion in the northern hemisphere. It is also considered a subcontinent of the Americas.

Area 17,840,000 km2

(6,890,000 sq mi)

Population 410,013,492 (2015, 5th)

Pop. density 21.4/km2 (56.0/sq mi)

Demonism South American

Countries 12

Languages Portuguese, Spanish, English, French, Dutch, Quechua, Caribbean, and many other native languages

Countries of South-America12 countries of South America:ArgentinaBoliviaBrazilChileColombiaEcuadorGuyanaParaguayPeruSurinameUruguayVenezuela

Culture of South-America

Culture of South-AmericaThe Cultures of South America draw on diverse cultural traditions. These include

the native cultures of the peoples that inhabited the continents prior to the arrival of

the Europeans. European cultures, brought Spanish, Portuguese, French, African

cultures and the United States, particularly via mass culture such as cinema and

TV.

Religion:

 Three major religions: Christianity in general, Hinduism, and Islam. In lowland South

America, as well as the Andes, animism and shamanism are common, as noted

among the Urarina of Peruvian Amazonia.

Dress code: People don’t usually wear just a t-shirt when they go out.

 Fanny packs; Generally dressing like a hippy. Very skimpy clothing; Cargo

pants. Flip-flops and sandals.

Lifestyles of South-America

Lifestyles of South-AmericaSouth American culture is the combination of almost the half of the culture of this world. Family Families have close relationships. Traditionally the father is the family leader and the chief decision maker. Although now a more modern world, the mom is really the leader of the family. Carnivals play a huge part in religious and patriotic holidays.

Music

The most famous genres include samba from Brazil, tango from Argentina & Uruguay,

and cumbia from Colombia.

Sports

Celebration Soccer is the most popular sport in all of South America.

 basketball, cycling, polo, volleyball, motorsports, rugby, handball, tennis, golf, field

hockey and boxing.

Food Habit Of South-America

Food Habit Of South-AmericaThey developed elaborate irrigation systems, and terraced the steep Andean mountain slopes to make them more suitable for growing food. The famous foods are:

Guinea Pig, Queso Blanco, Quinoa, Tropical Fruit, Alpaca Corn Beer, Pisco, Empanadas STEAK, CHIMICHURRI AND RED WINE Etc are some food the love much.

Economy of South AmericaNow, major economic

activities

include agriculture, forestry,

and mining. South America

switched over to the system

of Free-Market economy.

This eventually pulled

countries in South America

out of the debt crisis.

Economy of South America

Population 358,941,000

GDP nominal: US$3.205 trillionPPP: $3.990 trillion

GDP growth Per capita: 5.5%GDP per capita nominal: US$8,929

PPP: US$11,115Millionaires(US$) 400,000 (0.011%)Unemployment 9%Top 10% income 44.37%

The economy of South America comprises approximately 382 million people living in twelve nations and three territories. It encompasses 6 percent of the world's population.